Hridendra Kumar
Ghaziabad
Summary
Experienced Technical Sales Manager with 13 years across diverse industries including Automotive, Industrial Paint, B2B, Retail, and Government. Proven track record in optimizing customer satisfaction through effective Sales strategies. Skilled in team motivation and revenue tracking. Known for analytical problem-solving, strong interpersonal skills, and a growth mindset.
Overview
14
14
years of professional experience
Work History
Marketing Head
Mashakpiper Leathers Pvt. Ltd.
11.2023 - Current
- Develop and implement sales strategies to increase market share and revenue
- Build relationships with interior designers, architects, and furnishing stores for long-term partnerships
- Establish tie-ups with furniture manufacturers and interior designers to expand the customer base
- Oversee social media marketing campaigns and digital advertising strategies
- Monitor market trends, customer preferences, and competitor activities
- Lead the sales team, set targets, and ensure achievement of business goals
- Manage key accounts and negotiate contracts with large buyers
- Develop promotional materials and brand positioning strategies
- Track sales performance and provide reports to management
Sr. Executive
Kansai Nerolac Paints LTD.
10.2018 - 10.2023
- Aggressively look into increase the sales through EPC, Contractors & Maintenance projects in assigned territory
- Assure for our product approvals in projects for smooth supply
- Deals in institutional sales Govt
- Org
- Like NTPC, BHEL, and DMRC
- Participation through GEM bidding process & supply matching with organizations’ terms & conditions
- Provide solutions to client’s queries & grievances
- Monitoring of competitors activities & impact on market
- Performing promotional activities to bring awareness among users
- Keeping track of stock and demand in market to make the supply chain smooth
Manager
SREI Equipment Finance LTD.
04.2018 - 09.2018
- Taking care of all commercial vehicles & material handling equipment dealers in territory for enhancing the company’s portfolio
- Assigned Referrals & DSA in territory & provide training to increase the efficiency of channels
Branch sales manager
TATA MOTORS FINANCE SOLUTIONS LTD.
06.2017 - 03.2018
- Developed and sustained healthy relations with Dealers, DSA, and sale & purchase agents to increase the easy finance availability to customers who attracted towards used commercial vehicles
- Assigned salaahkar sathi & DSA in territory & provide training to increase the efficiency of channels
- Forecasted monthly/ annual sales targets & executed them in given time frame by organizational planning across territory
- Resolved payout issues of dealers and DSA’s and suggested them necessary steps to maintain the SLA
- Taking care of Strategic Partnership with Tata Motors for enhancing Resale of Used vehicles thro' Branding of Tata Ok dealerships
- Responsible for enhancing company's Network by empaneling Channels for Used vehicles
Assistant Manager
AMW MOTORS LTD.
01.2013 - 03.2017
- Business & market planning to enhance sale of product range like Construction, Mining tippers & haulage in different segment
- And boost exceptional revenue from the targeted market
- Establish working relationship with dealers, Financers & potential Clients, and associated OEM’s
- Developing & Implementing aggressive marketing strategy to support existing and establish new market segments through network of channel partners
- Initiation of brand awareness in market by organizing various Demand Generation activities like live Demonstration, road shows, Technical Presentation & Industrial training
- Conversion of Competitor products to our products
- Preparing territorial sales forecasts on a monthly basis
- Co-ordinate & facilitate collection of outstanding & Forms
- Monitoring competition activities gathering data and giving feedback to the management along with suggestions to counter the competition
- Studying & analyzing market trends in order to give better products & after-sales service to produce & maintain a strong revenue growth in a highly competitive environment
- Monitoring all activities like sales, marketing, inventory planning & service related issues of dealers in my allotted territory
- Preparing daily, monthly, quarterly & annual reports
- Rendering after sale services & spares through dealer to their satisfaction level
Assistant Manager
MAN TRUCKS INDIA P LTD.
02.2011 - 01.2013
Education
MBA - Marketing Management
NSB School of Business
New Delhi, India03-2010
Skills
- Strategy Planning
- Sales & Marketing
- Business Development
- Distribution/Channel Management
- Institutional Sales
- New Market Development
- Product Portfolio Management
- Product Promotion
- ATL Activities
- BTL Activities
- Team Building
- Motivation
- Strategic relations with business partners
- SAP
- Windows
- MS-Office Suite
- Internet Tools
Extra-Curricular Activities
Participated in the Republic Day Parade 2001 held in New Delhi. Take part in Inter school science project exhibition.
Uid Number
4215 6723 0341
Driving License Number
2110003634
Hobbies and Interests
- Gourmet cooking
- Learning from movies
- Creative Writing
Personal Information
- Father's Name: Mr. Naipal Singh
- Date of Birth: 02/15/87
Timeline
Marketing Head
Mashakpiper Leathers Pvt. Ltd.
11.2023 - Current
Sr. Executive
Kansai Nerolac Paints LTD.
10.2018 - 10.2023
Manager
SREI Equipment Finance LTD.
04.2018 - 09.2018
Branch sales manager
TATA MOTORS FINANCE SOLUTIONS LTD.
06.2017 - 03.2018
Assistant Manager
AMW MOTORS LTD.
01.2013 - 03.2017
Assistant Manager
MAN TRUCKS INDIA P LTD.
02.2011 - 01.2013
MBA - Marketing Management
NSB School of Business
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