Nabyendu Majumdar
Agarpara
Summary
Dynamic brand communications leader with extensive experience at Jai Balaji Group, excelling in market trend analysis and strategic promotion. Proven ability to enhance brand visibility through innovative ATL and BTL campaigns, while effectively managing event budgets and vendor relationships. Skilled in customer retention and logistics coordination, driving impactful results in competitive markets.
Overview
31
31
years of professional experience
1
1
Certification
Work History
General Manager – Brand Communications
Jai Balaji Group
01.2021 - Current
- (JBG HEXA TMT, JBG HEXA Secure Grill & Structure, JBG HEXA Bond Cement)
Head Brand Communications
Micky Metals Ltd.
01.2019 - 01.2021
- (LUX TMT & Micky Power Plus TMT)
Manager – Branding
Top Tech TMT
01.2018 - 01.2019
- (Sister concern of SRMB Srijan)
Brand Manager
Shakambhari Ispat & Power Ltd.
01.2016 - 01.2018
- (Thermocon TMT)
Brand Manager
Ankit Metal & Power Ltd.
01.2008 - 01.2016
- (Ankit TMT Bar)
Manager Publicity
Shyam Group of Industries Ltd.
01.2006 - 01.2008
- (SEL TMT)
Senior Marketing Executive
Reprosales (I) Pvt Ltd.
01.1995 - 01.2006
Education
B.A -
Calcutta University
01.1994
Higher Secondary Examinations - XII Standard
01.1992
Secondary Examinations - X std
01.1989
Skills
- Brand communications
- Promotion
- Planning
- Analysing market trends
- Media
- Buying
- ATL
- BTL
- Designing Corporate events
- Print media
- Supervision
- Logistics
- Vendor management
- Manage event budgets
- Timelines
- Coordination with creative agency
- Coordination with releasing agency
- Ability to retain customers
Strategic Career Aspirations
- Executive Leadership - Seeking a challenging role in prestigious organisation, driving growth innovation & excellence.
- Contributes to a dynamic environment where performance is demanded, valued & rewarded.
- Collaborate with a high performing team, contributing my skills & expertise to drive growth, revolution & taste success.
- To refine myself as a renowned expert in this dynamic Industry.
Certification
This is to certify that all the information provided above is true to the best of my knowledge.
Professional Milestones
- 05/15/08, ANKIT TMT successfully launched by me, Brand ambassador Mr. Mithun Chakraborty.
- 07/16/16, Thermocon TMT successfully launched by me, with professional models as brand faces.
- 10/31/19, Lux TMT successfully launched by me, with professional models as brand face.
- 11/05/20, Micky Power Plus successfully re-launched by me, Brand ambassador Mr. Jisshu Sengupta.
- 03/18/21, JBG HEXA TMT successfully launched by me, with professional actors/models as brand faces.
- 02/24/23, JBG HEXA Bond successfully launched by me, with professional actors/models as brand faces.
Organisational Synopsis
- 01/01/95, 12/31/06, Reprosales (I) Pvt Ltd., Senior Marketing Executive
- 01/01/06, 12/31/08, Shyam Group of Industries Ltd., Manager Publicity
- 01/01/08, 12/31/16, Ankit Metal & Power Ltd., Brand Manager
- 01/01/16, 12/31/18, Shakambhari Ispat & Power (Thermocon TMT) Ltd., Brand Manager
- 01/01/18, 12/31/19, Top Tech TMT, Manager – Branding
- 01/01/19, 12/31/21, Micky Metals Ltd., Head Brand Communications
- 01/01/21, Present, Jai Balaji Group, General Manager – Brand Communications
Other Passions
- Photography
- Listening to Music
Personal Information
- Date of Birth: 10/20/72
- Nationality: Indian
Skill Sets
- Brand communications, promotion & planning
- Analysing market trends
- Media
- Buying
- ATL & BTL
- Designing Corporate events
- Print media
- Supervision
- Logistics & vendor management
- Manage event budgets & timelines
- Coordination with creative & releasing agency
- Ability to retain customers
Professional Overview
Result driven professional with 28 years of experience in creativity, media, branding & Organising Events. Conceptualising includes designing, planning & seamlessly executing high profile events from inception to completion. Accomplished phenomenal reciprocation by brand launching, strategically driving corporate growth, innovation & team Management skills. Currently employed with Jai Balaji Industries Ltd., one of the leading organisation in steel industry.
Timeline
General Manager – Brand Communications
Jai Balaji Group
01.2021 - Current
Head Brand Communications
Micky Metals Ltd.
01.2019 - 01.2021
Manager – Branding
Top Tech TMT
01.2018 - 01.2019
Brand Manager
Shakambhari Ispat & Power Ltd.
01.2016 - 01.2018
Brand Manager
Ankit Metal & Power Ltd.
01.2008 - 01.2016
Manager Publicity
Shyam Group of Industries Ltd.
01.2006 - 01.2008
Senior Marketing Executive
Reprosales (I) Pvt Ltd.
01.1995 - 01.2006
B.A -
Calcutta University