Pratham Tiwari
Mumbai
Summary
Dynamic Content and Partnership Executive with a proven track record at Mondee pvt ltd, adept at forging strategic partnerships and enhancing brand visibility. Skilled in influencer marketing and negotiation, I successfully drove a 15% increase in lead generation through innovative content strategies, fostering collaboration across diverse creators and brands.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Content and Partnership Executive
Mondee pvt ltd
11.2024 - Current
- Led content and partnership initiatives for ABHI, a leading experience marketplace.
- Formed strategic partnerships with creators and brands to boost content distribution.
- Facilitated partnerships to onboard premium travel content.
Founding Team Member
Independent Initiative | Not-for-Profit Influencer Community
Mumbai
07.2024 - Current
- Developed and supervised a community of 100+ influencers across PAN India.
- Enhanced cross-niche collaboration for creators.
- Organized knowledge-sharing sessionsand brand campaigns.
Influencer marketing manager -Full Time
Urooka Global
05.2023 - 06.2024
- Developed and implemented influencer marketing strategies to increase brand awareness and drive engagement
- Managed influencer relationships, negotiations, and contracts to ensure deliverables were met on time and within budget
Tech Business Lead- Internship
SHK Global Ventures Ltd
11.2023 - 01.2024
- Analyzed market trends and competitor activities to identify new opportunities for strategic partnerships and innovative content collaborations
- Spearheaded the creation and implementation of tailored content strategies and partnership initiatives to enhance brand visibility and drive mutual growth
Influencer Marketing Intern
Hive8
06.2020 - 01.2024
- Drove a 15% increase in lead generation for potential brand partnerships and achieved a 28% rise in organic social media engagement within two months through strategic content initiatives
- Developed and executed targeted marketing campaigns, optimizing content to enhance audience engagement and foster stronger partnerships
Meme Marketing- Internship
Bornmonkie
04.2021 - 07.2021
- Monitored trends in meme culture and utilized popular memes to create relevant and timely content for brand promotion
- Collaborated with cross-functional teams to integrate memes into various marketing strategies, including influencer partnerships and paid advertising
Business Development Manager
Lineo
01.2016 - 01.2018
- Lead Generation: Identifying potential clients and initiating deals
- Relationship Building to enhance business operations over the industry
Education
Bachelor of Management Studies - Finance
ASM's Institute of management and computer studies.
HSC -
National Education Society high school and junior college
SSC -
National Education Society high school and junior college
Skills
- Influencer Marketing
- Strategic Thinking
- Writing
- Content strategy
- Partnership development
- Influencer marketing
- Creative thinking
- Negotiation skills
Certification
- Basics of AI Tools, Be10x
- Introduction to Financial Management, Great Learning
- Ethics of AI, University of Helsinki
Languages
- Hindi
- English
- Marathi
Timeline
Content and Partnership Executive
Mondee pvt ltd
11.2024 - Current
Founding Team Member
Independent Initiative | Not-for-Profit Influencer Community
07.2024 - Current
Tech Business Lead- Internship
SHK Global Ventures Ltd
11.2023 - 01.2024
Influencer marketing manager -Full Time
Urooka Global
05.2023 - 06.2024
Meme Marketing- Internship
Bornmonkie
04.2021 - 07.2021
Influencer Marketing Intern
Hive8
06.2020 - 01.2024
Business Development Manager
Lineo
01.2016 - 01.2018
Bachelor of Management Studies - Finance
ASM's Institute of management and computer studies.
HSC -
National Education Society high school and junior college
SSC -
National Education Society high school and junior college
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