Pooja SY
Bangalore
Summary
Results-oriented Content Analyst with a track record of effectively enforcing policy guidelines to review and evaluate advertisements. Adept at meticulously analyzing ad content to identify policy violations and ensure adherence to industry regulations. Demonstrated ability to make sound decisions under pressure, leading to the consistent disabling of non-compliant accounts. Good communication skills and a keen eye for detail enable seamless collaboration with cross-functional teams.
Overview
6
6
years of professional experience
Work History
Trust and Safety Associate
Accenture
12.2020 - Current
- Reviewed a high volume of accounts submitted by advertisers to ensure strict adherence to platform policies and industry regulations, maintaining high level of accuracy and consistency.
- Demonstrated keen eye for detail in analyzing ad content, accompanying text, and images to promptly identify policy violations, misleading claims, and inappropriate material.
- Exercised critical judgment in promptly disabling ad accounts found in violation of policies, considering contextual factors and potential impact on the platform's integrity.
- Successfully managed the dynamic nature of the role by staying updated on evolving policies, industry trends, and best practices, adapting quickly to ensure effective policy enforcement.
- Led the execution of Reviewer Protocol Accuracy (RPA) evaluations, meticulously assessing ads injected for testing purposes to validate knowledge and accuracy in policy enforcement.
- Achieved consistently high RPA scores, exceeding performance targets and contributing to the platform's credibility in maintaining a safe and compliant ad environment.
- Spearheaded the resolution of RPA disputes, meticulously analyzing discrepancies and taking corrective action where necessary, maintaining a fair and unbiased approach to dispute resolution.
- Collaborated closely with Quality Analysts to address discrepancies and disputes, providing well-researched evidence and insights to defend accurately reviewed ad decisions.
- Assumed a leadership role within the team by taking ownership of the dispute resolution process, ensuring accurate identification of errors and discrepancies, resulting in improved reviewer accuracy and overall performance.
- Acted as a central source of expertise, aiding in cascading process updates and ensuring uniform understanding within the team.
- Exemplified proficiency as a Subject Matter Expert, offering comprehensive guidance to team members on all aspects of processes, enhancing overall team competence.
- Adapted swiftly to frequently changing policies and guidelines, demonstrating exceptional agility in maintaining accurate and up-to-date policy enforcement.
- Assumed a pivotal role in supporting the onboarding of new team members, delivering hands-on guidance and support. Empowered them to make informed decisions by imparting policy knowledge, clarifying points, and navigating account-specific challenges.
- Upheld ethical judgment and a balanced approach when dealing with sensitive content, reflecting a commitment to maintaining a respectful and compliant content ecosystem.
Platform Experience New Associate
Accenture
08.2018 - 12.2020
- Review web sites for content quality based on Content Guidelines
- Thoroughly check ad content with quality and accuracy
- Approve or disapprove new and changed ad submissions based on policy guidelines
- Analyze data and evaluate trends/ patterns
- Recommend generic pattern to be translated into Rules
- Troubleshooting issues related to Advertisers.
- coordinating with the training teams and follow up on policies updates in order to ensure quality
- Review & maintain internal process quality
- Interpreting and understanding complex user instructions while working on multiple queues
Education
NMKRV College For Women
Bangalore07.2018
Skills
MS Excel
MS PowerPoint
MS word
Strong Research
Accomplishments
- Nominated as the team's Marshal, guided team members, enabling them to achieve scores of 90% and above in RPA.
PERSONAL DOSSIER
Date Of Birth: 14 jul 1996
Nationality: Indian
Timeline
Trust and Safety Associate
Accenture
12.2020 - Current
Platform Experience New Associate
Accenture
08.2018 - 12.2020
NMKRV College For Women
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