Karan Raigagla
Ad Sales Professional
Mumbai
Summary
Dynamic and results-driven Ad Sales professional with hands-on experience in leading advertising sales, managing high-value clientele, and creating custom, innovative ad solutions. Proven track record in driving revenue growth for prominent broadcasters and media houses. Eager to leverage expertise in ad sales and relationship management to contribute to the growth of a forward-thinking media organization.
Overview
19
19
years of professional experience
4
4
Languages
Work History
Group Head- Ad Sales
CulverMax Entertainment (Sony Picture Networks)
08.2015 - Current
- Worked on multiple channels for the West region including MAX, MAX2, PAL & WAH.
- Handled the biggest IPL clientele for SONY MAX for the seasons of 2016 & 2017.
- Successfully handled & groomed teams across various channels and genres.
Senior Manager- Ad Sales
IBN7 (Tv18 Network Limited)
04.2014 - 07.2015
- Handling a part of West clients, prominent ones include P&G, Raymonds, Johnson & Johnson, Ceat, Nerolac, ACC Cement, Vodafone, Fiat, Axis Bank amongst others.
- Entrusted with the opportunity of selling Focus properties which are based on ideation and customisation, apart from the regular FCT Sales.
- Creating and monetizing special NON FCT properties in co-ordination with Marketing to generate additional revenues.
- Also handling the exclusive entertainment deal worth 6 crs for the entire network, i.e., CNN IBN, IBN7 & IBN Lokmat.
- Received the national level ‘Bright Spark' award from the Group CEO within the first year of work for IBN7.
Manager- Advertising Revenue
Neo Sports Broadcast Pvt Ltd
07.2013 - 03.2014
- Handling half of West clients, prominent ones include P&G, HUL, IOCL, Fiat, Bridgestone, Reliance Communications, Idea Cellular amongst others.
- Pitching premier sporting properties including cricket, football, tennis, etc to the clients basis their TG and campaign requirements.
- Creating and monetizing special capsules and short shows to promote and showcase sport events happening around the country.
- Ideation of special sport properties to create branding and visibility opportunities for corporate clients.
Asst. Sales Manager
Aaj Tak (Tv Today Network Limited)
01.2011 - 06.2013
- Handling top clients like HUL, P&G, Gitanjali, Visa, Exide, etc.
- Besides head the entire entertainment vertical, the only separate vertical that contributed significantly to the total branch revenue.
- Also given special responsibility of developing new clients through innovations and customized offerings.
- Played an instrumental role in developing additional business development worth 1 cr from new/non-regular clients.
Asst. Sales Manager
Mint (Hindustan Times Group)
11.2008 - 12.2010
- Servicing the cash rich financial clients.
- Providing innovative media solutions to the advertisers and the media agencies.
- Servicing the Stalwarts like Motilal Oswal, Bombay Stock Exchange, Tata Capital, IIFL, etc.
- Winner of the prestigious Star Awards, a recognition in HT Group given for stupendous performances.
- Played an instrumental role in developing ‘Broking Houses' as a category for Mint.
Executive
DNA Newspaper
04.2007 - 10.2008
- Client Servicing and revenue generation
- Providing innovative media solutions to the advertisers and the media agencies.
- Bridging the gap between agencies and clients through CRM (Customer Relationship Management)
- Servicing the corporate retail stalwarts like Big Bazaar, Pantaloons, Provogue, Globus, etc.
Financial Consultant
Ghalla & Bhansali Securities
04.2006 - 03.2007
- Providing financial solutions to individuals and organizations.
- Tracking the financial markets for revenue generation.
- Studying the trends of the market and providing optimized avenues for investing.
Education
Commerce Graduate -
Mumbai University
Post Graduate - M Com
Mumbai University
MumbaiMBA - undefined
Institute for Technology and Management
Skills
- TV Advertising Sales & Strategy
- Custom & Non-FCT Property Monetization
- Market & Audience Analysis
- Client Relationship Management
- Campaign Ideation & Customization
Interests
Playing outdoor games, listening to music, etc
Timeline
Group Head- Ad Sales
CulverMax Entertainment (Sony Picture Networks)
08.2015 - Current
Senior Manager- Ad Sales
IBN7 (Tv18 Network Limited)
04.2014 - 07.2015
Manager- Advertising Revenue
Neo Sports Broadcast Pvt Ltd
07.2013 - 03.2014
Asst. Sales Manager
Aaj Tak (Tv Today Network Limited)
01.2011 - 06.2013
Asst. Sales Manager
Mint (Hindustan Times Group)
11.2008 - 12.2010
Executive
DNA Newspaper
04.2007 - 10.2008
Financial Consultant
Ghalla & Bhansali Securities
04.2006 - 03.2007
MBA - undefined
Institute for Technology and Management
Commerce Graduate -
Mumbai University
Post Graduate - M Com
Mumbai University
Similar Profiles
Ashwin ChinchkhedeAshwin Chinchkhede
Manager at Sony Picture Networks IndiaManager at Sony Picture Networks India
Rajeev GuptaRajeev Gupta
Senior Manager – Human Resource (HR Operations, Payroll, Compliance & Audit) at Culver Max Entertainment Pvt. Ltd Formerly known as Sony Pictures Networks India Pvt. LtdSenior Manager – Human Resource (HR Operations, Payroll, Compliance & Audit) at Culver Max Entertainment Pvt. Ltd Formerly known as Sony Pictures Networks India Pvt. Ltd
Dheeraj KhandelwalDheeraj Khandelwal
Sales Manager at Sony Pictures Network, Sony Pictures Networks India Pvt LtdSales Manager at Sony Pictures Network, Sony Pictures Networks India Pvt Ltd
Prerana JadhavPrerana Jadhav
Software Development Senior Analyst at AccentureSoftware Development Senior Analyst at Accenture
Akshay MuthalAkshay Muthal
Video Editor at Mobile Media Pvt LtdVideo Editor at Mobile Media Pvt Ltd