Jyoti Guleri

I hold a Ph.D. in Management and an MBA in Finance. Experienced in international trade, business marketing, banking, and financial services. Skilled in research, data analytical tools, cross-functional communication and business strategies.
Committed to contributing to industrial growth and economic progress.

- Central University of Himachal Pradesh, HPKV Business School

- Central University of Himachal Pradesh, SBMS

- Himachal Pradesh University

1. Jyoti, Kumar, S., & Kaur, D. (2025). Impact of the COVID-19 pandemic on mindful consumption of herbal products reflecting traditional lifestyle practices. International Journal for Research in Engineering Application & Management, 11(4), 66–73. https://doi.org/10.35291/2454-9150.2025.0135

2. Kumar, S., Jyoti, & Singh, B. (2024). An Empirical Study on Consumer Behaviour toward Herbal Toothpaste as an Oral Care Product Choice in Himachal Pradesh. Global Journal of Enterprise Information Systems, 16(4), 9-20. Retrieved from https://www.gjeis.com/index.php/GJEIS/article/view/822

3. Kumar, S., Jyoti, & Singh, B. (in press). Herbal health promotion culture: A thematic conceptual review of consumer behaviour for herbal FMCG products. Vimarsh – A Research Journal of School of Business Management, IFTM University.

4. Jyoti & Kumar S., (2021). Narrative of Need Assessment through Psychobiography of COVID-19 Patient by Observing Their Moment of Truth. IIM Bodh Gaya. Book of Abstract. ISBN: 978-93-5493-533-6. https://iimbg.ac.in/wp-content/uploads/2022/05/IMC-2021-Abstract-Book-Recovery-Resilience-and-Adaptation.pdf 

5. Kumar S., & Jyoti (2022). Explaining the Mindful Consumption of Herbal Products Mimicking Traditional Lifestyle during Covid-19 Pandemic. IIM Bodh Gaya. Book of Abstract. ISBN: 978-93-5607-242-8. https://iimbg.ac.in/wp-content/uploads/2022/02/Book-of-abstract-IRCM-2022.pdf

1. Presented a research paper titled Social Sector: A New Horizon of Entrepreneurial Opportunities at the National Seminar on ‘Business Sustainability and Society’ NSBSS-2019, October 19, 2019, organized by Government Degree College, Jawali, H.P.

2. Presented a research paper titled Narrative of Need Assessment through Psychobiography of COVID Patient by Observing Moment of Truth at the International Management Conference on Post-COVID Management Strategies: Recovery, Resilience & Adaptation (IIMBG/CP/367), April 23-24, 2021, organized by the Indian Institute of Management Bodh Gaya.

3. Presented a research paper titled Explaining the Mindful Consumption of Herbal Products Mimicking Traditional Lifestyle during Covid-19 Pandemic, at the International Research Conference on Mindfulness, February 04-05, 2022, organized by the Indian Institute of Management Bodh Gaya.

4. Presented a research paper titled Exploration of Pandemic Idiographic Behaviour in e-Pedagogy: An Interpretative Phenomenological Analysis, National Conference on “Transformation of Technology in Higher Education”, April 27-28, 2021, organized by Central University of Tamil Nadu, Thiruvarur, TN jointly with School of Management Sciences, Central University of Jharkhand, Ranchi and College of Management, SRM Institute of Science & Technology, Chennai.

5. Presented a research paper titled New Horizon in Telehealth Care and Digital Personalization during Covid Pandemic (Track ID- 704, Track: eBusiness & Government) in the British Academy Management Conference, 2022, August 31st - September 2nd at The University of Manchester.

1. Participated in “Research Methodology Course for Research Scholars in Social Sciences” organized by, Council for Social Development, Hyderabad, August 26-September 5, 2019. Sponsored by ICSSR, New Delhi.

2. Participated in an Online Workshop on “Statistical Applications in Data Science” organized by the School of Management Studies, University of Hyderabad, from 18-23 May 2020.

3. Participated in an Online Workshop on “Survey Based Research – Complexities, Tools and Techniques” organized by the School of Management Studies, University of Hyderabad, from 25-27 May 2020.

4. Participated in an Online Workshop on “R” training organized by the Birla Institute of Technology Mesra, Noida Campus, in the January 2020 semester, Course Material provided by the Spoken Tutorial Project, IIT Bombay.

5. Participated in National Webinar on Intellectual Property Rights: Protection of Intellectual Property and Way Forward, organized by Intellectual Property Rights Cells, Veer Bahadur Singh Purvanchal University, May 22-23, 2020.

6. Participated in Research Methodology Workshops, organized by the Indian Institute of Management Bodh Gaya, April 21-22, 2021

7. Participated in National Webinar Series (Ep-01) on “Pertinent Strategies & Technologies in Business Environment for Post Covid-19”, organized by the Department of Business Administration, School of Management Sciences, Central University of Jharkhand, Ranchi, May 15th, 2020.

8. Participated in One-Week Workshop on “Data Analysis using SPSS, AMOS & Smart PLS”, organized by the HPKV Business School, School of Commerce and Management Studies, Central University of Himachal Pradesh, August 29th– September 2nd, 2022.