Summary
Overview
Work History
Education
Skills
Certification
Hi, I’m

Nancy Vanlalhmuaki

Marketing Operations Specialist
Pune
Nancy Vanlalhmuaki

Summary

Experienced and results-driven marketing specialist with a passion for effective management. Proven expertise in lead management, utilizing SAP Marketing Cloud, HubSpot, and ensuring data quality control in Marketo. Collaborative team player with a track record of achieving goals. Seeking an opportunity to leverage skills and enthusiasm in a dynamic professional setting.

Overview

6
years of professional experience
5
years of post-secondary education
3
Certifications

Work History

Bentley Systems
Pune

Marketing Operations Specialist
11.2021 - Current

Job overview

  • Led "Ms_Azure_Lead" project, extracting captured leads and seamlessly loading them into SAP CRM, SAP-Marketing Cloud, and HubSpot SMB/Enterprise.
  • Ensured data quality management for Marketo.
  • Managed contacts and leads data and uploaded them in HubSpot.
  • Assisted regional marketers and stakeholders with their leads upload requests

Bentley Systems
Pune

Marketing Project Service Specialist
02.2020 - 10.2022

Job overview


· Responsible for MS_Azure_Leads, Google leads upload in Marketing Cloud.

· Responsible for Webmaster Folder (Company contact us forms)

· Uploaded registration, attendees, and leads from events to SAP CRM, SAP-Marketing Cloud, HubSpot SMB/Enterprise, and Marketo.

· Led the "Ms_Azure_Lead" project, extracting captured leads and loading them into SAP CRM, SAP-Marketing Cloud, and HubSpot SMB/Enterprise.

· Excel in taking care of transactions for PNC bank visa CC

· Maintaining and updating the Bentley SharePoint documents and index for the Team

· Responsible for assisting paid media team for social media (FB,LI,Google and Sprout Social) leads capture download & upload in Marketing Cloud & Cloud for Sales.

· Responsible for updating Media Contacts for Germany in Marketing Glossary

· Responsible for updating linguistic database in Smarting (Translation management system)

· Responsible for maintaining Marketing Localization

· Provided training to new employees joining the department.

· Responsible for creating team project and presented in global marketing meeting.

Bentley Systems
Pune

Task Innovator
12.2017 - 02.2022

Job overview

  • Data management, ensuring accurate and organized handling of information.
  • Uploaded registration, attendees, and leads from events to SAP CRM, SAP-Marketing Cloud, HubSpot SMB/Enterprise, and Marketo.
  • Created and managed accounts and leads in SAP CRM and SAP-Marketing Cloud.
  • Led the "Ms_Azure_Lead" project, extracting captured leads and loading them into SAP CRM, SAP-Marketing Cloud, and HubSpot SMB/Enterprise.
  • Utilized SAP CRM for effective customer relationship management.
  • Conducted reminder calls for Bentley events and license renewals.
  • Managed the Webmaster folder for the Bentley website, overseeing the "Contact Us" form.
  • Updated the "Marketing Analytics Dashboard" with contacts/leads upload reports.
  • Conducted in-depth analysis of various company industry types.

VSynergize Outsourcing Pvt. ltd
Pune

Lead Generation Executive
09.2017 - 12.2017

Job overview

•Make outgoing calls and sales products

•Contact prospects to qualify leads

•Direct email marketing to key clients and prospects

•Research and maintain lead generation database

•Develop a strong knowledge of the company’s products and services to facilitate the sales process

•Make outbound calls to generate leads, and create and maintain a list/database of prospective clients.

Education

Symbiosis Centre For Distance Learning
Pune, Inida

MBA from Marketing
01.2019 - 12.2021

University Overview


In this Institute, I have completed Post Graduate Diploma in Business Administration.

Tilak Maharastra Vidyapeeth
Pune, Inida

BBA from Finance
06.2016 - 05.2018

Skills

    Marketo

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Certification

ABM Certification : Foundations Course

Nancy VanlalhmuakiMarketing Operations Specialist