Kartik Chaudhary
New Delhi
Summary
Performance marketer with three years of expertise in E-commerce and Retail marketing, specializing in data-driven strategies that boost revenue growth and enhance brand visibility. Proven track record of optimizing online sales through innovative digital campaigns and analytics. Core competencies include market analysis, conversion optimization, and customer engagement. Committed to leveraging data insights to drive impactful marketing initiatives.
Overview
3
3
years of professional experience
Work History
Performance Marketer
FK Enterprises
Noida
01.2025 - Current
- Managed and optimized the Amazon UK ad campaigns for Sports and Fitness products, achieving 11-13% ACoS and 7-12 RoAS through strategic keyword positioning, bid management, and budget optimization.
- Conducted competitor analysis and market research to drive sales growth, improve campaign performance, and enhance customer engagement, while ensuring high-quality product listings through regular updates.
- Developed and executed strategic marketing campaigns for product launches, and collaborated with sales teams and distributors for effective execution of marketing strategies.
Listing Optimization and PPC Specialist
Vaibhav Global Limited
Jaipur
04.2024 - 01.2025
- Managed and optimized PPC campaigns for jewelry, home decor, and apparel products, maintaining a 5-15% ACoS, and maximizing RoAS through strategic bidding and budget allocation.
- Maintained top 20 category rankings (Amazon US) through continuous optimization, competitive analysis, and data-driven advertising strategies, while ensuring strong account health and compliance.
- Optimized product listings, premium A+ content, and SEO improve rankings and conversion rates, while monitoring campaign performance and providing data-driven reports to enhance ROI.
Catalog Associate
Amazon
Bangalore
12.2021 - 04.2024
- Maintained item data quality, keywords, nodes, managing and creating the A+ content for the SP, and extracting the reports using ETL.
- Prepared reports and business plan presentations for 50 to 100 clients weekly and monthly, and analyzed their business KPIs for EU8 marketplaces.
Education
B.Tech - Civil Engineering
Quantum Global Campus
Roorkee08-2019
Intermediate - Science
VSD Public School
Bijnor05-2015
High School Diploma -
SD Public School
Muzaffarnagar05-2013
Skills
- Pay-Per-Click Advertising
- Listing Optimization
- A Content Creation
- Keyword Optimization
- Conversion Rate Optimization
- Campaign Optimization
- Market Research
- Campaign Management
- Business Development
- Brand Marketing
- Copywriting
- Problem-solving
- Keyword Research
- A/B testing
- Excel
- Amazon Seller-Central
Languages
- Hindi
- English
Timeline
Performance Marketer
FK Enterprises
01.2025 - Current
Listing Optimization and PPC Specialist
Vaibhav Global Limited
04.2024 - 01.2025
Catalog Associate
Amazon
12.2021 - 04.2024
B.Tech - Civil Engineering
Quantum Global Campus
Intermediate - Science
VSD Public School
High School Diploma -
SD Public School
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