Pratyush Chandra

Business Strategy & Growth Initiatives

• Played a pivotal role in growth strategy for new Telematics business unit.
• Developed corporate growth strategies for leading automotive companies, focusing on market expansion and revenue acceleration.
• Led synergy identification initiatives in metal stamping sector, fostering strategic partnerships for market diversification.
• Executed business plan for new automotive component with over ₹400 crore investment.

Business Diversification and GTM for reputed auto-component players

• Implemented diversification plan for tyre manufacturer to enter electric and connected systems market.
• Led a business diversification exercise for a leading tire equipment manufacturer, focusing on new-generation products focused on designing products adjacent to the rubber industry.
• Designed a three-year go-to-market strategy for organization entering new segment, ensuring robust market entry.
• Spearheaded pilot testing and launch of new product for leading tire manufacturer, ensuring successful introduction.

New Product Development, Pilot Testing and Product Launch activities

• Conducted an in-depth analysis of emerging automotive electronics for integration into future models.
• Conceptualized, designed, and executed an innovative taxi fleet dealer model for a major conglomerate, enhancing market reach and customer engagement.

Expertise in auto component localisation assessment and export opportunity identification

• Performed an in-depth technical analysis of emerging automotive electronics, evaluating their potential integration into future vehicle models.
• Conducted a thorough localization assessment of automotive components for an industry body, identifying key areas for increased local sourcing.
• Executed a global aftermarket study for India’s auto components manufacturers’ association, pinpointing high-potential markets for Indian suppliers to enter

Executed Digital Transformation of supply chain

• Performed a digital transformation assessment for an auto OEM and laid a roadmap for the successful implementation of advanced technologies like AI-driven analytics and cloud-based systems to streamline operations, enhance productivity, and reduce costs

Automotive Market Research for Industry bodies and auto-component players

• Co-authored a research paper for a prominent automotive industry body on strategic business diversification opportunities for auto component manufacturers
• Led an in-depth market analysis exercise for a global engine manufacturer exploring entry into the Indian market
• Conducted a comprehensive market study for the future of mobility components, analysing over 25 key components to identify trends and growth opportunities

• Established risk analysis framework to swiftly identify and resolve issues for an API manufacturing company.
• Developed go-to-market model for a chemical manufacturer targeting new API products.
• Deployed sustainable alternatives to minimize pollution and enhance safety in metal product manufacturing.
• Contributed to the setup of in-house manufacturing facility to replace raw material procurement.
• Coordinated safety compliance initiatives across chemical handling processes.