Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
RAMAN RAGHAVENDRAN

RAMAN RAGHAVENDRAN

SFMC Platform Consultant
Chennai

Summary

  • 8+ years of overall experience that includes 6 years of CRM [Marketing] experience as an Eloqua/Salesforce Marketing Cloud consultant and 1 year as a business analyst.
  • 3+ years of most recent experience as Salesforce Marketing cloud developer working mostly on Email Studio, Automation Studio, Cloud Pages and API.
  • 2+ years of experience as Eloqua consultant working on out of box implementations within Eloqua and integrating few external systems into Eloqua.
  • 4 years of experience as Dot Net developer mostly working on REST API, WCF, Windows services, Windows Forms, Oracle DB and MVC .
  • Basic knowledge on Agile Methodology, Scrum and Incident management. ITIL and ECBA certified.
  • Certified Salesforce Marketing Cloud Email Specialist and Marketing Cloud Developer.

Overview

9
9
years of professional experience
6
6
years of post-secondary education
5
5
Certifications

Work History

SFMC Platform Consultant

Philips
Chennai
09.2020 - Current
  • Collaborate with business analysts, product owners and process owners, Understand the functional/business requirements, Analyses and identify gaps and effectively communicate this to both Business and Functional analysts.
  • Support operations team during crisis situations, helps identifying the root cause and recommend workaround and structural solutions or enable monitoring capabilities where feasible.
  • Develop end-to-end marketing automation solution leveraging contact builder, email studio, automation studio, journey builder etc.
  • Build/configure integration between Salesforce Marketing Cloud and other application using Middleware/SOAP/REST based solution.
  • Playing a key liaison role during technology implementation, providing direction and requirements clarity and testing new and enhanced capabilities, prior to release into production.

SFMC Developer

Wipro
Kochi
01.2017 - 09.2020
  • Understanding the business requirements collaborating with product owner and business analysts and implement the business requirements added as user stories on a sprint to sprint basis. (Agile Framework)
  • Working on various SFMC requirements like integrating various third-party systems with SFMC, building automations, cloud pages and arrange the platform for marketers to seamlessly create emails and activate journeys.
  • Major contribution in migration of consumers from a different provider (Eloqua) with count of more than 1.5 million consumers into SFMC
  • Effective co-ordination with operations team and release management team to ensure that knowledge of all the new features built are transferred seamlessly to operations team, and to ensure a smooth release of new features

Eloqua / DOTNET Analyst, Developer

Wipro
Kochi
01.2016 - 12.2017
  • Implementation of variety of Eloqua requirements like addition of new fields , creation of new program builders, campaigns and program canvas
  • Taken ownership of major technical migration activities to adhere to GDPR, HIPAA
  • Providing solution design and approach for smaller scrum team of 4 members.
  • Integration of various third parties into Eloqua through Microsoft technologies like WCF, Windows services and Eloqua API
  • Handling incidents, service requests reported or requested by primary support team and business through ticketing tool Service-Now and Service Manager
  • Automation of few everyday tasks like KPI reporting which involve a lot of time and effort through creation of a utility into which we can log on and check the KPI statistics for the day.
  • Updated old code bases to modern development standards, improving functionality.

Dot Net Support Analyst

Wipro
Kochi
01.2014 - 12.2015
  • Worked on product information management custom solution built on .Net framework (Windows Forms) and oracle database
  • Handling various incidents and service requests raised by users through Service manager application
  • Taken end to end ownership of .Net version upgrade of the application from 1.1 to 4.0
  • Extensive support in major events like IFA to ensure the availability of all flows and the application features.

Education

Bachelor of Technology - ELECTRONICS AND COMMUNICATION

S.R.M University
Chennai, India
08.2009 - 05.2013

Intermediate Education, Andhra Pradesh - Physics Chemistry Maths

Sri Chaitanya Junior College
Tirupathi, India
06.2009 - 05.2011

Skills

Salesforce Marketing Cloud

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Certification

SFMC Email Specialist

Timeline

SFMC Platform Consultant

Philips
09.2020 - Current

SFMC Developer

Wipro
01.2017 - 09.2020

Eloqua / DOTNET Analyst, Developer

Wipro
01.2016 - 12.2017

Dot Net Support Analyst

Wipro
01.2014 - 12.2015

Bachelor of Technology - ELECTRONICS AND COMMUNICATION

S.R.M University
08.2009 - 05.2013

Intermediate Education, Andhra Pradesh - Physics Chemistry Maths

Sri Chaitanya Junior College
06.2009 - 05.2011

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RAMAN RAGHAVENDRANSFMC Platform Consultant