Koti Vinod Babu
Hyderabad,Telangana
Summary
Koti VInod Babu is a Senior Faculty Associate with 20 years of experience In teachIng, sales, and academic research. PursuIng a Ph.D. in Business Administration and being qualified in UGC NET, he has excelled as a faculty in various universities, imparting knowledge in marketing, sales, and business administration. With a decade-long stint in corporate sales roles, Vinod brings a practical understanding of consumer behavior and market dynamics to his research. He is renowned for his award-winning case writing skills and has contributed significantly to academic literature through publications in reputable journals. Proficient in case study writing and a skilled communicator, Vinod can be a valuable asset in academics.
Overview
24
24
years of professional experience
1
1
Certification
Work History
Senior Faculty Associate
IBS Case Research Center
01.2023 - Current
- Accomplished academic case study writer with [X years] of experience crafting engaging and insightful case studies for educational institutions, research organizations, and corporate clients.
- Proficient in conducting in-depth research, analyzing data, and synthesizing complex information into clear and concise case study narratives.
- Demonstrated ability to adapt writing style and tone to target audiences, whether it be students, professionals, or academic peers.
- Skilled in collaborating with subject matter experts, researchers, and stakeholders to ensure accuracy and relevance of case study content.
- Proven track record of delivering high-quality case studies within deadlines while strictly adhering to academic standards and ethical guidelines.
- Strong attention to detail and commitment to producing error-free, well-structured case studies effectively communicate key findings and insights.
- Excellent communication and interpersonal skills, facilitating effective collaboration and communication with diverse teams and clients.
- Passionate about contributing to advancing knowledge and understanding in various fields through compelling case study writing.
Senior Research Associate
IBS Case Research Center
09.2021 - 01.2023
Research Associate
IBS Case Research Center
02.2015 - 08.2021
Asst professor
Global School of Management
03.2011 - 05.2013
- Built strong rapport with students through class discussions and academic advisement.
- Evaluated student performance through comprehensive assessments, identifying areas of improvement and providing targeted feedback for growth.
- Maintained an up-to-date knowledge of subject matter by attending conferences, workshops, and webinars relevant to the field of study.
- Contributed to departmental goals by serving on various committees focused on curriculum development, assessment strategies, and accreditation requirements.
Assistant Professor
NNS Vidya college of PG studies
02.2008 - 04.2010
Senior Sales Executive
HDFC Bank
06.2000 - 04.2004
- Handled Two wheeler sales
- Developed customized proposals that addressed specific client needs, ultimately securing their commitment and loyalty.
- Exceeded sales targets by effectively managing a diverse portfolio of products and services.
- Consistently monitored sales performance metrics, adjusting tactics to achieve desired results.
Education
Ph.D. - Marketing
ICFAI University Jharkhand
PursuingB.Ed - Secondary Education and Teaching
Acharya Nagarjuna University
03.2014
MBA - Business Administration And Management, Marketing
Andhra University
Visakhapatnam, India04.2000
Bachelor of Commerce (Hons.) - Commerce
Loyola Academy , Osmania University
Hyderabad, India04.1997
Skills
- Sales
- Higher Education Teaching
- Teaching
- Documentation skills
- Technology adaptation
- Data Analysis
- Literature reviews
- Research and analysis
- Qualitative Research
- Interdisciplinary Knowledge
- Data Interpretation
Certification
- APTECH
- UGC NET
Languages
English
Hindi
Telugu
Honors Awards
- The Case for Women 2023 case writing competitionThe Case for Women 2023 case writing competition
Issued by Emerald Publishing in partnership with The Case for Women, Forté, and Graduate Business Curriculum (GBC) Roundtable, · Aug 2023 Issued by Emerald Publishing in partnership with The Case for Women, Forté, and Graduate Business Curriculum (GBC) Roundtable, · Aug 2023
The case study “Melanie Perkins: Poised to Redesign Canva from Tech Unicorn to Tech Giant?” won the first place. - The case "Innovation: The Recipe for Chipotle's Success" won the 1st Prize in the theme topic 'Innovation' (sponsored by The Case Centre) in the International Case Study Conference 2017 (ICSC 2017).
- The case "Ashley Madison Hacking and the Ethics of Hacktivism" won the 2018 Dark Side Case Award organized by Critical Management Studies division of Academy of Management, Chicago, USA.
- The case "Big Data Strategy of Procter & Gamble: Turning Big Data into Big Value" won the best selling case award in the year 2019 in the category of Knowledge, Information and Communication Systems from The Case center, UK.
- The case "Chow Tai Fook: A Chinese Jewellery Giant Changing Tactics" won the 'Nominated Case Award' at the prestigious 2019 Global Contest for the Best China-Focused Cases organized by CEIBS.
Publications
- Prasad, V.N. and Koti, V.B. (2023), "Melanie Perkins: poised to redesign Canva from tech unicorn to tech giant?", , Vol. ahead-of-print No. ahead-of-print, The Case Journal, Emerald Publishing Limited.
- Prasad, V. Namratha and Vinod Babu, Koti, “Amazon Web Services’ Efforts Toward Green Computing,” Case Folio: The IUP Journal of Management Case Studies, June 2021. 2.
- Prasad, V. Namratha and Vinod Babu, Koti, “India’s Kalyan Jewellers: Winning with a Hyperlocal Strategy,” Case Folio: The IUP Journal of Management Case Studies, December 2019.
- 'Dark Side Case': Ashley Madison Hacking and the Ethics of Hacktivism, Debapratim Purkayastha, Syeda Maseeha Qumer and Vinod Babu Koti
Published Online:9 Jul 2018https://doi.org/10.5465/AMBPP.2018.15683abstract, Academy of Management Annual Meeting Proceedings.
Timeline
Senior Faculty Associate
IBS Case Research Center
01.2023 - Current
Senior Research Associate
IBS Case Research Center
09.2021 - 01.2023
Research Associate
IBS Case Research Center
02.2015 - 08.2021
Asst professor
Global School of Management
03.2011 - 05.2013
Assistant Professor
NNS Vidya college of PG studies
02.2008 - 04.2010
Senior Sales Executive
HDFC Bank
06.2000 - 04.2004
Ph.D. - Marketing
ICFAI University Jharkhand
B.Ed - Secondary Education and Teaching
Acharya Nagarjuna University
MBA - Business Administration And Management, Marketing
Andhra University
Bachelor of Commerce (Hons.) - Commerce
Loyola Academy , Osmania University
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