KARTIK TIWARI
C2/120, VIJAY ENCLAVEN NEW DELHI
Summary
Strong background in data analysis, media planning and data extraction. Adept at accomplishing multiple tasks simultaneously; work well under pressure. A motivated and self – directed team player; able to easily build rapport with team members and remarkable experience in data analysis & extraction.
Overview
5
5
years of professional experience
Work History
Senior Media Planner (Media Planning)
Havas Media
09.2023 - Current
- Working for Clients like Sujata Mixer Juicer/Grinder, Valvoline INC, DS Group (Catch Spices).
Business Manager (Media Planning)
Initiative Media IPG Media brands
09.2018 - 09.2023
- Working with internal and external Measurement and Evaluation teams to set Media Plans, understand what is working and not working and how to optimize the plans.
- Assists the team in planning and forecasting performance based on historical data and overall expertise of the team.
- Created and maintained media plan & media Schedules and media planning evaluations before & after a plan release.
- Active participation in new business development i.e., pitches & business setup programs through aggressive marketing plans across media.
- Thorough experience in Pre evals, Post evals, Competition reports on a monthly & weekly basis, Big Data extraction for Offline media i.e., TV, Print & Radio.
- Worked for Clients like Morris Garages (MG Motor), Carlsberg India, TATA 1MG(Online Pharmacy), Dish TV & ITC for annual media plans, global data requisitions & budget evaluation
- New Business – Pitch Work.
Education
Bachelor of Arts -
Pursuing At IGNOU
Senior Secondary Education -
NIOS Board
01.2012
Secondary Education -
CBSE Board
01.2008
Skills
- MS Office: Word, Excel & PowerPoint
- Software: BARC/YUMI, Internal Costing software, preliminary knowledge of IRS
Languages
English
Hindi
Personal Information
- Date of Birth: 11/11/92
- Marital Status: Married
Disclaimer
I hereby certify that all the information provided here is correct to the best of my knowledge.
Timeline
Senior Media Planner (Media Planning)
Havas Media
09.2023 - Current
Business Manager (Media Planning)
Initiative Media IPG Media brands
09.2018 - 09.2023
Bachelor of Arts -
Pursuing At IGNOU
Senior Secondary Education -
NIOS Board
Secondary Education -
CBSE Board
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