NIKHIL DUDHAWAT
Content & Growth Marketing Manager
Bengaluru
Summary
Highly motivated and results-driven content marketing manager with 5+ years of experience creating and executing successful content marketing strategies. Proven track record of increasing website traffic, improving SEO, and generating leads. Skilled in Social Media Marketing, Topical Marketing, creating and managing budgets, leading cross-functional teams, and using analytics to measure and improve performance.
Overview
8
8
years of professional experience
3
3
years of post-secondary education
2
2
Certifications
Work History
Content & Growth Marketing Manager
Oliveboard Comptech Pvt. Ltd
Bengaluru
04.2018 - Current
- Developed and Implemented Content Marketing strategy that Increased - a) Organic Traffic by 70%, b) Website Ahrefs Rank from 2.1M to 770K, c) Backlinks from unique referring domains (from 897 to 4000+ )
- Managed Complete content migration of 1200+ pages of website from to newer version with better UI, user friendliness and SEO Structure
- Managed content distribution to online channels and social media platforms.
- Conducted regular content audits to identify gaps and redundancies of content.
- Managing Paid campaigns with monthly budget of ₹15 L to ₹20 and effectively maintaining ROAS maintained @ 110%
- Managed team of writers and designers, overseeing creation of blog posts, e-books, infographics, and videos.
- Collaborated with sales and product teams to ensure content aligned with sales and product goals.
- Utilized analytics to measure performance and make data-driven decisions.
- Increased 30K+ Engagement on social media handles in last 1 year through various creative inputs.
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content
Senior Process Associate
Sopra Steria Pvt. Ltd
Pune
05.2015 - 03.2018
- Backend Support for Procurement to Pay Process, Invoice
- Management, Supplier Account Reconciliation, Payment Clearance.
Senior Process Executive
Infosys BPO Pvt. Ltd.
Pune
01.2013 - 10.2013
- Backend Support for Website, Maintaining Incidence Log, Ticket Generation.
Education
Bachelor of Commerce - Accounting And Finance
Ness Wadia College of Commerce
Pune 06.2009 - 03.2012
Skills
SEO & Content Strategy
Content Planning
Google Analytics
Google Adwords
Advanced Excel
Wordpress
Ahrefs / SEMRush
Certification
Search Engine Marketing Course (Digital Vidya)
Timeline
Content & Growth Marketing Manager
Oliveboard Comptech Pvt. Ltd
04.2018 - Current
Senior Process Associate
Sopra Steria Pvt. Ltd
05.2015 - 03.2018
Senior Process Executive
Infosys BPO Pvt. Ltd.
01.2013 - 10.2013
Bachelor of Commerce - Accounting And Finance
Ness Wadia College of Commerce
06.2009 - 03.2012