RAHUL BHATIA
ASST GENERAL MANAGER
Gurgaon
Summary
A proven Media and Advertising Sales professional with almost 16 years of experience. Deep knowledge and solution driven approach with comprehensive background of achieving advertising sales goals. Have successful track record in selling Radio, TV, On-Ground Events & DOOH. Also, have extensive industry relationship with agencies and clients across levels.
Overview
2
2
Languages
16
16
years of professional experience
Work History
Assistant General Manager - Sales
FM Tadka (Rajasthan Patrika Group)
07.2025 - Current
- Heading the Delhi NCR region as a key revenue hub, with complete ownership of the radio business, strategic growth and market expansion.
- Driving end-to-end revenue strategy for the Delhi NCR market, ensuring consistent growth and market share enhancement.
- Building and managing strong relationships with top media agencies and direct clients, unlocking high-value partnerships.
- Delivering integrated, solution-led radio campaigns aligned with brand objectives, driving ROI-focused outcomes.
- Leading, mentoring, and enabling the sales team to consistently exceed performance targets.
- Collaborating with programming, marketing, and activation teams to create innovative, clutter-breaking content integrations.
- Identifying new revenue streams and business opportunities, enhancing market leadership.
Group Head - Sales
Billion Broadcaster
08.2024 - 07.2025
- Collaborated with media agencies and direct clients throughout the sales cycle, facilitating product recommendations, negotiations, documentation and delivery coordination.
- Collaborate closely with media agencies and direct clients throughout the entire sales cycle, including product recommendation, negotiation, documentation, and delivery coordination.
- Maintained and optimized the sales pipeline; tracked lost opportunities, identified root causes, and implemented strategies to address evolving customer needs and enhance conversion rates.
Senior Business Partner - Sales
BIG FM
09.2023 - 08.2024
- Spearheaded ad sales for radio inventory (FCT), consistently exceeding sales targets through strategic planning and tailored client solutions.
- Led team of 4 sales professionals, cultivating a high-performance culture through coaching, strategic direction and performance monitoring.
- Collaborated with programming and service teams to execute campaigns and on-ground activations, enhancing client satisfaction and driving repeat business.
Senior Manager - Sales
Zee Media Corporation (ZMCL)
10.2021 - 09.2023
- Drove revenue growth through TV ad space sales, concept/event-based selling, program sponsorships and client-integrated brand solutions. Aligned media strategies with client objectives to achieve impactful results.
- Managed core ad sales business across 12 news channels under Zee Media Corporation Ltd. (ZMCL), including Zee News, Zee Bharat and 10 regional channels. Handled end-to-end client servicing for key corporate accounts, ensuring sustained revenue contribution.
- Led new business acquisition and nurtured existing relationships, ensuring long-term success and maximizing client retention.
Group Head - Corporate Sales
DB Corp Ltd. (Radio Division) - 94.3 MY FM
07.2010 - 10.2021
- Team Leadership: Managed and mentored a team of senior sales professionals, driving accountability, performance, and strategic alignment across all sales functions.
- Developed and executed yearly, quarterly and monthly sales strategies aligned with business goals, ensuring consistent achievement of revenue targets.
- Converted high-budget advertisers from print media to radio clients by crafting compelling value propositions and media plans.
- Delivered innovative ideas beyond routine commercials, including unique on-air and on-ground integrations that maximized client impact.
- Collaborated with clients to understand brand challenges and provide strategic, tailor-made media solutions, aligned with marketing objectives.
- Conducted regular market analysis and competitor tracking to maintain a competitive edge and adjust strategies.
Education
MBA (Full Time) -
Indus World School of Business
Noida01-2010
B. Com. - undefined
Christ Church College
Kanpur01-2007
12th (CBSE) - undefined
Sir Padampat Singhania Education Centre
Kanpur01-2004
10th (CBSE) - undefined
Sir Padampat Singhania Education Centre
Kanpur01-2002
Skills
Operational Management
Project Management
Team Leadership
Business Development
Sales
Advertising Solution
Media Planning
Monetization
Ad Revenue
Strategic Planning
Performance Metrics
Data Analysis
Customer Relations
Data Analysis
SOCIAL LINKS
https://www.linkedin.com/in/rahulbhatia/
Timeline
Assistant General Manager - Sales
FM Tadka (Rajasthan Patrika Group)
07.2025 - Current
Group Head - Sales
Billion Broadcaster
08.2024 - 07.2025
Senior Business Partner - Sales
BIG FM
09.2023 - 08.2024
Senior Manager - Sales
Zee Media Corporation (ZMCL)
10.2021 - 09.2023
Group Head - Corporate Sales
DB Corp Ltd. (Radio Division) - 94.3 MY FM
07.2010 - 10.2021
10th (CBSE) - undefined
Sir Padampat Singhania Education Centre
12th (CBSE) - undefined
Sir Padampat Singhania Education Centre
B. Com. - undefined
Christ Church College
MBA (Full Time) -
Indus World School of Business