Parul Shukla
Bengaluru
Summary
Motivated professional experienced in decision-making within team environments. Delivered client loyalty and employer satisfaction through strong analytical skills and effective problem-solving abilities. Embraced challenges as opportunities, demonstrating productivity in high-volume, high-stress situations while communicating effectively in multiple languages.
Overview
14
14
years of professional experience
Work History
Ossl Manager South Ad Sales
Ontrack
08.2024 - 03.2025
- Present advertising campaigns to clients for approval or adjustment.
- Conducted meetings with potential clients to assess their advertising goals and requirements.
- Followed up with clients to evaluate effectiveness of advertising campaigns.
- Analysed competitors' products and advertisements to develop optimal advertising campaigns.
- Prepared presentations to be used with potential clients of the types of advertising offered by the company.
- Contacted local companies to present advertising options and showcase company capabilities.
- Explained possibilities in advertising to clients interested in company services.
- Track sales and prepare reports for each client.
Advertising Asst Account Manager Ad sales
ABP News Network
12.2019 - 08.2021
- Present advertising campaigns to client for approval or adjustment.
- Facilitated discussions with potential clients to define advertising goals and tailor product offerings.
- Followed up with clients to evaluate the success of advertising campaigns and gather feedback for future improvements.
- Called local companies to explain advertising options and highlight the benefits of company services.
- Explained the possibilities in advertising to clients interested in company services.
- Prepared presentations to be used with potential clients of the types of advertising offered by the company.
- Track sales and prepare reports for each client.
- Study competitors' products and services along with their advertisements to create the best campaign possible.
Advertising Marketing Sr. Sales Executive
News18 Network Channels
10.2014 - 08.2017
- Engaged potential clients to identify advertising needs and tailor product offerings.
- Present advertising campaigns to client for approval or adjustment (FCT and Non FCT/Innovations).
- Conducted follow-ups with clients to evaluate effectiveness of advertising campaigns and gather feedback.
- Study competitors' products and services along with their advertisements to create the best campaign possible.
- Called local companies to outline advertising options and demonstrate potential benefits of company services.
- Prepared presentations to be used with potential clients of the types of advertising offered by the company.
- Explained possibilities in advertising to clients interested in company services.
- Track sales and prepare reports for each client.
Senior BSO Sales & Marketing Coordinator
LJ Hooker/Redwoods
07.2013 - 09.2014
- Developed proposals, strategies and presentations for new and existing clients.
- Provided end-to-end sales support from initial contact to closure, ensuring a seamless client experience.
- Drove lead generation through participation in road shows, increasing brand visibility and client engagement.
- Engaged in road shows and property expos, contributing to promotional efforts and establishing client connections.
- Managed lead assignments while leveraging knowledge of Home Buy 360 to optimise lead tracking and follow-up.
- Compiled campaign results and collaborated with departments to create comprehensive reports for all campaigns.
- Listings on all web portals for lead generation.
- Recording work by generating reports in spreadsheets, word documents and maintaining a copy for reference.
Customer Relation Executive
ITC My Fortune
06.2011 - 06.2013
- Resolved client queries regarding their stays, enhancing customer satisfaction and loyalty.
- Managed queries from international and local clients in Bangalore region, providing tailored support to improve service delivery.
- Assisted front office with reservations and bookings using opera software to ensure seamless guest experiences.
- Facilitated business development operations to meet quarterly deadlines.
Associate Tech Support
Sunrise IT Solutions Private Limited
Bangalore
06.2011 - 06.2011
- Resolved technical issues for users, enhancing operational efficiency at Sunrise IT Solutions Pvt Ltd.
- Managed complaints with calm, clear communication and problem-solving.
- Collaborated with team members to achieve target results.
- Conducted analysis, design, development, and implementation of web-based and client/server applications using object-oriented programming and relational database concepts (SQL).
- Maintained clean, safe working environments to eliminate accident risks.
Education
Bachelor of Science - Computer Science
MLACW
Bangalore01-2011
PUC -
Jindal
Bangalore01-2009
Bhoruka English School -
01-2006
Skills
- Ad sales strategy
- Sales strategy development
- Campaign optimisation
- Market trend analysis
- SEO strategy
- Audience analysis
- Status report maintenance
- Optimal output delivery
- Client communication
- Establishing communication
Languages
English
Hindi
Kannada
Tulu
Custom Section
- Search Engine Optimization SEO
- Social Media Marketing SMM (Facebook, Twitter, LinkedIn)
- Display Advertisement
- Blogging
- Google Ad words
- Google Maps, Local SEO
- Video YouTube Marketing
Hobbies and interests
- Dancing and Traveling
- Reading
Timeline
Ossl Manager South Ad Sales
Ontrack
08.2024 - 03.2025
Advertising Asst Account Manager Ad sales
ABP News Network
12.2019 - 08.2021
Advertising Marketing Sr. Sales Executive
News18 Network Channels
10.2014 - 08.2017
Senior BSO Sales & Marketing Coordinator
LJ Hooker/Redwoods
07.2013 - 09.2014
Associate Tech Support
Sunrise IT Solutions Private Limited
06.2011 - 06.2011
Customer Relation Executive
ITC My Fortune
06.2011 - 06.2013
Bachelor of Science - Computer Science
MLACW
PUC -
Jindal