Haroon Basheer Ahmed
Deputy General Manager
Bengaluru,KA
Summary
Deputy General Manager with 15+ years of expertise in travel technology and air product operations. A specialist in scaling global distribution networks, leading high-impact NDC integrations across 24+ airlines, and driving international market expansions (Thailand & Singapore). Proven track record in optimizing multi-channel content (GDS, NDC, Direct), securing favorable commercial agreements (PLBs), and ensuring financial integrity via BSP settlements. Expert at bridging the gap between technical API infrastructure and commercial profitability.
Overview
18
18
years of professional experience
Work History
Deputy General Manager (Air Product)
Via.com
Bengaluru, India
05.2022 - Current
- Air Product Distribution: Direct end-to-end air product lifecycle, including supplier onboarding and NDC/API integrations, ensuring seamless content flow and booking consistency.
- Commercial Strategy: Lead high-level airline negotiations and commercial contracting, specifically optimizing PLB (Performance Linked Bonus) structures and corporate deal frameworks.
- Operational Governance: Oversee complex fare auditing and price parity across OTAs; implemented API testing protocols that successfully resolved critical product bugs and system latencies.
- Financial Oversight: Manage high-volume financial operations, including BSP settlements, payment reconciliations, and audit compliance to ensure zero-leakage revenue cycles.
- International Expansion: Handpicked to spearhead the launch and operational management of Via Thailand (Mar 2025) and Via Singapore (Aug 2025), overseeing legal compliance, supplier networks, and P&L performance.
Assistant Manager, International Operations
Via.com
Bengaluru, India
06.2019 - 06.2022
- Operational Leadership: Spearheaded end-to-end international air ticketing workflows, overseeing complex reservations, reissues, and refund processing in strict alignment with GDS (Amadeus/Sabre) protocols and global airline policies.
- Strategic Team Management: Post-lockdown, led the International, Group, and Series operations teams; optimized resource allocation and streamlined processes to restore operational efficiency during a high-volume recovery phase.
- Performance & Quality Assurance: Monitored team KPIs and service quality standards, ensuring 100% compliance with internal SLAs and achieving a consistent reduction in escalation turnaround times.
- Process Improvement: Identified and resolved systemic bottlenecks in international ticketing cycles, enhancing overall departmental productivity and service delivery standards.
Subject Matter Expert (Hotel Operations)
Via.com
Bengaluru, India
02.2016 - 05.2019
- Managed full-cycle hotel and group travel operations for domestic and international markets.
- Strengthened supplier relations and negotiated inventory allotments to ensure seamless guest experiences.
- Expertly handled high-stakes escalations, complaints, and overbooking logistics.
- Led the Group Operations team (starting 2018), overseeing performance and service quality for all group segments.
Group Consultant
Via.com
Bengaluru, India
12.2010 - 02.2016
- Managed end-to-end group air travel arrangements including fare coordination, reservations, and itinerary planning.
- Ensured accurate documentation and smooth handling of changes or disruptions.
- Coordinated with airlines, clients, and internal teams to deliver seamless travel experiences.
- Focused on service quality, operational efficiency, and sales targets.
Customer Service Executive
Serco (Kingfisher Airlines)
Bengaluru, India
01.2010 - 11.2010
- Managed travel reservations and handled customer inquiries related to schedules, policies, and services.
- Assisted with ticketing, payments, and itinerary issuance.
- Resolved customer issues including baggage claims and complaints.
- Ensured SLA adherence and customer satisfaction
Executive Sales (Corporate Sales)
Black Magic Toners Pvt Ltd
Bengaluru, India
01.2008 - 05.2009
- Handled corporate customer interactions, order processing, and product inquiries.
- Developed new business opportunities and maintained client relationships.
- Supported sales operations and ensured timely order fulfillment.
- Focused on upselling and revenue growth.
Education
BBA -
SIKKIM MANIPAL UNIVERSITY
Bengaluru, India 04.2001 -
Skills
Relationship building With Airline and Supplier
Pricing & Revenue Management
Leadership & Team Management
Technical & Analytical Skills
Project management
Soft Skills
Operations Management
Product & Distribution Expertise
Certification AI Tools Workshop
Certification in Project Management Assessment
Accomplishments
- Improved retention by 6% across Series and Via Singapore operations.
- Successfully led NDC integration across 24 airlines.
- Resolved critical product issues through API testing and system enhancements.
- Strengthened operational efficiency across international and group travel segments.
- Expanded business operations to Thailand and Singapore markets.
Timeline
Deputy General Manager (Air Product)
Via.com
05.2022 - Current
Assistant Manager, International Operations
Via.com
06.2019 - 06.2022
Subject Matter Expert (Hotel Operations)
Via.com
02.2016 - 05.2019
Group Consultant
Via.com
12.2010 - 02.2016
Customer Service Executive
Serco (Kingfisher Airlines)
01.2010 - 11.2010
Executive Sales (Corporate Sales)
Black Magic Toners Pvt Ltd
01.2008 - 05.2009
BBA -
SIKKIM MANIPAL UNIVERSITY
04.2001 -