Jyoti Pandey
Mumbai
Summary
To use the knowledge gained during my years of learning in competitive environment that affords challenges and helps me gain practical insight in my area of interest.
Forward-thinking professional with proven history of planning and problem solving. Adept collaboration with professional to accomplish demanding objectives and organize resources. Systematic understanding of maintaining coverage for all operational needs.
Overview
9
9
years of professional experience
Work History
Assistant Manager- Ad Sales
Star Pravah
- Current
- My Key responsibility is revenue generation through sales of commercial and Non-commercial Time Star Pravah
- FCT sales for Star Pravah and Making them aware about the different properties like, events apart from regular FCT, this would help their Brand to gain awareness
- Handling FMCG corporate Clients
- Developing Business relationship with the clients & agencies to understand their business requirement and their potential of advertising on TV channel
- Monitor competitor channels and identify opportunities
- Responsible for end to end servicing of campaigns
- Key Achievement: Closed Colgate as Jt Title Sponsor on MHS CU 3
- Closed HUL as a Co-Powered By Sponsor on Aata Hou De Dhingaan 2 and on MHS CU3
- Closed P&G TOP Show deal
- Closed Loreal on SPPA'24 as a Special Partner
- Key Clients Include: Procter & Gamble, Parle Agro, SAB TV, Discovery, Zee, State Bank of India, Life insurance Corporation of India, Allied Blenders, Bank of Baroda, Union Bank of India, Bank of India, Nerolac, M&M, Tata Sky, Red Bull, , Whitehat Jr, HDFC MF, UTI MF, Mahindra MF, SBI MF, Liberty Gen
- Insurance, Bharti Axa Life Insurance, Rummycircle.com, Baidynath, Kubota, RBI and IBA.
Sr. Executive- Ad Sales
NDTV India
03.2015 - 12.2016
- Clients Handled: Raymond, Godrej Consumers pvt
- Ltd., DHFL, Tata Chemicals, McDonalds, Bharti Axa Life Insurance, Indian Oil Corporation Ltd, Inbisco, SBI GEN Insurance, Cover fox, Cigna TTK, Tata Sky, L'Oréal, Platinum Guild India, Ruchi Soya, Vodafone, UTI Asset Management, Axis Bank, DBS Bank, Merck pharma, Bajaj Corp, D'décor, IDBI Fortis, Jyothi Lab, Polycab, HPCL, Siyaram silk mills ltd., Gitanjali, Gulf Oil pvt ltd., Everest Masala, Danone, Capital foods, Jineshwar writing ( Montes pen, Singapore Airlines, Redbulls, Wim plast, Saraswat Bank, Bridgestone, Musafir.com, Ambuja cements, Richfeel & Savita oil
- Agencies Handled: Madison India, Maxus, Motivator, Mindshare (only for DBS Bank), Mudra, Mediacom (only for P&G), Prachar, Starcom & ZO, R.K
- Swamy, Ethos media, Purnima, OMD and Thumbprint.
Manager- Ad Sales
Zee News
- My Key responsibility is revenue generation through sales of commercial and Non-commercial Time on Zee News
- FCT sales for Zee News and Zee Business
- Making them aware about the different properties like, events apart from regular FCT, this would help their Brand to gain awareness
- Handling corporate Clients from different categories
- Developing Business relationship with the clients & agencies to understand their business requirement and their potential of advertising on TV channel
- Monitor competitor channels and identify opportunities
- Responsible for end to end servicing of campaigns
- Key Achievement: Closed LIC as Co-Powered by Sponsor on Zee News and Zee Business for Union Budget'21
- Closed LIC as a Presenting Sponsor on Zee News - DNA - Health E Conclave
- For P&G - specially created and closed an Integration for Whisper wherein we created a 3 minutes Voice Over based story on the issue of girls being dropped out of school and how Whisper thorough their initiative #keepthegirlsinschool drives the positive change and emphasizes on menstrual hygiene
- The phone learning initiative will also be highlighted
- It ran for Zee news , Zee UP/UK, Zee MPCG, Zee PHH, Zee Rajasthan, Zee Odisha, Zee24 taas, Zee Kalak, Zee Bihar/Jh and Zee Hindustan
- Key Clients Include: Procter & Gamble, Parle Agro, SAB TV, Discovery, Zee, State Bank of India, Life insurance Corporation of India, Allied Blenders, Bank of Baroda, Union Bank of India, Bank of India, Nerolac, M&M, Tata Sky, Red Bull, , Whitehat Jr, HDFC MF, UTI MF, Mahindra MF, SBI MF, Liberty Gen
- Insurance, Bharti Axa Life Insurance, Rummycircle.com, Baidynath, Kubota, RBI and IBA.
Assistant Manager- Ad Sales
Aaj Tak (TV Today Group)
- Key Clients Include: Procter & Gamble, Ambuja, SAB TV, Discovery, Reliance MF, Life Insurance council, Zee, State Bank of India, Life insurance Corporation of India, Allied Blenders, Netflix, Axis MF, AMFI, Bauli, Bank of India, Bank of Baroda, HDFC Bank, Vego Coolers and Goa Pan Masala
- Agencies Handled: Mediacom, Wave maker, Mudra, Carat, Dentsu & Vizeum, Mode Communication, span communication, Vee Media
- Key Achievement: Closed LIC as a Co-Powered Sponsor on Aaj Tak's Event - Sahitya Aaj Tak consecutive for 2 years
- Closed Bank of Baroda as Special Partner on Aaj Tak's Event - Sahitya Aaj Tak.
Sr. Account Manager- Ad Sales
RED FM 93.5
- Clients Handled: Automobiles Category (Regional Campaign): Renault Motors, Hyundai
- Other Category: Dosti Group,Tata Housing, Hiranandani, Disha Direct, Soft Corner, Hillcrest, Mayfair Housing, Kanakia Spaces,J P Infra, Satra Properties, Shapoorji Pallonji group, Raunak Group, ANA Realty, Mantri Realty, Montag Infra, Inorbit Mall, Growels 101 mall, Oberoi mall, Korum Mall, China Gate Restaurants, Punjab National Bank, Syndicate Bank, Bank of Baroda (regional), BGIT Institute, Fortis,UTV & T Series (Movies)
- Agencies Handled: Starcom, Mudra, Multimedia, Jaya Adverting, Adventure, Triton, Mad Adverting, Gracious, Epigram, Media one solution, Thoughtrains, Raunak Advertising, Siba Advertising, Jugaad Advertising.
Sr. Ad Executive
Fever 104 FM (H. T. Media)
- Clients & Categories Handled: Retail, Jewellery, Real Estate, Entertainment
- Agencies Handled: Star com, Mudra, Multimedia, Jaya Adverting, Adventure, Triton, Mad Adverting, Gracious, Epigram, Media one solution, Surabhi Adverting, Sarathi Adverting, Pantagon, Young Media.
Education
S.S.C -
H.H.S. High School Mumbai
H.S.C -
S K Somaiya College, Mumbai
B. Com -
K J Somaiya College Mumbai
MBA -
ITM
Skills
- Unconventional and creative approach
- Continuous desire to move up on learning curve
- Hardworking
- Strong will power
- Inner motivation to perform
- Desire to excel
- Commitment
- Dedication towards work
- Employee Performance Evaluations
Personal Information
Marital Status: Unmarried
Languages
- English
- Hindi
- Marathi
Timeline
Sr. Executive- Ad Sales
NDTV India
03.2015 - 12.2016
Assistant Manager- Ad Sales
Star Pravah
- Current
Manager- Ad Sales
Zee News
Assistant Manager- Ad Sales
Aaj Tak (TV Today Group)
Sr. Account Manager- Ad Sales
RED FM 93.5
Sr. Ad Executive
Fever 104 FM (H. T. Media)
S.S.C -
H.H.S. High School Mumbai
H.S.C -
S K Somaiya College, Mumbai
B. Com -
K J Somaiya College Mumbai
MBA -
ITM