JAGAT SHARADA
Melbourne
Summary
MBA-qualified marketing professional with 8+ years of experience driving digital campaigns, brand growth, and product expansion across retail and digital platforms. Proven ability to execute data-driven marketing strategies that improve engagement and support revenue growth. Seeking a Marketing Coordinator or Digital Marketing Executive role in Melbourne.
Overview
13
13
years of professional experience
2013
2013
years of post-secondary education
Work History
Nightfill Manager
Woolworths Camberwell
Melbourne
01.2023 - Current
- Lead overnight retail operations including stock replenishment, merchandising, and inventory accuracy.
- Supervise team workflow to maintain operational efficiency and compliance with safety standards.
- Support store performance targets through effective coordination and inventory management.
Digital Platform & Growth Manager
Evalueplus
Lucknow
01.2019 - 10.2022
- Led launch of web-based recharge platform supporting 200+ operators including Airtel, Vodafone, Idea, BSNL, Tata Sky, and Videocon DTH.
- Coordinated with development team to launch mobile application post website deployment.
- Expanded services to include electricity bill payments, gas bookings, railway & air ticketing, and money transfers.
- Supported customer acquisition campaigns and service expansion strategy.
- Conducted competitive benchmarking and pricing analysis.
Head of Marketing and Business Unit Development
Welcome Communication Group
Lucknow
01.2013 - 10.2022
- Progressively assumed operational and marketing leadership responsibilities while completing Bachelor of Commerce (2013–2016).
- Directed integrated digital and traditional marketing strategies to strengthen regional brand visibility and customer acquisition.
- Implemented structured promotional campaigns that increased customer engagement by 75%.
- Utilized Google Analytics insights to improve online visibility and marketing performance tracking.
- Developed marketing collateral including presentations, product sheets, and promotional materials to support sales growth.
- Led strategic planning and business development initiatives to expand product lines and market presence.
- Oversaw multi-channel campaigns including SEO, email marketing, and retail promotions prior to relocating to Australia.
- Privately managed telecom distribution and business solutions group overseeing multiple ventures across product distribution, retail marketing, and digital platforms.
Brand and Distribution Manager
Axl India
Lucknow
01.2018 - 01.2019
- Managed distribution of data cables, power banks, headsets, and smart devices.
- Coordinated retail expansion across 190+ outlets.
- Led branding and in-store promotional strategy.
Product Marketing & Operations Lead
Hanutek India Pvt. Ltd.
Lucknow
01.2016 - 01.2018
- Led go-to-market strategy for ABS bike locks and car headrest hangers.
- Managed operational coordination and supervised 43 team members.
- Strengthened retail partnerships and product positioning.
Education
Master of Business Administration (MBA) - Marketing Specialisation
Adelaide Institute of Higher Education (AIHE)
MelbourneBachelor of Commerce (BCom) -
Lucknow Christian Degree College
IndiaSt.Mary’s Convent Inter College
LucknowSkills
- Digital Marketing Strategy & Campaign Execution
- Search Engine Optimization (SEO)
- Go-to-Market & Product Launch Strategy
- Brand Positioning & Growth Development
- Performance Analytics (Google Analytics)
- Multi-Channel Marketing (Digital & Retail)
- Market Research & Competitive Intelligence
- Distribution & Channel Expansion
Websites
Languages
- Hindi
- English, Full Professional Proficiency
- Hindi, Native
Languages
English
Proficient
C2
Hindi
Proficient
C2
Punjabi
Upper Intermediate
B2
Timeline
Nightfill Manager
Woolworths Camberwell
01.2023 - Current
Digital Platform & Growth Manager
Evalueplus
01.2019 - 10.2022
Brand and Distribution Manager
Axl India
01.2018 - 01.2019
Product Marketing & Operations Lead
Hanutek India Pvt. Ltd.
01.2016 - 01.2018
Head of Marketing and Business Unit Development
Welcome Communication Group
01.2013 - 10.2022
Master of Business Administration (MBA) - Marketing Specialisation
Adelaide Institute of Higher Education (AIHE)
Bachelor of Commerce (BCom) -
Lucknow Christian Degree College
St.Mary’s Convent Inter College