Summary
Overview
Work History
Education
Skills
Languages
Personal Information
Certification
Timeline
Generic
Kavita Rawat

Kavita Rawat

Faridabad

Summary

Dynamic marketing professional with extensive experience at Six Sails Technologies, excelling in lead generation and customer profiling. Proficient in LinkedIn Sales Navigator and CRM tools, I leverage strong problem-solving skills to enhance brand visibility and engagement through compelling content creation. Committed to driving results and fostering team collaboration.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Senior Executive - Marketing Operations

Six Sails Technologies India Pvt. Ltd.
Faridabad
03.2021 - Current

Experienced in lead generation, customer profiling, and content creation, with a focus on secondary research and quality assurance, using LinkedIn and other reputable sources. Skilled in public relations (PR) writing and blog creation to enhance brand visibility and engagement.

Key Responsibilities:

1. Lead Generation and Customer Profiling:

  • Conduct comprehensive secondary research to identify potential leads.
  • Utilize LinkedIn and other reliable platforms to verify lead quality and relevance.
  • Develop detailed customer profiles to facilitate targeted marketing strategies.

2. Content Creation:

  • Write engaging PR materials to enhance brand image, and communicate key messages.
  • Create informative and compelling blog posts to drive traffic and engagement on company platforms.

Executive - Marketing Operations

ELI India
12.2020 - 03.2021
  • Finding Leads and prospects through secondary research for our Reports(product).
  • Finding Quality leads with the help of LinkedIn.
  • Market research, contact discovery and Customer profiling on the basis of our sales report and finding related leads for our reports(product).

Assistant Sales Consultant

PolicyBazaar.com
07.2018 - 12.2020
  • Working in Health Insurance Department.
  • Do the product pitching according to the customer eligibility and needs.
  • Clear all the queries of Customer and do the follow up also.
  • Encouraging the sales of the company.

Data Researcher

ELI India
07.2016 - 12.2017
  • To search vertical related leads and its information from search engines like Google, Yahoo and verify from LinkedIn.
  • Finding Leads and prospects through secondary research for our products and related vertical.
  • Market research, contact discovery and Customer profiling on the basis of our sales report and finding related TA (Target Audience) for our vertical.
  • Prepare monthly progress reports, dashboard.
  • Compiling, formatting and segregation of spreadsheets can be done along with the quality check of the sheets.

Education

Post Graduate Diploma in Management (PGDM) - Marketing

IMT
Ghaziabad
01.2021

Bachelor of Commerce - Commerce

Delhi University
New Delhi
01-2016

Senior Secondary (12th) - Commerce

Govt Model Senior Secondary School
Faridabad
01.2013

Secondary (10th) -

Bhartiya Vidya Kunj Sr. Sec. School
Faridabad
01.2011

Skills

    1 Lead generation and CRM

  • LinkedIn Sales Navigator
  • Lead enrichment and quality checks
  • CRM tools like - HubSpot
  • 2 Digital Tools & Platforms

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Docs, Sheets, Slides)
  • LinkedIn, ZoomInfo
  • 3 Soft Skills

  • Time management and multitasking
  • Problem-solving and critical thinking
  • Team collaboration and adaptability
  • Self-motivated and proactive

Languages

  • Hindi
  • English

Personal Information

  • Father's Name: Mr. Nater Singh Rawat
  • Mother's Name: Mrs. Sushma Rawat
  • Date of Birth: 10/15/95
  • Gender: Female
  • Nationality: Indian
  • Marital Status: Married

Certification

Data analysis and visualization using Excel and Power BI, Analytics Training Hub

Timeline

Senior Executive - Marketing Operations

Six Sails Technologies India Pvt. Ltd.
03.2021 - Current

Executive - Marketing Operations

ELI India
12.2020 - 03.2021

Assistant Sales Consultant

PolicyBazaar.com
07.2018 - 12.2020

Data Researcher

ELI India
07.2016 - 12.2017

Post Graduate Diploma in Management (PGDM) - Marketing

IMT

Bachelor of Commerce - Commerce

Delhi University

Senior Secondary (12th) - Commerce

Govt Model Senior Secondary School

Secondary (10th) -

Bhartiya Vidya Kunj Sr. Sec. School
Kavita Rawat