Summary
Overview
Work History
Education
Skills
Timeline
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Narasimha Naik

Management Consultant
Hyderabad, Telangana

Summary

An experienced management consultant with practical expertise in political consulting, campaign management, digital marketing, and data analysis. I am currently seeking opportunities in the field of data science to leverage my experience and create a significant impact.

Overview

4
4
years of professional experience

Work History

Campaign Specialist

Mindshare Analytics
04.2022 - Current
  • Performed cluster analysis to understand the retro data, and recommended strategies to enhance vote share.
  • Conducted audits of cadre strength at state, district, and block levels, suggested strategies to bolster cadre presence, and developed AC strategy documents
  • Contributed to the development of the MP state blueprint, which included a retrospective analysis, and strategy document.
  • Compiled a comprehensive political strategy document for the TPCC, which included suggested narratives to pursue and key leaders to onboard for effective campaign outreach
  • Held a client-facing role at the TDP Central War Room, and worked on narrative management and campaign strategies
  • Collaborated on the AP blueprint for the TDP, crafting comprehensive long-term on-ground campaign strategies

Campaign Associate

Reify Consulting
04.2021 - 03.2022
  • Conducted market research to understand the political dynamics, and prepared strategy documents like AC reports.
  • Performed booth analysis to understand the weak, and battleground areas, and recommended strategies to enhance vote share
  • Successfully spearheaded the on-ground activity for the "Ladki Hu Lad Sakti Hu" campaign via door-to-door activity, effectively engaging with over 120,000 households

Digital Marketing Strategist

Primax Care
11.2020 - 03.2021
  • Created Pay-Per-Click campaigns to drive targeted traffic to company website.
  • Managed search engine marketing budgets and tracked campaign performance.
  • Tracked key performance indicators to measure success of campaigns.
  • Conducted primary and secondary research to better understand customer needs and behaviors.

Digital Marketing Associate

Pristyn Care
10.2019 - 07.2020
  • Conducted market research by analyzing industry trends, consumer demographics and competitor activities to inform marketing strategy.
  • Created Pay-Per-Click campaigns to drive targeted traffic to company website.
  • Managed search engine marketing budgets and tracked campaign performance.
  • A-B tested ad campaigns to optimize performance and drive improved ROI.
  • Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
  • Implemented new strategies to improve click-through rates and conversion.

Education

Integrated Dual Degree - Mechanical And Industrial Engineering

IIT Varanasi
Varanasi
04.2001 -

Intermediate College -

Narayana Jr College
Vijayawada
04.2001 -

High School Diploma -

St Joesph's High School
Rentachintala, AP
04.2001 -

Skills

Machine Learning

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Timeline

Campaign Specialist

Mindshare Analytics
04.2022 - Current

Campaign Associate

Reify Consulting
04.2021 - 03.2022

Digital Marketing Strategist

Primax Care
11.2020 - 03.2021

Digital Marketing Associate

Pristyn Care
10.2019 - 07.2020

Integrated Dual Degree - Mechanical And Industrial Engineering

IIT Varanasi
04.2001 -

Intermediate College -

Narayana Jr College
04.2001 -

High School Diploma -

St Joesph's High School
04.2001 -

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Narasimha NaikManagement Consultant