RICHPAL PAREEK
Jaipur
Summary
An MBA graduate , electrical eng. diploma holder ,with over 20 years of experience in large MNC's & Indian companies in Consumer Electronics &Home Appliances,kitchen appliances . Business Development; Sales & Marketing ;Product Management pricing, promotion ,planning; Channel Management with proven track record and expanding market share and increasing business volumes . CurrentlyassociatedwithHindwareHomeInnovationltd.(HINDWARE) A self-motivated and diligent team player achievement- oriented, possessing excellent communication, interpersonal and leadership skills; strong analytical mind-set and problem solving skills with ability to manage change with ease. Detail - oriented, multitasked, strong learning and organizing skills matched with the ability to manage time and people effectively & a team player with an ability to lead a team by example and motivate them to achieve desired objectives in an orderly and scheduled manner under high pressure situations & meeting deadlines.
Overview
25
25
years of professional experience
9968
9968
years of post-secondary education
Work History
Sr. Branch Manager
HINDWARE Home Innovation ltd.
02.2018 - 02.2024
- The organization deals in kitchen appliances, home appliances products - kitchen chimney, Hobs, cooktops, induction, microwave oven, built in hobs, dishwasher, water heater, air cooler, fans, room heater etc.
Branch Head
Groupe SEB India Pvt Ltd
02.2017 - 02.2018
- An multinational organization with variety of products, air cooler, water heaters, air purifier, small appliances, kitchen appliances, cookware, etc.
SALES HEAD (AIR COOLER - Rajasthan)
Voltas Ltd.
Jaipur
02.2016 - 02.2017
- Voltas is India's largest air conditioning company, and one of the world's premier engineering solutions providers and project specialists.
Branch Manager
ORIENT ELECTRIC (A Division of Orient Paper & industries Ltd.) CK Birla Group
01.2013 - 02.2016
- Heading the orient Appliances Division (Air Cooler, Kitchen Appliances (JMG, MG, HB, ICT, KETTLE, ATTA MAKER, ETC, Water Heater, ROOM HEATER, IRON))
- Reporting to: Zonal Sales Head- North
- Achievement: All India Highest Achievement in each SKU's and got the Highflyer Award for the Q2 and 1st Half for overall achievement.
State Head Sales
Videocon Industries Ltd. (KENSTAR)
01.2011 - 01.2013
- Responsible for KENSTAR Brand Sales Products are AC, Coolers, Small Home Appliances, MWO etc.
- Reporting to: Zonal Head & COO
- Second largest brand in Air Cooler and Small Appliances in Rajasthan with strongest distributor and retailer network.
Branch Manager
SHELKA MARKETING-GE APPLIANCES
04.2007 - 01.2011
- Channel development likes AC SSD, DD, Distributors, Sub Dealers, service franchisees majorly for Air Conditioners.
- Got the excellent award for the brand building and Sales growth, Collection, network development, Service Franchisee appointment.
- Responsible for business development, sales, Marketing and distribution activities for Rajasthan.
- Planning, formulating and implementing marketing strategies and promotions.
- Successfully handled Institutional business via excellent network of consultant, contractors, architects, strong experience in handling and closing institutional queries.
- To Increase Market penetration and to drive revenue and profitability by maximizing sales.
- Channel Management.
- Formulating budgets, projections and implementation plans.
- Provided leadership and inspiration to the team of sales & engineers to achieve their goals and objectives.
- World's Largest Major Appliances Manufacturers US based World's top 10th brand with 50 bn US $ Company, with wide products range Refrigerator Air-conditioners, Washing Machines, Etc.
Deputy Manager-sales
HAIER APPLIANCES INDIA PVT. LTD.
02.2006 - 04.2007
- Achieve branch business targets measured on various parameters.
- Take care of ATL/BTL, T+3 Business forecast 20 points report every month, sales through SSD, Dealer, Distributors, and institutional, modern retail, Haier Experience centres etc.
- To manage the sales and Marketing operations and accountable for increasing sales growth and increasing the market share.
- To develop the distribution network, Direct Dealers, Sub Dealers of the company through the channel dealers & institution business.
- Evolving penetration & market segmentation strategies to achieve desired targets.
- Isd Management, training, MIS, Secondary Sales monitoring.
- Achievement: visited China on behalf of the company for the best performance in india, excellent work for network development and turnover.
- In a tenure of 4 years many assignment successfully performed.
- Business growth 500% as compare the last year 2009, Commercial AC's launched first time in Rajasthan got an order of 300 Cassettes AC's of 4 Tr. (1200 TR) ever in the history of Haier. Top ranking in CAC business.
- Globe No. 1 in Major Appliances 18 Bn $ Company.
Area Manager
ELECTROLUX KELVINATOR LTD.
Jaipur
12.2002 - 02.2006
- Achieve branch business targets measured on various parameters.
- To look after the channel sales Electrolux and Hyundai products range like Air Conditioners, Refrigerator and CTV's, DVD's etc.
- Isd Management, training, Network development correction, and also look and involved all csd, Modern retail chain, also handled the AC business.
- I contributed the major share of the total turnover of the branch and made a strongest network in the jaipur city, Jaipur upcountry.
- VIDEOCON INDUSTRIES LTD.
Area Sales Manager
MEDIA VIDEO LTD.
08.1999 - 12.2002
- Responsible for expanding distribution & ensuring profitability.
- Assessing the potential of new markets & appointment of new distributors & new team.
- Managing the operations in the state/area designated.
- Controlling sales forces down the line.
- To assist in developing sales forecasts for current products.
- Achieving primary & secondary sales targets.
- Responsible for ensuring visibility in Retail outlets.
- The company is engaged in Manufacturing and Marketing of Consumer electronics Products.
Sr. Sales Executive
CROWN TELEVISION LTD.
01.1999 - 08.1999
- With having 300 retailer 80 direct Dealer dealer and 6 distributors.
- To handle the branch as well as sales, collection, monitoring the Staff, maintain accounts, Coordination between dealer, distributor branch, Head office, reporting to Director Marketing for the day to day activities.
- Achievements: Sales growth increased by 900 TV's which was the 6% of total market share of Rajasthan.
- Videon T V Manufacturers Pvt. Ltd.
Education
MBA - Marketing
AIMCE jaipur JANUS UNIVERSITY (formerly known New port university California USA)
M.Com -
University of Rajasthan
B.Com -
S. S. Jain Subodh P.G. College
Sr. Secondary -
KVC Sr.Sec.School
Secondary -
KVC Sr.Sec.School
Skills
- MS Office
Hobbies and Interests
- Reading
- Watching TV
- Indoor Games
- Travelling
Extracurricular Activities
NCC 'C' Certificate - Sr Division SUO Represent Rajasthan Contingent Senior at Delhi R D banner camp (BLC)
Personal Information
- Father's Name: Late Sh.Bhanwar Lal
- Marital Status: Married
Timeline
Sr. Branch Manager
HINDWARE Home Innovation ltd.
02.2018 - 02.2024
Branch Head
Groupe SEB India Pvt Ltd
02.2017 - 02.2018
SALES HEAD (AIR COOLER - Rajasthan)
Voltas Ltd.
02.2016 - 02.2017
Branch Manager
ORIENT ELECTRIC (A Division of Orient Paper & industries Ltd.) CK Birla Group
01.2013 - 02.2016
State Head Sales
Videocon Industries Ltd. (KENSTAR)
01.2011 - 01.2013
Branch Manager
SHELKA MARKETING-GE APPLIANCES
04.2007 - 01.2011
Deputy Manager-sales
HAIER APPLIANCES INDIA PVT. LTD.
02.2006 - 04.2007
Area Manager
ELECTROLUX KELVINATOR LTD.
12.2002 - 02.2006
Area Sales Manager
MEDIA VIDEO LTD.
08.1999 - 12.2002
Sr. Sales Executive
CROWN TELEVISION LTD.
01.1999 - 08.1999
MBA - Marketing
AIMCE jaipur JANUS UNIVERSITY (formerly known New port university California USA)
M.Com -
University of Rajasthan
B.Com -
S. S. Jain Subodh P.G. College
Sr. Secondary -
KVC Sr.Sec.School
Secondary -
KVC Sr.Sec.School