MAHEDRA MORE
Group Product Manager
Dombiwali west
Summary
Experienced marketing professional with a proven track record of developing and executing successful strategies to drive brand awareness and customer engagement. Skilled in analyzing market trends and consumer behavior to create impactful campaigns that deliver measurable results. Dynamic leader who excels in fast-paced environments and collaborates effectively with cross-functional teams to achieve business objectives. Passionate about leveraging innovative marketing techniques to drive growth and exceed organizational goals.
Overview
15
15
years of professional experience
Work History
Group Product Manager
Adroit Biomed Pvt Ltd
04.2017 - Current
- Handling Adroit Portfolio
- Developing marketing communication strategy for innovative formulations in Dermatology & Cosmetology
- To augment the sales by providing support to the field force
- To keep oneself updated with the competitor’s activity and developing strategy accordingly.
- Co-ordination with designing team, vendors for Marketing input preparation
- Brand Plan preparation for Power Brands
- Understanding the field force requirement and support to ensure smooth customer relationship management
- To understand market and build relation with customers through FW
Product Manager
Geluk Pharma Pvt Ltd
11.2015 - 04.2017
- marketing communication strategy for innovative formulations in Dermatology & Cosmetology
- To augment the sales by providing support to the field force in the form of printed inputs, Gifts and product specific campaign
- All startup activities of making budget, developing pack short, product launch, field force training & co-ordination with third parties for product development
- To plan launch of Fulvic Acid infused products in skin & hair care for the first time in India.
- Successful launched Geluk pharma in Dermacon 2016
- Successful launched of 9 products
- Launched fulvic acid in dermacon 2017-18
- Co-ordination with designing team, vendors
- Brand planning w.r.t creativity
- Build up relation with doctors by planning extensive FW
Assistant Product Manager
Tetramedbiotek PVT ltd
11.2013 - 10.2015
- Co-ordination with team to achieve brand objective
- Preparing strategies for Acne, hair care & Antifungal products
- Executed e-reporting system for the field force.
- Supporting to field force by solving product related queries
- Conducting training programmer for new joined employee
- Worked with field force to Improve in clinic effectiveness w.r.t product wise doctors selection, RCPA, & product demonstration
- Joined as product executive & promote Asst product manager
- Successfully Re- launched Kover H Forte tablet
- Launched hair conditioner brand – kadense
- Inventory management
- HQs wise overstocking and prepare action plan to liquidate it
- Understanding the marketing & sales process
Product executive
Nutrigen Pharma
03.2013 - 10.2013
- Preparing promotional strategies for GPs & Gynac
- Handling hematic & cough syrups products
- Team building & conduct Medical representative training
- Support team by preparing easy detailing story
- Dealing with doctors & Team for scientific content preparation, CRM activity
Medical Representative
Glenmark Pharma
09.2010 - 03.2013
- Target product wise doctors on the basis of RCPA, Day wise planner preparation and focus on new conversion
- Book POB from chemist & doctors, Implementation of marketing strategies
- Prepare Achievement planning & monitor it by weekly Primary & Sec progress
- Awarded certification of appreciation by VP- sales & Mkt for National POB Day – in 2011 & 2012
- Awarded certification of excellence by Sr,VP- sales & Mkt for achieving 103 % budget in 2011-12
- To understand and resolve stockiest issue, Objection Handling & focus on consolidation & new conversion
Education
MBA - Marketing Management
Mamasaheb Mohol College Of Business Administration
Pune, India 04.2001 -
Bachelor of Science - Science
R.C Patel College
Shirpur, India 04.2001 -
Skills
Product vision
Product launch planning
Product analytics
Strategic thinking
Timeline
Group Product Manager
Adroit Biomed Pvt Ltd
04.2017 - Current
Product Manager
Geluk Pharma Pvt Ltd
11.2015 - 04.2017
Assistant Product Manager
Tetramedbiotek PVT ltd
11.2013 - 10.2015
Product executive
Nutrigen Pharma
03.2013 - 10.2013
Medical Representative
Glenmark Pharma
09.2010 - 03.2013
MBA - Marketing Management
Mamasaheb Mohol College Of Business Administration
04.2001 -
Bachelor of Science - Science
R.C Patel College
04.2001 -
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