KARAN GUPTA

• Handling Sales planning and Channel strategy for GAIL polymer business with annual revenue of INR 7,000 crores+
• Revenue and profitability analysis of polymers for 100+ cities across India
• Formulation of Annual Sales Plan for both Domestic and Exports channel
• Designing of monthly sales target for 13 Indian Zones and Exports team as per the Annual Sales plan
• Liaising with production team for designing and forecasting of monthly production plan
• Strategic pricing for polymers based on competition benchmarking and international pricing standards
• Designing of incentive schemes for Customers and Channel Partners to maximize sales
• Sales data analysis using reports from tools including SAP and SaaS software

Highlights:

• Improved sales volume by 18% over FY20-21 through efficient sales planning
• Reduced inventory outstanding days from 33 to 21 days in FY21-22
• Surpassed annual sales target in FY20-21 and FY21-22

• Responsible for network expansion and Channel Partner systems & processes for NEXA channel in 2 Northern India states
• Identified and appointed 5 Channel partners in existing and new markets of the assigned region thereby increasing sales volume by 11%
• Monitored and Analyzed Channel partner performance on KPIs including sales targets, customer experience and showroom upkeep
• Provided regular improvement insights using business intelligence and data analysis to improve channel partner profitability
• Implemented Salesforce CRM tools such as Salestrac, Teamtrac, FLM and Deliverytrac to improve business operations efficiency and to enhance customer experience

• Lead Channel Partners across Haryana territory with monthly sales volume of 300 vehicles and monthly turnover of INR 30 Crore+
• Drive growth and achieve planned market share in the territory
• Manage channel partner’s performance on various sales and support parameters, gauging trends; taking corrective actions, formulating quarterly and annual business plan and roadmap
• Drive retail and wholesale business at dealerships; plan and forecast stock requirements
• Monitor working capital of channel partners to ensure fund availability
• Conduct competitor analysis for understanding market trends and subsequently preparing and executing strategies and brand marketing activities in the territory
• Recruit and train dealer's staff; review staff performance and ensure high motivational level in team by designing incentives and weekly reviews
• Implementation of NEXA Systems and Processes in the territory including use of CRM tools and conducting mystery audits at channel partners

Highlights:

• Received "Quality Star of the Quarter" award in FY 16-17 for ensuring Zero Customer complaints in territory
• Achieved "Star Performer" award for FY 17-18 for achieving monthly sales targets on consistent basis
• Achieved "Highest Customer Delight Index" and "Highest SOP Score" awards for FY 17-18
• Planned and executed the launch of NEXA's Ciaz and Ignis in the territory