To leverage my extensive technical and managerial expertise to drive organizational growth, enhance brand equity, and implement innovative product positioning and sales strategies. While contributing to the company's success, I aim to broaden my knowledge base, explore emerging business trends, and refine my skills in market development and customer-centric solutions.
Overview
23
23
years of professional experience
Work History
Regional Head – Technical & Customer Solutions
UltraTech Cement Limited
Noida (Previously At Lucknow)
10.2021 - Current
Managed a team of engineers to achieve regional sales targets and NCR objectives
Successfully launched new products, focusing on augmented/blended products to enhance profitability
Executed direct sales strategies through influencers and end customers
Developed and implemented loyalty programs for influencers to improve engagement
Conducted market development, demand generation, and competition mapping
Ensured pre- and post-sales support, complaint resolution, and quality assurance
Led call center operations and provided assistance to internal stakeholders
Organized sales promotional events and technical activities to boost brand equity
Delivered training on UBS (UltraTech Building Solutions) and new building products
Service Manager – Technical
UltraTech Building Solutions
Punjab/Himachal/Jammu & Kashmir
04.2016 - 10.2021
Promoted UBS outlets as a one-stop shop for building products, driving profitability
Spearheaded B2B market penetration and store expansion for allied products
Oversaw outlet construction and inauguration processes
Designed and executed promotional activities and schemes for outlet profitability
Trained stakeholders on allied products such as paints, construction chemicals, and wall putty
Provided technical advisory services to influencers and end-users
Conducted training programs for builders, contractors, and influencers to elevate construction quality and brand awareness
Organized seminars and site demonstrations for engineering students
Delivered online and offline services to improve customer engagement
Conducted technical training for store owners, shop staff, and sales teams
Built relationships with architects, engineers, and builders to generate leads and maintain brand index
Territory Technical Services Manager
UltraTech Cement Limited
Bathinda/Chandigarh
08.2005 - 08.2016
Delivered on-site technical assistance for individual house builders (IHBs), including engineering design and mix design solutions
Provided QA/QC support for building materials at customer sites
Conducted awareness seminars and customer visits to promote good construction practices
Partnered with government departments, engineers, and architects for product promotion and lab testing
Led technical teams for depot-wide activities, including seminars and technical meetups
Deputy Project Manager
S.P. Singla Construction Pvt. Ltd.
Panchkula
03.2003 - 07.2005
Planned, monitored, and controlled site operations for ROB (Railway Over Bridge) projects
Supervised construction works to ensure adherence to specifications and designs
Prepared billing and estimates for various works and managed subcontractor billing
Provided technical guidance to junior staff
Projects: Construction of ROB in lieu of Level Crossing No
58-A, Rewari, Haryana
Construction of ROB in lieu of Level Crossing No
22, Patiala, Punjab
Railway Bridge No
313 at Ghaggar River, Ambala, Haryana
Graduate Engineer Trainee
Arch Consultancy Services Pvt. Ltd.
New Delhi, India
06.2002 - 02.2003
Conducted quantity surveying and resource planning for highway projects
Supervised works to ensure compliance with DPR specifications and designs
Assisted clients in drafting and modifying engineering procedures and designs
Education
Master of Technology - Structural Engineering
G.Z.S.C.E.T.
Bathinda, Punjab
01.2013
Post Graduate Diploma - Business Administration
Symbiosis University
01.2008
Bachelor of Technology - Civil
G.Z.S.C.E.T.
Bathinda, Punjab
01.2002
Skills
Leadership Skills Authorized by IIM-Ahmedabad
Strategy & Game Theory for Management Authorized by IIM-Ahmedabad
Design Thinking for Innovation Authorized by University of Virginia
Strategic Sales Planning
Market Development and Penetration
Data-Driven Decision-Making and Analytics
Collaboration Across Departments
Influencer Engagement and Loyalty Program Management
Team management
Accomplishments
Nominated for Chairman Award for Distinguish Achiever
Rated as Significantly Outperformed in FY’24, FY’23 & FY’22
Awarded as Best Performer in FY’23 for Newly Launched Project ütec
Won Technical Maestro Award -2007 for outstanding Performance
Won Technical Maestro Award -2011 for outstanding Performance
Topper of Tech T-20 Quiz Conducted by UltraTech Cement Ltd.
Selected performer of the Month for Multiple Times.
Distinguish Achiever in Successfully Launching New Products in UBS
Trainer in FrontSTEP for Sales & Technical
Appreciated Multiple times by Management to derive the Market & Store Penetration for Allied Products & Services
19 Year of Experience in different roles in UltraTech Cement Limited (Cement+UBS) in different regions
Trainer for Zone as UltraTech Acharya for Competence Building
Extra-Curricular Activities
Active member of College Cultural Committee. Member of college Cricket team. Won school level GK & IQ contests.
Personal Information
Date of Birth: 05/27/80
Marital Status: Married
Hobbies and Interests
Travelling
Music
Current Affairs
Training Undertaken
A workshop on Concrete Technology and Assessment of Structures using Non-Destructive Testing (NDT) organized by Central R&D – Cement Business, Grasim Industries Limited, 08/28/05 - 08/29/05 at Vikram Cement Plant, Khor (M.P.).
Industrial Workshop at GZSCET, Bathinda.
2 weeks Survey camp at Kullu.
Training Course on Relationship Building by Pragati Leadership Institute Pvt. Ltd.