Rekha Bhatt
Assistant Product Manager
Khatima
Summary
To devote my knowledge, experience, skills, and energy to the treatment and well being of animals and to work for an institution reputed for its excellence in fostering animal care.
I am a responsible and have a positive attitude towards life. I handle pressure with patience and have ability to motivate others.
Overview
8
8
years of professional experience
2009
2009
years of post-secondary education
2
2
Languages
Work History
Assistant Product Manager
Mankind Pharma Ltd.
04.2022 - Current
- Handling complete poultry portfolio of Avian division consisting of feed and water supplements along with antibiotics.
- Planning promotional activities, campaigns, Maintaining product inventory, trade product forecasting, planning projection drive.
- Classroom or virtual Product training program for field staff new joinees and refresher courses for managers and VSO, Field work of around 4-5 days covering pan India.
- New product launching- Launched Overzyme range, Levosure-P, Tiabrut-10%, Ferikind Avian, calcimust-P granules, Vitakind CL plus.
- Active Participation in Poultry expo- Hyd and Kolkata. Coordinating with vendors and Stall designing.
- Brand planning and driving campaigns for focus brands.
- Conducting clinical trials by coordinating with veterinary Colleges. Successfully done clinical trial for one brand and other is in process.
Product Manager
Mankind Pharma Ltd.
07.2019 - Current
- Worked in Vet mankind division PMT (livestock division of Mankind) as Senior Product Executive.
- Handled livestock portfolio of around 40 CR consisting of feed and water supplements, injectables.
- Key objectives: To prepare brand plan, promotional activities (Brochures, posters and various other promotional tools to aid sales team in promoting brands in an effective way), campaign drive for major brands.
- Brand launch: Calcimust gel advance.
- Regular field visit (4-5 days in a month) to analyze competitor activities, brand positioning in market, new brand launching, provide technical support to sales team, resolving product related customer queries.
- Classroom training for new joinees VSO & Managers in field and refresher courses for existing field staff.
- Conducting farmers meeting.
Product Executive
Vamso Biotec Pvt Ltd
04.2018 - 06.2019
- Product training to sales team.
- Regular field visit (7-8 days in a month) to analyze competitor activities, provide technical support to sales team, organizing farmers meeting, resolving product related customer queries.
- Customer conversion/ New customer creation during field visits
- Providing marketing tools to field force to improve product value
- Providing technical talking points/ USPs on regular basis to field force to help in customer handling
- Organised poultry exhibitions like Poultry India, Hyderabad & Kolkata International Poultry fair.
Veterinary officer
Marya Frozen Agro Food Pvt. Ltd.
10.2017 - 03.2018
- Anti mortem inspection
- Monitoring Deboning activities
- All documents preparation (Anti-mortem records, Post-mortem records, etc)
Trainee
Dr. Yadav's Pet clinic
08.2017 - 10.2017
Education
10th - C.B.S.E Board
S.K.M Public School
12th - C.B.S.E Board
Saraf Public School
Bachelor - Veterinary science
G.B.P.U.A&T
Skills
- Brand Planning
- Clinical Training
- Livestock Production
- Livestock Management
- Poultry Production
- Fish Management
- Duck Management
- Equine Management
Personal Information
- Father's Name: Mr. Bhaskar Bhatt
- Date of Birth: 06/01/94
- Marital Status: Married
Disclaimer
I hereby declare that all the information provided above is correct to the best of my knowledge.
Timeline
Assistant Product Manager
Mankind Pharma Ltd.
04.2022 - Current
Product Manager
Mankind Pharma Ltd.
07.2019 - Current
Product Executive
Vamso Biotec Pvt Ltd
04.2018 - 06.2019
Veterinary officer
Marya Frozen Agro Food Pvt. Ltd.
10.2017 - 03.2018
Trainee
Dr. Yadav's Pet clinic
08.2017 - 10.2017
12th - C.B.S.E Board
Saraf Public School
Bachelor - Veterinary science
G.B.P.U.A&T
10th - C.B.S.E Board
S.K.M Public School
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