HEMALATHA G
Bangalore
Summary
MBA Marketing Professional with hands-on experience in territory sales management, distributor coordination, and retail market execution. Currently managing the Indiranagar territory with responsibility for achieving monthly targets, supervising field teams, and strengthening retailer relationships across 100+ outlets. Skilled in beat planning, route optimization, team supervision, and executing market promotions to improve sales performance. Strong communicator with the ability to analyze market trends, monitor sales KPIs, and drive consistent territory growth.
Overview
3
3
years of professional experience
7
7
Certifications
2
2
Languages
Work History
Territory Sales Manager (TSM)
Vodafone Idea Limited
08.2023 - Current
- Managing Indiranagar territory with responsibility for achieving monthly sales targets of 2000+ units.
- Supervising 1 distributor, 3 promoters, and 2 Direct Sales Executives to ensure effective market coverage.
- Maintaining strong relationships with 100+ retail outlets to improve sales conversion and retailer engagement.
- Executing beat planning and route optimization to maximize outlet coverage and productivity.
- Tracking daily, weekly, and monthly sales KPIs to ensure consistent target achievement.
- Supporting promotional campaigns, retail activations, and visibility initiatives.
- Collecting retailer feedback and competitor insights to support regional sales planning.
Intern
ITC Ltd.
01.2023 - 03.2023
- Gained practical exposure to inventory monitoring and operational processes.
- Assisted in product inspection, stock monitoring, and documentation activities.
- Developed understanding of supply chain operations and quality control procedures.
Education
MBA - Marketing
REVA University
Bangalore01-2025
Bachelor of Science - Agriculture – Agricultural Marketing
University of Agricultural Sciences, GKVK
Bangalore01-2023
Skills
Territory Sales Management
Distributor Coordination
Retailer Relationship Management
Sales Target Achievement
Beat Planning and Route Optimization
Team Supervision (Promoters & DSE)
Market Execution
Sales Reporting and KPI Tracking
Merchandising and Retail Visibility
Communication and Negotiation
MS Excel, Google Sheets, PowerPoint
Certification
Advanced Excel – Formulas and Functions
TRAINING PROGRAM
- Rural Industrial Work Experience (RIWE) Program – Exposure to Agricultural Marketing systems.
- Observed operations of APMC markets, CWC warehouses, MSME units, and agricultural marketing offices.
Timeline
Territory Sales Manager (TSM)
Vodafone Idea Limited
08.2023 - Current
Intern
ITC Ltd.
01.2023 - 03.2023
MBA - Marketing
REVA University
Bachelor of Science - Agriculture – Agricultural Marketing
University of Agricultural Sciences, GKVK