Summary
Overview
Work History
Education
Skills
Work Portfolio
Timeline
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SNEHA ELANGOVAN

Summary

Accomplished Assistant Manager with extensive experience in content creation, team leadership, and project management at Cozentus Technology Pvt Ltd. Proven track record in developing high-quality technical content, leading content writers, and coordinating with marketing and design teams to produce diverse marketing materials. Demonstrated expertise in SEO strategies, CMS usage, and performance analysis to enhance online visibility. Spearheaded content teams to elevate online visibility and engagement, leveraging AHREF TOOL and SEMRUSH expertise. Demonstrated leadership in coordinating cross-functional teams, enhancing project delivery by implementing innovative content strategies.

Overview

8
8
years of professional experience

Work History

Assistant Manager

Cozentus Technology Pvt Ltd
04.2024 - Current
  • Write high-quality technical content that effectively communicates complex information clearly.
  • Lead a team of content writers, and manage the day-to-day project assignments.
  • Prepare well-structured drafts using the CMS.
  • Coordinate the marketing and design teams to illustrate case studies, brochure, flyers, blogs, articles and, other marketing collaterals.
  • Identifying customers' needs and recommending new content to address gaps in the company's currently published content.
  • Organize writing schedules to complete drafts of content or finished projects within deadlines.
  • Monitor and analyze the performance of KPIs to offer suggestions for improvement.
  • Use SEO strategies in writing to maximize online visibility in search results.
  • Use market-specific knowledge and insights to develop creative ideas, and implement them.
  • Applied strong writing, editing, and proofreading abilities to each assignment to produce the best possible content.
  • Uncovered and identified high-performing topics and formats, adjusting editorial strategy to achieve targets.

Content Writer

Maps System India Pvt Ltd
06.2023 - 10.2023
  • Developed high-quality, engaging content, including blogs, articles, and social media posts tailored to the industry and audience.
  • Experienced in SEO strategies, including keyword research, to improve content visibility and search rankings.
  • Conduct thorough research on industry trends, audience needs, and competitors to identify the content strategies.
  • Work closely with the marketing, design, and sales teams to align content with overall brand goals.
  • Edited existing content to better align with brand style guides, and provided constructive feedback on content ideas to other content writers.

Content Writer

Amazon Development Centre
09.2019 - 01.2020
  • Delivered high-quality written content that was insightful, informative, and entertaining.
  • Performed in-depth research into topics to write clear, accurate copy.
  • Crafted and edited blog posts, articles, and web content, significantly increasing web traffic.
  • Created resources and articles across a wide range of subject matters and target audiences, adjusting content, style, and tone to match.
  • Kept fully up-to-date with emerging technologies, platforms, and best practices to help meet client objectives.

Technical Analyst

Sri Andal Associates
07.2017 - 08.2019
  • Produced content for websites and social media channels to enhance brand visibility.
  • Organized files to support efficiency and traceability.
  • Identified issues, analyzed information, and provided solutions to problems.
  • Engaged with customers to better understand their needs and deliver excellent service.
  • Managed my own workload efficiently to produce high-quality work within agreed deadlines.
  • Analyzed performance metrics to identify content effectiveness, implementing strategies for improvement.
  • Adapted the tone and style of content to suit various target audiences, successfully increasing reach.
  • Tracked and analyzed campaign success, sharing insights and learnings for future projects.

Education

Bachelor of Engineering - Electrical Engineering

Jayalakshmi Institute of Technology
04-2016

Skills

  • AHREF TOOL, SEMRUSH handling proficiency
  • Word Press proficiency
  • CMS
  • Video script writing
  • SEO experience
  • Content optimization
  • Google analytics proficiency
  • Canva

Work Portfolio

Case Studies/Flyers/ Brochure/Blogs : https://www.cozentus.com/

Ardhas Website: www.ardhas.com
TCIL project : www.iLearn.gov.in
NeoEHS : www.neoehs.com

For Videos, infographics, Newsletter:
https://www.facebook.com/iLearnIndiaAfr/videos
Blogs Published : https://www.proglobalbusinesssolutions.com/
https://professional3dservices.com/blog.html

Timeline

Assistant Manager

Cozentus Technology Pvt Ltd
04.2024 - Current

Content Writer

Maps System India Pvt Ltd
06.2023 - 10.2023

Content Writer

Amazon Development Centre
09.2019 - 01.2020

Technical Analyst

Sri Andal Associates
07.2017 - 08.2019

Bachelor of Engineering - Electrical Engineering

Jayalakshmi Institute of Technology
SNEHA ELANGOVAN