Pallav Balasaria
Senior Manager - Last Mile Grocery
Kolkata
Summary
Proven leader in operations management with a track record of scaling Flipkart last-mile delivery from 12,000 to 30,000 daily orders. Expert in logistical planning and building high-performing teams, demonstrated through launching 12 new hubs in 2 months and fostering an inclusive work environment. Skilled in online ordering systems and relationship building, achieving a 25% volume increase in the Kolkata region.
Overview
3
3
years of post-secondary education
12
12
years of professional experience
Work History
Senior Manager - Grocery Last Mile
Flipkart
01.2026 - Current
- Spearheaded cross-functional teams to achieve project milestones and deliver high-quality results.
- Consistently surpassed annual performance targets set by senior leadership.
- Fostered close collaboration with peers from other departments to jointly drive organizational success as a cohesive unit.
- Engineered cost reductions, optimized resource allocation, and enhanced efficiency in project management.
- Currently overseeing the Control Tower function for the entire East grocery region.
Senior Manager - Large and Grocery Last Mile
Flipkart
10.2025 - 01.2026
- Cultivated strong relationships with clients and stakeholders, securing long-term partnerships, and repeat business.
- Instituted and developed operational standards, policies, and procedures.
- Chaired monthly meetings to formulate business plans, and conduct workshops to drive successful business outcomes.
- Provided robust leadership to enhance team productivity and morale.
Manager - Large and Grocery Last Mile
Flipkart
01.2025 - 09.2025
- Directed end-to-end last-mile operations for large and grocery verticals across Odisha and Chhattisgarh.
- Supervised logistics and delivery processes to guarantee timely and efficient service delivery.
- Partnered with cross-functional teams to improve operational efficiency and elevate customer satisfaction.
- Devised strategies to optimize last-mile delivery, contributing significantly to Flipkart's overall business growth.
Manager - Last Mile Grocery
Flipkart
08.2023 - 01.2025
- Served as Zonal Lead for East 1, with operational oversight for West Bengal.
- Optimized resource allocation through regular performance evaluations, and provided personalized coaching for staff development.
- Assembled high-performing teams by implementing effective recruitment, onboarding, and talent development initiatives.
- Expanded operations from 12,000 daily orders to 30,000 daily orders, achieving a 375% increase.
- Managed a monthly Gross Merchandise Value (GMV) of ₹100 crores (approximately $13 million USD).
- Oversaw the entire Kolkata region, representing 25% of Flipkart Grocery's pan-India volume.
- Successfully launched 12 new 1P hubs within a two-month period
Assistant General Manager - Central Supply
Dunzo Digital Pvt Ltd
5 2022 - 05.2023
- Initiated delivery cost reduction strategies by introducing dedicated fleets for stores, EVs, cyclists, and 3PL services across multiple cities.
- Played a key role in the launch of dedicated fleets for multiple stores across Bengaluru, resulting in a delivery cost reduction of Rs 15-20 per order.
- Contributed significantly to the EV project to achieve greater cost efficiency.
- Participated in the planning and execution of incentives for major festivals across cities, leading to improved supply availability.
Nodal Head - Online Ordering
Zomato Limited
07.2021 - 05.2022
- Optimized operations across all cities within the Node, focusing on key performance parameters.
- Reduced rider unavailability (shutdown) to below 5% across all cities throughout the day.
- Maintained the highest driver Net Promoter Score (NPS) in the region.
- Ensured adequate supply while simultaneously optimizing operational costs.
- Defined critical product requirements for all cities and collaborated with product and engineering teams to prioritize development and seamless rollout, thereby driving platform growth and reliability.
- Successfully launched Gigs (a significant change in how delivery partners operate on the Zomato platform) within the assigned Node, and Kolkata, with minimal disruption.
State Operations Head - Online Ordering
Zomato Limited
10.2020 - 06.2021
- Applied critical thinking to deconstruct complex problems, evaluate potential solutions, and make decisive actions.
- Developed comprehensive project plans, and communicated deadlines to ensure timely completion.
- Collaborated with the Central Lead team in planning, managing, and directing daily board operations to increase revenue and reduce costs through P&L analysis.
- Identified and addressed revenue leakages within the system.
- Managed confidential budget reports (burn budget), and designed cost-efficient rate cards for West Bengal and Odisha.
- Demonstrated consistent success in working within tight deadlines and a fast-paced environment.
- Formulated project plans and communicated deadlines to ensure timely execution.
Assistant Manager - Online Ordering
Zomato Media Pvt Ltd.
07.2019 - 09.2020
- Optimized rider rate cards and incentive structures to ensure operational efficiency while maintaining cost control.
- Acted as State Operations Head for Odisha and Kolkata.
- Resolved Odisha's logistics shutdown issue (rider unavailability impacting order placement) by reducing it from 40% to below 10% within a two-week timeframe.
Team Lead - Online Ordering
Zomato Media Pvt Ltd
04.2017 - 06.2019
- Contributed to city growth plans, managed rejections, and improved user experience.
- Launched and scaled last-mile, on-demand, hyperlocal delivery services in the city for Zomato's online ordering vertical.
- Served as the Acting Assistant Manager for Kolkata.
- Maintained synchronization between the supply and demand sides of the business.
Senior Associate - Online Ordering
Zomato Media Pvt Ltd
04.2016 - 03.2017
- Educated clients on account services, and effectively resolved inquiries regarding statement information and account balances.
- Established streamlined processes for the Sales Team to ensure smooth merchant onboarding.
Associate - Online Ordering
Zomato Media Pvt Ltd
06.2015 - 03.2016
- Worked flexible hours, including varied days, nights, and weekends, as dictated by business needs.
- Streamlined the deployment lifecycle by developing end-to-end processes for merchant onboarding.
- Formulated solutions for merchants to meet specific needs, quality standards, and budget constraints.
- Prioritized tasks to meet stringent deadlines, actively assisting colleagues with project duties.
Administrative Assistant
Zomato Media Pvt. Ltd
08.2014 - 05.2015
- Served as the key point of contact for all finance and administration matters.
- Assisted Sales Executives with various inquiries related to tax, and general operational matters.
- Updated spreadsheets and databases to track, analyze, and report on performance and sales data.
- Scheduled maintenance for office equipment is intended to extend its lifespan and prevent unexpected downtime.
Education
B.Com(Hons) - Accounting
Calcutta University
Kolkata 06.2008 - 05.2011
Skills
Operations management
Online ordering knowledge
Logistical Planning
Delegation
Relationship building
Planning and Coordination
Building processes
Online Ordering Familiarity
Accomplishments
- Launched Zomato Gigs across my Node and Kolkata
- Launched Zomato Logistics - Last Mile Delivery in Kolkata
- Launched Zomato Book - Table Reservation in Kolkata
- Launched Zomato Online Ordering In Kolkata
Quote
All progress takes place outside the comfort zone.
Michael John Bobak
Timeline
Senior Manager - Grocery Last Mile
Flipkart
01.2026 - Current
Senior Manager - Large and Grocery Last Mile
Flipkart
10.2025 - 01.2026
Manager - Large and Grocery Last Mile
Flipkart
01.2025 - 09.2025
Manager - Last Mile Grocery
Flipkart
08.2023 - 01.2025
Nodal Head - Online Ordering
Zomato Limited
07.2021 - 05.2022
State Operations Head - Online Ordering
Zomato Limited
10.2020 - 06.2021
Assistant Manager - Online Ordering
Zomato Media Pvt Ltd.
07.2019 - 09.2020
Team Lead - Online Ordering
Zomato Media Pvt Ltd
04.2017 - 06.2019
Senior Associate - Online Ordering
Zomato Media Pvt Ltd
04.2016 - 03.2017
Associate - Online Ordering
Zomato Media Pvt Ltd
06.2015 - 03.2016
Administrative Assistant
Zomato Media Pvt. Ltd
08.2014 - 05.2015
B.Com(Hons) - Accounting
Calcutta University
06.2008 - 05.2011
Assistant General Manager - Central Supply
Dunzo Digital Pvt Ltd
5 2022 - 05.2023
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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