Praveenkumar Balivada
Hyderabad
Summary
Salesforce Architect with 14+ years of IT experience and 8+ years in Salesforce architecture and development, specializing in enterprise CRM transformations, integration architecture, and scalable cloud solutions. Proven ability to design high-performing Salesforce platforms across Sales Cloud, Service Cloud, and Financial Services Cloud while leading global teams and delivering business-driven technology solutions. Experienced in Agentforce AI automation, Data Cloud architecture, DevOps pipelines, and security governance.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Technical Manager
PwC
Hyderabad
10.2021 - Current
- Defined and governed enterprise Salesforce architecture, leading developers and administrators to deliver scalable, secure, AI-ready solutions that aligned with organizational strategy and enhanced platform capabilities.
- Architected end-to-end Salesforce implementations across Sales Cloud, Service Cloud, and Data Cloud, ensuring optimal use of platform capabilities, data models, and automation frameworks.
- Designed complex solutions leveraging Apex, Lightning Web Components (LWC), Flow, and Platform Event architectures, ensuring performance, maintainability, and scalability across multiple integrations.
- Implemented modern integration and security patterns, including OAuth-based authentication and External Client Apps, replacing legacy authentication mechanisms to align with newer Salesforce security standards.
- Enabled AI-driven capabilities using Agentforce and Data Cloud, supporting intelligent automation, analytics, and AI-powered business processes across the Salesforce ecosystem.
- Established architecture governance and CI/CD pipelines, implementing DevOps best practices with Salesforce DX and automated deployments to ensure consistent, reliable release management.
- Led architectural reviews, enforced security, compliance, and least-privilege access controls, leveraging Shield, Security Center, and advanced auditing capabilities.
- Collaborated with business leaders and cross-functional teams to translate business requirements into scalable enterprise architecture roadmaps, driving alignment between technology solutions and organizational goals.
Senior Engineering lead
Persistent systems
Hyderabad
10.2020 - 09.2021
- Led ownership of specific modules, delivering solutions across all project phases: design, implementation, unit testing, deployment, and post-deployment support.
- Executed Aura framework projects, enhancing application performance and functionality.
- Developed web services with REST and SOAP APIs.
- Provided production support and implemented enhancements to optimize development processes.
Team Lead
Cognizant Technology Solutions
Hyderabad
08.2018 - 07.2020
- Collaborated with onshore team, leading Requirement Gathering, Design, Implementation, Testing, and Go Live processes.
- Led offshore team, overseeing end-to-end delivery of project milestones.
- Managed User Story maturation process from Requirement Understanding to Post Production Deployment, ensuring alignment with project goals.
- Worked on Lightning Experience, Apex, Visualforce, Triggers and validation rules to validate the data on different criteria.
IT Analyst
Tata Consultancy Services
Hyderabad
06.2015 - 07.2018
- Closely worked with the Product owners and clients on requirements.
- Handled a small team of developers.
- Developed and designed lightning implementations.
- Worked with API's consumption and producer with REST and SOAP.
- Developed lightning components.
- Provided demos with the clients.
- Worked on Agile methodology.
Jr. Software Engineer
Vertex Computer Systems
Hyderabad
03.2012 - 04.2015
- Providing production support and working on production enhancements in the development part.
- Developing web services with REST and SOAP APIs.
- Handle data migration part with Dataloader.
- Closely working with users on support Requests.
- Provided on call support.
Education
Master of Computer Applications -
GMR Institute of technology JNTU
Rajam03-2010
Skills
Salesforce Architecture
Enterprise Architecture Solution Design Multi-Org Strategy Data Architecture
Salesforce Platforms
Sales Cloud Service Cloud Financial Services Cloud Data Cloud Agentforce
Development
Apex Lightning Web Components (LWC) Visualforce SOQL Async Apex
Integration Architecture
REST APIs SOAP APIs OAuth Platform Events Middleware
DevOps & Tools
Salesforce DX Git CI/CD Jira Agile / Scrum
Security
Sharing & Visibility Role Hierarchies Shield Security Data Governance
Certification
Agentforce Specialist | Platform Sharing & Visibility Architect | Platform Developer II | Platform Developer I | Sales Cloud Consultant | Salesforce Administrator (ADM-201) | Integration Architecture Designer | JavaScript Developer I | Platform App Builder | Financial Services Cloud Accreditation
Timeline
Technical Manager
PwC
10.2021 - Current
Senior Engineering lead
Persistent systems
10.2020 - 09.2021
Team Lead
Cognizant Technology Solutions
08.2018 - 07.2020
IT Analyst
Tata Consultancy Services
06.2015 - 07.2018
Jr. Software Engineer
Vertex Computer Systems
03.2012 - 04.2015
Master of Computer Applications -
GMR Institute of technology JNTU