RINSHAD A A
Ernakulam
Summary
Results-driven Digital Marketing Manager at PENTA GLOBAL with expertise in multi-channel strategy and data analysis. Successfully enhanced brand visibility through innovative campaigns and optimized web performance using Google Analytics. Proven ability to lead teams and conduct market research, driving impactful marketing initiatives that resonate with target audiences.
Overview
15
15
years of professional experience
5
5
years of post-secondary education
1
1
Certification
Work History
Digital Marketing Manager
PENTA GLOBAL
ernakulam
01.2022 - Current
- Developed and implemented multi-channel digital marketing strategies.
- Drafted reports to summarize key metrics related to website traffic and conversions.
- Analyzed customer feedback from various sources to improve user experience.
- Monitored performance of campaigns using analytics software such as Google Analytics.
- Conducted market research to identify trends in industry sectors relevant to the company's products or services.
- Coordinated efforts between creative team members such as graphic designers or video editors.
- Optimized web pages for higher search engine rankings using SEO techniques.
Marketing Executive
MIYA PHARMA
ernakulam
03.2014 - 11.2021
- Developed marketing strategies and campaigns to increase brand awareness.
- Created content for various digital channels, including website, social media and email.
- Analyzed customer feedback to improve the quality of products and services.
- Produced weekly reports on key performance indicators related to marketing initiatives.
Business Executive
INDIA POST
ernakulam
09.2010 - 08.2012
- Developed and implemented business strategies, plans and procedures to maximize profitability.
- Established performance metrics to monitor progress towards organizational goals.
- Directed staff recruitment processes for hiring qualified personnel at all levels within the organization.
Education
MBA - FINANCE AND MARKETING
BHARATA MATA INSTITUTE OF MANAGEMENT
ernakulam 07.2008 - 05.2010
Bachelor of Science - Petrochemicals
AL- AMEEN COLLEGE
Ernakulam, India 07.2005 - 07.2008
Skills
- Multi-channel strategy
- Google Analytics
- Content marketing
- Market research
- Digital campaign management
- Brand development
- Data analysis
Languages
Malayalam
First Language
English
Advanced (C1)
C1
Hindi
Advanced (C1)
C1
Certification
- Certificate In SEO from Hubspot Academy
- Certificate In Digital Marketing from Hubspot Academy
- Certificate In Tally
- Certificate In DTP
Affiliations
- Gardening
- Music
- Online Studies
Timeline
Digital Marketing Manager
PENTA GLOBAL
01.2022 - Current
Marketing Executive
MIYA PHARMA
03.2014 - 11.2021
Business Executive
INDIA POST
09.2010 - 08.2012
MBA - FINANCE AND MARKETING
BHARATA MATA INSTITUTE OF MANAGEMENT
07.2008 - 05.2010
Bachelor of Science - Petrochemicals
AL- AMEEN COLLEGE
07.2005 - 07.2008
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