
Strategic Lead Generation Specialist with over 11 years in B2B lead generation and business development across global markets. Skilled in LinkedIn Sales Navigator, HubSpot CRM, and Dynamics 365, delivering high-quality pipelines in the US, DACH, and APAC regions. Committed to driving growth and innovation while adapting to new challenges.
Generated qualified B2B leads for Embedded Finance, Digital Lending, LOS, LMS, Co-lending, and Treasury solutions, enhancing sales opportunities. * Built and maintained targeted prospect databases. * Executed high-volume cold calling, cold emailing, and LinkedIn outreach to engage CXOs, Founders, CFOs, CTOs, Treasury Heads, Product Heads, and senior decision-makers, driving prospect engagement. * Planned and executed email marketing campaigns, follow-up sequences, and lead nurturing activities to increase response and meeting conversion rates. * Qualified prospects by understanding business challenges, budget, authority, need, and timelines before scheduling meetings for the sales team. * Worked closely with Business Development Managers to ensure a smooth lead handoff and improve conversion rates. * Oversaw lead lifecycle and sales pipeline in Excel, ensuring accurate tracking and timely follow-up for improved lead management. * Conducted market research and competitor analysis to identify new business opportunities across Banking, NBFCs, FinTechs, and Enterprise organizations. * Maintained daily, weekly, and monthly activity reports, including calls, emails, meetings booked, and pipeline progress. * Collaborated with marketing and sales teams to optimize outreach strategies and improve campaign performance. Tools & Technologies: LinkedIn Sales Navigator, Apollo.io, Lusha, EasyLeadz, Microsoft Excel, LinkedIn, Outlook.