Joyel Dsouza
Key Account Manager
Mumbai
Summary
Dynamic Account Manager with over 5+ years of experience, offering expertise in building partnerships, retaining key accounts and enhancing profit channels.
My biggest professional leap came with BigCity Promotions, where I served as National SPOC for major loyalty programs, managing nationwide trade promotions for clients like Carlsberg, ITC, and Wipro. It was here that I discovered my true potential—working closely with senior management, understanding national-scale strategies, and driving impact.
As I seek my next opportunity, I bring a passion for growth, a strong foundation in marketing strategy, and a hands-on approach to solving business problems.
Overview
9
9
years of professional experience
18
18
years of post-secondary education
Work History
Key Account Manager
BigCity Promotions
12.2022 - Current
- National SPOC for Carlsberg, ITC, and Wipro's Channel Loyalty Programs – handled end-to-end execution, communication, and reporting.
- Managed large-scale BTL campaigns to boost trade partner performance and engagement.
- Worked closely with senior leadership and sales teams to align marketing initiatives with revenue goals.
- Tracked KPIs, ensured timely payouts, and maintained seamless coordination between internal and external stakeholders.
Sales and Marketing Manager
Li8 Brands
03.2022 - 11.2022
- Spearheaded B2B corporate gifting sales for startups and MNCs.
- Created prospect databases, set up virtual sales demos, and closed high-value deals.
- Tools used: LinkedIn Sales Navigator, ZoomInfo, HubSpot.
Marketing Coordinator
PANNEST
11.2020 - 02.2022
- Generated B2B leads for logistics services via targeted outreach and market research. (Head of Logistics, Head of Supply Chain, etc).
- Built connections with CXOs and managers across industries, understanding their supply chain needs.
- Coordinated with internal teams for proposal development and client servicing.
Marketing Specialist
WE3
11.2020 - 02.2022
- WE3 Supply Chain is India's Leading Warehousing Facility (Sister concern company of PANNEST)
- Boosted lead generation through the creation of engaging content for social media platforms.
- Delivered comprehensive market research reports that helped the sales team in reaching out to new prospects.
Co-Founder
The Brandiverse
04.2020 - 02.2022
- Co-founded a digital marketing agency with friends during the pandemic.
- Delivered branding and performance marketing solutions for small businesses.
- Built client pipelines through referrals, social media, and outbound campaigns.
Marketing Communications
Bricsa Consulting
06.2019 - 06.2020
- Led lead generation and market research for global infrastructure conferences.
- Managed email campaigns, social media calendars, and CRM tools.
- Developed media partnerships and industry endorsements
Management Internship
Bose Motors
08.2018 - 11.2018
- Prepared project presentations and reports to assist senior staff.
- Assisted the senior leadership in the tender filing process by preparing a pitch deck and budget sheet.
Marketing Intern
ACEF Global & Asian Forum and Awards
05.2016 - 10.2018
- Conducted market research to identify target audiences and pass it on to the sales team.
- Participated in brainstorming sessions, contributing fresh ideas and gaining industry exposure.
- Assisted in the planning and execution of successful corporate awards and forums.
Education
Bachelor's of Management Studies (B.M.S) - Marketing
01.2016 - 01.2019
12th H.S.C - Commerce
01.2014 - 01.2016
10th S.S.C - undefined
01.2001 - 01.2014
Skills
Client relationship building
Timeline
Key Account Manager - BigCity Promotions
12.2022 - Current
Sales and Marketing Manager - Li8 Brands
03.2022 - 11.2022
Marketing Coordinator - PANNEST
11.2020 - 02.2022
Marketing Specialist - WE3
11.2020 - 02.2022
Co-Founder - The Brandiverse
04.2020 - 02.2022
Marketing Communications - Bricsa Consulting
06.2019 - 06.2020
Management Internship - Bose Motors
08.2018 - 11.2018
Marketing Intern - ACEF Global & Asian Forum and Awards
05.2016 - 10.2018
Wilson College Chowpatty - Bachelor's of Management Studies (B.M.S), Marketing
01.2016 - 01.2019
St. Francis Jr College - 12th H.S.C, Commerce
01.2014 - 01.2016
Holy Cross Convent School - 10th S.S.C,
01.2001 - 01.2014
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