Ruchi Jain
Pune
Summary
Dynamic Ad Operations professional with a proven track record at IPG Mediabrands India, excelling in ad trafficking and quality assurance. Adept at training and mentoring teams, I consistently enhance campaign performance and client relationships, ensuring 100% delivery accuracy. Skilled in troubleshooting and time management, I drive operational efficiency and achieve exceptional results.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Associate
IPG Mediabrands India
Pune
11.2023 - Current
- Campaign setup, creating placements and ad creatives, and wrapping tags as per the trafficking sheet.
- Creative QA.
- Optimization processes like schedule refights, swapping of creatives, frequency capping, extending flight dates, and troubleshooting.
- Screenshots of the creative for an active campaign, or ask publishers to share the snapshot.
- Preparing the POP (Point of Proof) PPT of screenshots.
- Quality check – performance quality check of trafficking, monitoring, and ensuring the campaign is delivered with 100% accuracy.
- Maximum potential for full delivery by ensuring on-time and error-free campaign launches.
- Responsible for the team’s quality and productivity.
- Trained and supported new team members, maintaining a culture of collaboration.
- I mentored junior associates, fostering professional growth, and helping them reach their full potential.
- Floodlight activity creation and firing.
- Follow up with the publishers regarding confirmation of readiness, and check if the campaign will go live.
- Verifying reports such as Ad Server, DoubleVerify, and Integral Ad Science.
- Reaching out to publishers regarding discrepancies with the ad server and publisher reports.
- Streamlined operational efficiency by identifying areas for improvement and proposing actionable solutions.
- Effectively managed multiple competing priorities while maintaining focus on delivering exceptional results for clients and the organization.
- Implemented process improvements that led to significant time savings and increased accuracy in deliverables.
- Consistently maintained strong relationships with clients, ensuring clear communication and timely updates on project progress.
- Continuously monitor until the campaign ends.
- Onboarded multiple projects and handled team members.
Intern Consultant – Ad Operation Department
Hotstar (Novi Digital Entertainment Pvt Ltd)
09.2022 - 02.2023
- Campaign setup on ad server
- Trafficking, set-up and QC of digital ad campaigns for advertisers
- Track, measure, analyze the key campaign deliverable metrics for assessing campaigns performance
- Campaign optimization to improve on performance metrics like CTR, reach, frequency, OTR, sessions, etc
- Ensure 100% campaign deliveries on assigned client verticals
- Highlight campaign delivery risk to Client Success lead along with solutions to minimize the risk
- Prepare client reports from various internal sources and report it to sales
Senior Executive Client Relationship
InfoEdge India Pvt Ltd (99 Acres)
12.2021 - 03.2022
- Maintaining relationships with existing / paid HNI clients of 99Acres.com
- Assisting the assigned clients in finding genuine buyers for their properties
- Solving their posting related queries to ensure appropriate usage of advertisement inventory (paid digital campaigns)
- Managing large amounts of incoming/outbound calls
- Ensuring internal coordination with different stakeholders and teams including sales, design, product and operations for effective deliveries
- Achieving process SLAs and MIS report generation
Business Development Manager
Next Education India Pvt Ltd
Hyderabad
05.2021 - 09.2021
- Generation and closure of leads (B2B) for #SAAS products – LMS and cloudbased ERP solutions
- Identified the client need and align the right product to maximize sales
- Developing relationships with existing customer base resulting in upsell and cross sell of products
- B2B sales of all K-12 segment product which includes ERP solutions, LMS, Smart Class, Books and Labs
Executive - Live Entertainment
BOOKMYSHOW (Big tree Entertainment)
Mumbai
08.2019 - 08.2020
- Updating event related info on the backend as per BMS Guidelines.
- Coordinate with alliance teams & clients to take events live and send report access to clients.
- Follow ups with internal & external teams for all event related requests & queries.
- Well versed in organizing & maintaining multiple records and delivering it as per the requirement.
- To manage the resolution of customer complaints, within given timescales.
- Being a team player in order to avoid any pending work and taking up additional tasks as and when required.
Customer Relationship Manager
COLORKEY
Mumbai
12.2018 - 07.2019
- Managing communication with clients over calls, whatsapp and email.
- Client coordination for printing job.
- Interacting with clients face to face
- Follow ups with clients for payments once the printing is complete.
- Providing relevant information to clients.
- Reporting to the Managing Director with all updates & records at the end of day.
Customer Relationship Manager
STYLENOOK
Mumbai
09.2018 - 11.2018
- Managing communication with clients over calls, whatsapp and email.
- Maintaining coordination between clients and various teams such as warehouse, merchandising, marketing and styling.
- Follow communication procedures, guidelines and policies.
- Providing relevant information to client
Customer Service Representative
SHIAMAK DAVARS INTERNATIONAL PVT LTD
Mumbai
12.2015 - 06.2018
- Client coordination for scheduling upcoming batches.
- Follow ups with clients once the schedule is confirmed.
- Solving Inbounds & Outbounds customer queries on time.
- Interacting with clients face to face for Various Batches.
- Maintaining records of clients for upcoming schedules.
- Providing relevant information to clients as per their requirements.
- Reporting to manager with all updates & records at the end of day.
Education
Bachelors of Accounting and Finance -
Lala Lajpatrai College
Maharashtra01.2014
H.S.C. -
Lala Lajpatrai College
Maharashtra01.2011
S.S.C. -
IES V N Sule Guruji School
Maharashtra01.2009
Skills
- Ad trafficking
- Account Management
- Training and mentoring
- Reporting
- Troubleshooting
- Quality Expert
- Time management
- Decision making
Personal Qualities
- An analytical mind with the ability to think clearly and logically
- Ability to work accurately, and pay attention to details
- Ability to remain calm even in difficult times, focused, and dignified at work
- Strong ability to multitask, prioritize, and execute
- Good knowledge of drafting emails
- Strong communication skills
- Self-motivated and willing to assume responsibility
- Excellent telephone etiquette and manners
- Able to work under minimal supervision
Platforms
- CM 360
- Double Verify
- IAS
- Google Ads (basics)
- DV 360 (basics)
- Happy Fox
Languages
- English
- Hindi
- Marathi
- Marwari
Hobbies and Interests
- Dancing
- Traveling
- Reading
- Music
Personal Information
- Father's Name: Mr. Pradeep Jain
- Mother's Name: Rekha Jain
- Date of Birth: 12/04/93
- Gender: Female
- Nationality: Indian
- Marital Status: Single
Disclaimer
I, Ruchi Jain, hereby declare that the information contained herein is true and correct to the best of my knowledge and belief.
Certification
Google Campaign manager 360
Timeline
Associate
IPG Mediabrands India
11.2023 - Current
Intern Consultant – Ad Operation Department
Hotstar (Novi Digital Entertainment Pvt Ltd)
09.2022 - 02.2023
Senior Executive Client Relationship
InfoEdge India Pvt Ltd (99 Acres)
12.2021 - 03.2022
Business Development Manager
Next Education India Pvt Ltd
05.2021 - 09.2021
Executive - Live Entertainment
BOOKMYSHOW (Big tree Entertainment)
08.2019 - 08.2020
Customer Relationship Manager
COLORKEY
12.2018 - 07.2019
Customer Relationship Manager
STYLENOOK
09.2018 - 11.2018
Customer Service Representative
SHIAMAK DAVARS INTERNATIONAL PVT LTD
12.2015 - 06.2018
Bachelors of Accounting and Finance -
Lala Lajpatrai College
H.S.C. -
Lala Lajpatrai College
S.S.C. -
IES V N Sule Guruji School
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