PRACHI SHARMA

In current role since Dec'21

• Conceptualize and deploy enhanced product features to optimize implementation for use in sale strategies across fixed income, mutual funds and alternate products.
• Coordinate project planning and execution with team members and team leads in order to achieve product goals and metrics.
• Serve as subject matter expert and influence decisions through advice, counsel and facilitating service to others in areas of specialization
• Participate in technology and compliance projects for product enhancement and digitization through UATs.
• Enforced use of required processes and tools for partnership management.
• Direct and oversee product life cycle management and appropriately assess business risk while making decisions
• Currently working on an additional project i.e. the transition/change management project of consumer banking movement to Axis Bank
• Prior to movement in Product Management, I worked in consumer banking sales Created effective strategies to target new markets & proactively managed clients by providing banking solutions in personal investments, cash management and interest services earning revenue of INR 28 Million in 2020 , reviewed client data to assess compliance with company and country regulations

Key Achievements:

• Have been a Top Quartile Performer in 2020
• Shooting Star Award in the first quarter as a Product Manager
• Launched India's first ESG linked structure note
• Winner of League of Legends contest for year 2022

• Improved brand awareness by monitoring all marketing campaigns and fostering acquisitions and business development
• Conducted research project for revival of retail business banking
• Successfully implemented remediation project for high risk individuals for financial crime compliance through transaction monitoring, sources of ongoing funds and credit history analysis across Western India
• Led the desk for international accounts (Expats) for Maharashtra region
• Key Achievements:
• Awarded multiple merit certificates by HSBC leadership for exceptional performance across investment products
• Exceeded quarterly sales goals leading to recognition by HSBC across wealth products while being ranked in the top 10% wealth managers Pan India in 2017

• Conducted product research, reviewed and evaluated investments through portfolio analysis for clients resulting in improved well leveraged portfolio which led to enhancement of clients trust and overall business
• Led sales forecasting, market trend evaluation and segment strategies for 12 member team leading to INR 46 mn milestone
• Undertook competitor benchmarking and developed comparison tables of products and services by researching product pricing, ratings and performance creating business intelligence for the firm.
• Evaluated product development strategy effectiveness and prepared alternative approaches to exceed goals.
• Increased company growth through effective collaboration with sales and marketing departments.

• Identified institutions based on market valuation/asset under management for empanelment and converted them through customized technical research reports
• Worked on Long-Short, Buy-Hold portfolio strategies for proprietors, AMCs and Provident Funds
• Collaborated with the team to design sentiment indicators & explorers to gauge key reversal areas & potential outperforming stocks
• Led a team of 4 sales traders & 2 operation executives ensuring quality control and efficient trading practices
• Created several financial queries for buy/sell/hold recommendations FMCG & Auto industry
• Key Achievements:
• Received Fast track promotion every year working at Darashaw for outstanding achievements in respective roles
• Recipient of “Performance of Merit” Award for institutional equity sales at Darashaw for 2013 & 2014
• Achieved record high client growth in revenue by 76% in 2014 by developing a comprehensive sales and marketing plan