Summary
Overview
Work History
Education
Skills
Contacts
Publications
References
Accomplishments
Languages
Timeline
Generic
Ponnusamy Karuppaiah

Ponnusamy Karuppaiah

Paramakudi

Summary

As a seasoned professional in the aquaculture industry, I bring a wealth of experience and a commitment to excellence in technical guidance for farmers. My skill set encompasses critical areas including site selection, post-larvae management, pond maintenance, optimal feeding strategies, and effective disease management. I am dedicated to meticulously tracking farm performance, ensuring transparent communication with farmers, and staying abreast of the latest industry advancements and practices. My proficiency extends to conducting thorough feed inspections and delivering targeted training to staff, leveraging data analysis to enhance production efficiency. My role extends beyond technical support, as I am instrumental in driving aqua product sales, achieving sales targets, generating new business opportunities, nurturing customer loyalty, and making accurate sales projections. Innovation is at the core of my approach, as I continually seek new methods to expand my network and increase sales of feed and animal healthcare products within the regional market. My commitment to ongoing professional growth is evident in my dedication to updating my technical knowledge. Employing strategic selling techniques and skillful account management, I consistently exceed feed sales goals. Market research is a fundamental part of my strategy, enabling me to adapt to market shifts and position myself as a leader in the aquaculture sector.

Overview

14
14
years of professional experience

Work History

Senior Technical Support Executive

Godrej Agrovet Limited
Vijayawada
04.2021 - Current

• Spearheaded technical support for aquaculture farmers, including site selection, pond management, and disease control, to optimize production.

• Monitored farm performance metrics and facilitated constructive dialogues with farmers to drive continuous improvement.

• Provided critical information and support to customers and the sales team, enhancing product knowledge and application.

• Conducted thorough feed inspections and led staff training initiatives to maintain high-quality standards.

• Analyzed farm data to generate comprehensive reports, contributing to increased production efficiency and profitability.

• Managed sales and technical services for Aqua products, achieving targets and cultivating new business opportunities.

• Maintained strong customer relationships, forecasted sales trends, and introduced innovative solutions to the market.

• Kept abreast of industry advancements to deliver cutting-edge technical advice and strategically sell aquaculture products.

• Managed key accounts and exceeded feed sales targets through effective network expansion and market penetration strategies.

• Drove regional sales of shrimp feed and animal healthcare products by leveraging in-depth market research and analysis.

Executive- Technical Services

Godrej Agrovet Limited
Vijayawada
11.2018 - 03.2021

• Deliver expert technical advice and support to farmers on aquaculture practices, including site selection, larvae selection, pond management, feeding strategies, and disease control.

• Monitor farm performance to assess feed electiveness and guide customers on optimizing practices for enhanced outcomes.

• Curate and disseminate cutting-edge information on aquaculture techniques and market trends to customers and the

growth is evident in my dedication to updating my technical knowledge. Employing strategic selling techniques and skillful account management, I consistently exceed feed sales goals. Market research is a fundamental part of my strategy, enabling me to adapt to market shifts and position myself as a leader in the aquaculture sector.

Senior Executive - Technical Services

Unibait Feeds Pvt Ltd
Gudivada
08.2017 - 10.2018
  • To provide Technical advice and support direct to farmers including-but not limited to- site selection for aquaculture, post larvae selection, pond and water preparation and management, feeding management, and disease diagnostic, prevention and treatment.
  • Observe and monitor the farm performance to evaluate performance of the feed and identify areas where customer can improve their practice to achieve better results.
  • Sourcing information and articles for customers and sales team to update them such as new culture techniques, market information and other relevant topics.
  • To conduct dialog with group of farmers on prawn and fish farming management to increase the technical knowledge; to solve the problems; to increase production.
  • To conduct inspection on feed quality such as water stability, fines, aroma and cutting size during farm visits.
  • To help conduct training for field staffs when needed.
  • To analyze an compile the records in proper report format and then drawn into chart to reflect not limited to growth rate, ABW, FCR, stocking density, survival rate, total output, etc., To make conclusions from this data analysis.

SRF

Central Institute of Fisheries Education
Mumbai
06.2014 - 06.2017

• Led field research in marine ecosystems, focusing on radiation impact on marine species, including specimen collection and behavioral observation.

• Utilized advanced statistical methods to analyze data and performed lab experiments to understand marine life responses to environmental stress and radioisotopes.

• Crucial contributor to environmental impact assessments, providing in-depth research findings.

• Collaborated with experts across disciplines to improve research quality and relevance.

• Authored publications in esteemed scientific journals, adding

to the collective understanding of marine science.

• Conducted educational outreach to share research discoveries and promote environmental consciousness.

JRF

Central Institute of Fisheries Education
Mumbai
06.2012 - 06.2014

• Spearheaded field research in marine ecosystems, examining radiation effects on marine biodiversity.

• Analyzed data using statistical techniques and conducted lab experiments to decode marine organism responses to environmental stressors and radioisotopes.

• Played a key role in environmental impact assessments, integrating multidisciplinary expertise.

• Co-authored publications, disseminating research outcomes, and engaged in scientific community outreach.

JRF

Annamalai University
04.2010 - 06.2012
  • Conducted research on Molluscan Diversity.

Education

Ph.D. - Applied Zoology

Mangalore University
Mangalore, India
08-2018

Master of Science - Marine Biology & Oceanography

Annamalai University
Chidambaram, India
09-2010

Bachelor of Science - Zoology

V.O.C. College
Tuticorin, India
07-2007

Skills

  • Technical skills
  • Farming Best Practices
  • Farm Operations Management
  • Animal Health Assessments
  • Team building
  • Problem-solving abilities
  • Relationship Building
  • Business Management
  • Teamwork and Communication
  • Problem-solving aptitude
  • Environmental Monitoring

Contacts

+919944374324, marine.ponnusamy@gmail.com, Tamilnadu, India, Paramakudi, 623701, India

Publications

  • HEALTH RISK ASSESSMENT FOR RADIONUCLIDE CONTAMINATION IN SEAFOOD, Book Chapter, Encyclopedia of Marine Biotechnology: Health, JUL 2018
  • DIVERSITY OF MACRO BENTHOS AROUND MADRAS ATOMIC POWER STATION (MAPS), KALPAKKAM, TAMIL NADU, Journal of Marine Biology and Aquascape, hp://dx.doi.org/ 10.31579/1.10014, MAR 2018
  • SHELLFISH RESOURCES AROUND MADRAS ATOMIC POWER STATION KALPAKKAM, SOUTHEAST INDIA, Journal of Asia-Pacific Biodiversity, 10.1016/j.japb.2016.04.005, OCT 2016
  • ANTIOXIDANT PROPERTIES FROM TISSUE EXTRACT OF CEPHALOPODS AROUND MADRAS ATOMIC POWER STATION, KALPAKKAM COAST, International Journal of Pharma Research and Health Sciences, 4 (2), 1086-91, FEB 2016
  • MARINE FISH DIVERSITY AT KALPAKKAM, Research Journal of Marine Sciences, 4, no.5, 1-6, MAR 2016
  • HEAVY METAL CONCENTRATION FROM BIOLOGICALLY IMPORTANT EDIBLE SPECIES OF BIVALVES (PERNA VIRIDIS AND MODIOLUS METCALFEI) FROM VELLAR ESTUARY, SOUTH EAST COAST OF INDIA, Journal of Aquaculture Research and Development, 5(5), 5, 10.4172/21559546.1000258, JAN 2016
  • DISTRIBUTION OF MOLLUSCAN FAUNA IN THE ARTIFICIAL MANGROVES OF PAZHAYAR BACK WATER CANAL, SOUTHEAST COAST OF INDIA, Advances in Applied Science Research, 3 (3), 1795-1798, AUG 2015
  • FTIR STUDY OF COPPER INDUCED BIMOLECULAR STRUCTURAL CHANGES ON THE GILLS AND HEPATOPANCREAS OF SHRIMP, PENAEUS MONODON (FABRICIUS, 1798), European Journal of Experimental Biology, 1 (3), 200-208, MAY 2012

References

  • DR. A.K. Pal, Former Joint Director, Central Institute of Fisheries Education, Mumbai, India akpal53@gmail.com, 9969282919.
  • DR. S. Munilkumar, Principal Scientist, Central Institute of Fisheries Education,Mumbai, India munilkumar@gmail.com, 9007092830.
  • Rizwan Ahamad Basha, Dy. General Manager, Aqua Health Care & Technical Services, Godrej Agrovet, rizwan.basha@godrejagrovet.com, 9703020588.

Accomplishments

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Languages

Tamil
First Language
English
Advanced (C1)
C1
Telugu
Intermediate (B1)
B1
Hindi
Beginner (A1)
A1

Timeline

Senior Technical Support Executive

Godrej Agrovet Limited
04.2021 - Current

Executive- Technical Services

Godrej Agrovet Limited
11.2018 - 03.2021

Senior Executive - Technical Services

Unibait Feeds Pvt Ltd
08.2017 - 10.2018

SRF

Central Institute of Fisheries Education
06.2014 - 06.2017

JRF

Central Institute of Fisheries Education
06.2012 - 06.2014

JRF

Annamalai University
04.2010 - 06.2012

Ph.D. - Applied Zoology

Mangalore University

Master of Science - Marine Biology & Oceanography

Annamalai University

Bachelor of Science - Zoology

V.O.C. College
Ponnusamy Karuppaiah