Hari Haran N
Performance Marketing Specialist
Chennai
Summary
I'm A Seasoned Digital Marketing Ads Specialist Passionate About Crafting High-Impact Strategies. With Expertise In Facebook Ads And Immense Knowledge On Google, LinkedIn Campaigns. I Also Have In Hands Experience in Automation Marketing. I Excel In Driving Conversions And Maximizing ROI. My Innovative Approach And Data-Driven Mindset Ensure Each Campaign Captivates The Target Audience.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Performance Marketing Specialist
EchoVme Digital Private Limited
Chennai
11.2023 - Current
- Developed and executed successful PPC campaigns across platforms like Facebook Ads, or other relevant channels
- Generated reports to track performance metrics of team members.
- Researched and analyzed customer feedback to identify areas of improvement.
- Implemented data-driven strategies to optimize ROI, CPC, and conversion rates
- Exercised versatility in fast-paced, agile work environments.
- Stayed abreast of industry trends, emerging technologies, and best practices to drive continuous improvement in marketing efforts.
- Supervised and provided leadership in mentoring a team of executives, offering guidance, training, and support to foster their professional growth and enhance their performance in executing marketing strategies.
Performance Marketing Executive
EchoVme Digital Private Limited
Chennai
09.2022 - 10.2023
- Collaborated With Creative Teams To Design Visuals For Digital Marketing Campaigns.
- Optimized Campaigns On Facebook And LinkedIn By Performing A/B And Multivariate Experiments.
- Monitored Competitor Activities And Developed Strategies To Differentiate Products And Services.
- Executed Automated Marketing Communications, Generating Customer Awareness Of Key Sales Promotions And New Product Launches.
- Tracked Campaign Performance Through Detailed Reporting Systems.
- Provided Technical And Digital Support During Product Launches Or Other Special Events.
- Developed Landing Pages With High Conversion Rates by 25% To Satisfy Stringent Ad Network Quality Scores
- Researched Keywords Relevant To Marketing Efforts Of Clients
Visa Consultant
Go Study Private Limited
Chennai
02.2021 - 11.2021
- Developed And Maintained Relationships With Clients To Ensure Their Visa Applications Were Processed In A Timely Manner.
- Reviewed All Customer Documentation To Ensure Accuracy Prior To Submission.
- Assisted Customers In Completing The Necessary Paperwork For Their Visa Applications.
- Analyzed Customer Profiles To Determine Eligibility For Visas And Other Travel Documents.
- Arranged Interviews Between Applicants And Consular Officers As Needed
- Guided The Students On Their Government Documents such as PCC, Affidavits.
Education
Bachelor of Engineering - Mechanical Engineering
St. Joseph's College of Engineering
OMR,Chennai03.2020
High School Diploma -
Velammal Matriculation Higher Secondary School
Chennai03.2016
Skills
- Competitive Analysis
- Campaign Optimization
- Data Analytics
- A/B and Multivariate Testing
- Affiliate Product Marketing
- Market Research and Analysis
- Revenue Generation
- Profit Generation
- Market Analysis
- Customer Research
Certification
- The Complete Facebook Ads & Facebook Marketing Masterclass - Udemy
- Facebook Ads Training Course: How to Build Great Ads & Audience - Hubspot Academy
- Business English Certificate (BEC) by Cambridge University with Level B2 Distinction
- Evolution Upper Inter M3 by British Council
Accomplishments
- Organized The College Technical Symposium "JETMECH" - St. Joseph's College of Engineering
Languages
Tamil
First Language
English
Proficient (C2)
C2
Timeline
Performance Marketing Specialist
EchoVme Digital Private Limited
11.2023 - Current
Performance Marketing Executive
EchoVme Digital Private Limited
09.2022 - 10.2023
Visa Consultant
Go Study Private Limited
02.2021 - 11.2021
Bachelor of Engineering - Mechanical Engineering
St. Joseph's College of Engineering
High School Diploma -
Velammal Matriculation Higher Secondary School
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