MALLA RACHANA

Managing HYDERABAD region Sales Team of 15 BDAs; leading all aspects of key account management/ strategic & large accounts and offering value with key focus on customer retention/ satisfaction; generating revenue by targeting school kids of Class 1st-12th

Preparing product roadmap by analyzing latest marketing trends, providing valuable inputs for fine-tuning sales & marketing strategies; understanding of business dynamics and research insights to create opportunities for competitive success

Establishing and maintaining relationships at senior levels in large corporations and managing entire sales process

Generating new leads and improving pipeline by conducting special campaigns across City Tracking lead utilization and ensuring that team understand lead utilization concept properly

Developing strong market knowledge of existing & potential clients and ensuring business growth opportunities aligned to company's strategic plan

• Increased brand awareness, website traffic and sales by implementing effective marketing campaigns and strategies.
• Exceeded target individual average revenue goals year on year
• Utilized knowledge of industry trends to develop value-added solutions and approaches for target audiences.
• Maintained updated records in CRM to meet requirements of sales team.
• Managed resource allocation to align with sales objectives and strengthen profit opportunities.
• Arranged potential client contacts, cultivated relationships and followed through all service needs.
• Used SalesForce to handle current portfolio and prospective leads.
• Tracked weekly sales to develop corrective action planning reports.
• Communicated with leadership teams by spearheading regular meetings to discuss objectives.
• Leveraged effective networking strategies to generate new business opportunities.
• Discussed plans and Strategies with the Marketing team to raise the revenue.
• Negotiated contracts and closed sales with new and existing clients.