Ravikumar P
Summary
Dynamic marketing professional with expertise in lead generation and digital marketing strategies, honed at CG-VAK Software & Exports Ltd. Proven ability to leverage tools like LinkedIn Sales Navigator and Apollo.io to enhance outreach and build robust B2B email databases. Adept at collaborating with teams to drive qualified leads and optimize campaigns.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Executive Market Support
CG-VAK Software & Exports Ltd.
09.2022 - Current
- Manage multiple LinkedIn Sales Navigator accounts to support marketing and lead generation efforts.
- Conduct in-depth market research to identify target B2B prospects across various industries.
- Build and maintain high-quality B2B email databases for targeted email marketing campaigns.
- Proficient in using Apollo.io, Zoominfo, Crunchbase for lead collection, enrichment, and segmentation.
- Collaborate with the sales and marketing teams to ensure qualified lead generation and improve outreach strategies.
Education
B.E (ECE)
Excel Engineering College
Komarapalayam, Namakkal05-2021
Skills
- Digital Marketing Channels: Google Ads (Paid Ads), SEO, Meta Ads, Social Media Marketing, LinkedIn Sales Navigator, Email Marketing
- Marketing Tools & Platforms:
- Design: Canva
- Lead Gen & CRM: Apolloio, Zoominfo, Crunchbase
- Analytics & Monitoring: Google Analytics, Google Search Console
- Ad Platforms: Google Ads, Meta Ads
- Content & Campaign Strategy: Email automation, segmentation, audience targeting
- AI Content Creation: Skilled in using ChatGPT and Google Gemini for generating marketing content, ad copies, and email templates
- Email Infrastructure:
- For B2B: Wood Pecker, MailChimp, GetResponse
- For B2C: SMTP configuration, PowerMTA (PMTA),
Certification
Master Course at .
- Certified [Digital Marketing Specialist ], [SimpliLearn] - [2023]
- https://success.simplilearn.com/5b7e69a3-e6a1-44cd-9381-5a2035752705#acc.qD7zra6R
Languages
Tamil
Advanced (C1)
English
Upper intermediate (B2)
Timeline
Executive Market Support
CG-VAK Software & Exports Ltd.
09.2022 - Current
B.E (ECE)
Excel Engineering College
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