KUSH KALRA
Sales Leader
Gurugram
Summary
Experienced sales leader with over a decade of expertise in Fintech and Media Sales. Demonstrated success in dynamic, fast-paced environments with a proven track record of achieving results. Skilled in team management, utilizing a collaborative approach to drive business targets. Ability to anticipate market trends, initiate timely developments, and add value in highly competitive markets through keen analysis and insights.
Overview
11
11
years of professional experience
2
2
years of post-secondary education
1
1
Language
Work History
Senior Manager - Organised Trade
BharatPe
07.2020 - Current
- Led the Organized Trade business for BharatPe in North, driving growth and increasing market share in existing cities, resulting in a 40% increase in revenue while simultaneously launching new ones.
- Initiated the transformation of key Enterprise Accounts across India through the implementation of QR and POS machines, leveraging lending and cross-sell products to create a seamless ecosystem.
- Fostered customer leadership with Enterprise Accounts in diverse industry verticals, including Pantaloons, Looks Salon, The Man Company, Red Tape, Archies Ltd, and Clove Dental.
- Managed a team of 8 Key Account Managers responsible for new business development and retention.
- Oversaw the retention of the entire Organized Trade merchant base of BharatPe in North India. Managed a portfolio of over 20,000 merchants in North India.
Manager Sales
Signpost India Pvt Ltd
09.2018 - 05.2020
- Secured a INR 75 lacs annual deal with Haldiram's during the tenure at Signpost India, achieving the highest market share among competitors for the year 2016-2017.
- Negotiated a deal with Mankind Pharmaceutical for a 3-month contract at Kolkata Airport, successfully converting it into an annual agreement.
- Closed a INR 55 lacs 3-month deal with KEI Wires shortly after obtaining the tender for BEST buses in Mumbai at Signpost India.
- Managed ad sales for Airport Media and Digital Screens, focusing on corporate clients and agencies in North India such as Indusind Bank, SBI Cards, Makemytrip, Easemytrip, ATS, Nissan, JK Tyre, Uber, Rapport, and Ecosys.
- Conducted market research, developed pitches, implemented go-to-market strategies, managed pipelines, and devised sales frameworks to drive revenue generation.
- Oversaw campaigns and deals with clients including Mankind Pharma, Bestseller, Servo Oil, Nissan, Hyundai, and KEI Wires.
Assistant Manager Sales
Primetime International Services Pvt Ltd
09.2015 - 09.2018
- Manage corporate clients and advertising agencies located in North India for the entire Sony TV Network, Times Now channel, and Willow Cricket TV Channel.
- Identify prospective clients in North India interested in advertising across various regions including the US, Canada, UK, APAC, Middle East, and South Africa.
- Cultivate relationships with existing and potential clients through consultative selling techniques, which involve understanding their needs, providing tailored solutions, and offering expert advice to maximize the effectiveness of their advertising campaigns.
Relationship Manager
HT Media Ltd
09.2013 - 09.2015
Education
MBA - Marketing & HR
BVIMR , New Delhi
New Delhi 03.2011 - 03.2013
Skills
Critical Thinking & Decision Making
Timeline
Senior Manager - Organised Trade
BharatPe
07.2020 - Current
Manager Sales
Signpost India Pvt Ltd
09.2018 - 05.2020
Assistant Manager Sales
Primetime International Services Pvt Ltd
09.2015 - 09.2018
Relationship Manager
HT Media Ltd
09.2013 - 09.2015
MBA - Marketing & HR
BVIMR , New Delhi
03.2011 - 03.2013
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