Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Additional Information
Interests
Timeline
SOCIAL IMPACT & CIVIC GOVERNANCE
Work Availability
HONORS & AWARDS
SADHNA BURMAN

SADHNA BURMAN

Executive Leader & Country Head Candidate | Business Growth, Governance & CSR
Sirmaur,HP

Summary

Sales Development Specialist, recognized by Dell's Country Head for achieving top consumer sales volume in Himachal Pradesh, focused on channel strategy, partner enablement, and structured account control and market coverage across 2-3 territories in tier-2 and tier-3 markets to support revenue growth. Brings disciplined field execution from managing dealer performance, customer escalations, and market coverage across hardware and infrastructure products. Well suited to drive prospect outreach with 19%-30% meeting conversion, qualify 40-60 prospects per month, build pipeline discipline, and support consistent market penetration through organized follow-through.

Overview

2
2
Languages
25
25
years of professional experience

Work History

Chief of State

Anti Corruption Crime Control
02.2025 - Current

Member

Customer Confederation of India (CCI).
01.2024 - Current
  • Self-motivated, with a strong sense of personal responsibility.
  • Worked effectively in fast-paced environments.
  • Skilled at working independently and collaboratively in a team environment.
  • Proven ability to learn quickly and adapt to new situations.

National Director

All India Consumer Welfare Council
12.2023 - Current
  • Led national advocacy campaigns to enhance consumer rights and welfare across India.
  • Developed strategic partnerships with government agencies and NGOs to promote consumer education initiatives.
  • Directed research efforts to identify emerging consumer issues, informing policy recommendations and action plans.
  • Oversaw the implementation of programs aimed at protecting consumer interests in various sectors. And is a member of the Customer Confederation of India (CCI).

.

State General Secetary

Sarv Dharm Sambhavb Rastriye Manch
12.2023 - Current

State Vice President

Himachal Pradesh Rafting Association
09.2023 - Current

holds leadership roles in the Himachal Pradesh Swimming Association (as District President and State Executive Member).

  • Oversaw operations and coordinated events, ensuring safety compliance and optimized participant experiences.

President /Founding Member

Sanyukta Vyapaar Sangathan (H.P.)
03.2023 - Current
  • Led strategic initiatives to enhance operational efficiency across multiple departments.
  • Facilitated collaboration among diverse stakeholder groups to drive organizational growth.
  • Developed and implemented policies that improved compliance and operational standards.
  • Mentored emerging leaders, fostering professional development within the organization.

Vice President

Social Welfare Society For Women's Welfare
01.2019 - Current
  • Led strategic initiatives to enhance women's empowerment programs and community outreach efforts.
  • Developed and implemented policies promoting gender equality and social welfare across various projects.
  • Collaborated with stakeholders to secure funding, ensuring sustainability of welfare initiatives for women.
  • Oversaw program evaluations, driving continuous improvement in service delivery and impact assessment.
  • Mentored senior management team, fostering leadership development within the organization.
  • Established partnerships with governmental and non-governmental organizations to expand support networks for women's welfare initiatives.
  • Demonstrated proficient leadership skills to motivate employees and build competent teams.
  • Collaborated with senior management to develop strategic initiatives and long term goals.
  • Championed talent development programs, promoting employee engagement and retention while enhancing overall workforce capabilities.

Proprietor

Sharp Air Purifier and Water Purifier
03.2022 - 08.2023
  • Developed and implemented business strategies to enhance customer engagement and retention.
  • Managed all aspects of operations, including inventory control and vendor relationships.
  • Streamlined processes to improve efficiency in service delivery and client satisfaction.
  • Trained and mentored staff on best practices in customer service and sales techniques.
  • Analyzed market trends to inform product offerings and pricing strategies.
  • Established partnerships with local businesses to expand outreach and increase sales opportunities.
  • Created promotional campaigns that elevated brand visibility and drove revenue growth.
  • Analyzed market trends to identify opportunities for expansion and diversification in the industry.
  • Developed and managed relationships with vendors and suppliers.
  • Boosted sales through effective merchandising strategies and attractive store displays.
  • Increased customer satisfaction by providing personalized service and addressing clients'' needs.
  • Implemented quality control measures to ensure products met high standards before being sold or serviced to customers.

General Manager

Sadhna Infotech
12.2020 - 01.2022
  • Strategic Crisis Leadership: Orchestrated a swift, high-stakes operational pivot during the COVID-19 pandemic, establishing and managing a new supply chain for Sharp Air Purifiers and essential medical PPE kits across Himachal Pradesh.
  • Decisive Market Execution: Made critical, time-sensitive sourcing and distribution decisions, capitalizing on immediate demand while maintaining rigorous quality control and fair pricing.
  • Stakeholder Management: Directly negotiated with healthcare executives, civic bodies, and enterprise buyers to secure reliable deliveries during critical lockdown phases.

Business Development Manager

SPL InfoPathway Pvt. Ltd.
02.2018 - 12.2020
  • Territory & Channel Expansion: Spearheaded channel sales and enterprise distribution for high-tier IP surveillance systems, CCTV networks, and hardware (Bosch, CP Plus, D-Link, HP) across Himachal Pradesh.
  • Government & Corporate Procurement: Led competitive bidding and project execution for state government departments and private enterprise infrastructure projects.
  • Partner Development: Restructured partner incentive programs, achieving enhanced dealer retention and a 25% surge in tier-2 market penetration.

Area Sales Manager

SuperTron Electronics Pvt. Ltd. (Dell)
01.2015 - 01.2017
  • National Recognition: Personally commended by the Country Head of Dell for achieving the highest Consumer Sales volume and revenue growth across Himachal Pradesh.
  • Market Dominance: End-to-end management of T2 and T3 partner ecosystems for Dell, Acer, and LG product lines, expanding footprint in hard-to-reach regional hubs.
  • Client Relationship Excellence: Standardized customer escalation pathways, boosting channel satisfaction and brand loyalty across commercial accounts.

Business Development Manager

Himtech Image Solutions Pvt. Ltd.
07.2012 - 12.2014
  • Government & Institutional Sales: Successfully executed large-scale DGS&D contracts and multi-million rupee national projects for central bodies including NTPC, HPPC, SJVNL, and major academic institutions (IIT Mandi, NIT Hamirpur).
  • Key Industrial Accounts: Closed corporate hardware agreements with cement conglomerates (ACC, Ambuja, JAYPEE) and state departments (Horticulture, Agriculture, Forest Corp).

Sales Manager / Authorized Partner

Beyond Computers (Shimla & Nahan)
01.2002 - 01.2012
  • Pioneered technology retail and consumer distribution in Nahan and Shimla, introducing major OEM brands (Dell, Toshiba, Sony, Zenith) to the regional market.

Education

Bachelor of Arts - Public Administration

(RKMV) Rastriye Kanya Maha Vidyale College, Shimla, Shimla, India
04.2001 -

MBA - Business Administration

PIMT Mandi Gobindgarh, Mandi, India
04.2001 -

Skills

Business development

Channel sales management

Key account management

Government procurement

B2B, B2G, and C-level stakeholder relationships

Territory management

Dealer network management

Distributor management

Partner program management

Bid management

Pipeline forecasting

Sales quota management

Proposal development

Contract administration

Market research analysis

Competitive analysis

Sales reporting

Partner agreements

Go-to-market planning

Accomplishments

1. Corporate & Business Growth Accomplishments
  • Top Regional Sales Performance at Dell: Earned direct, written appreciation from the Country Head of Dell for driving the highest consumer sales volume and revenue growth across Himachal Pradesh while serving as Area Sales Manager at SuperTron Electronics.
  • High-Value Government & Institutional Projects: Managed and executed multi-million rupee central government and state-level projects (DGS&D) for major institutions, including NTPC, SJVNL, HPPC, IIT Mandi, NIT Hamirpur, and industrial giants like ACC, Ambuja, and JAYPEE Cement.
  • Territory & Distribution Expansion: Built and managed an expansive network across Tier-1, Tier-2, and Tier-3 markets in Himachal Pradesh for global tech brands such as Dell, Toshiba, Bosch, Acer, LG, and CP Plus.
  • Pioneering Tech Retail in HP: Early pioneer in establishing authorized computer distribution channels in Shimla and Nahan, bringing major OEM hardware brands to regional markets.
2. Crisis Leadership & Rapid Adaptation
  • COVID-19 Business & Health Supply Pivot: During the pandemic, rapidly established and managed an operational vertical at Sadhna Infotech for installing Sharp Air Purifiers and distributing essential healthcare PPE equipment (masks, sanitizers) across the state, ensuring critical supply chain reliability under extreme conditions.
3. State & National Social Work Accolades
  • Shaan-E-Bharat (National Award): Conferred with one of the highest national titles for outstanding contribution to society and public welfare.
  • Shaan-E-Himachal (State Award): Honored with the preeminent state-level title for dedicated social service in Himachal Pradesh.
  • State Award for Best Support/Social Services: Recognized by Rajya Striya Yuva Netritav for leadership in youth and community support initiatives.
  • Community Honors: Recipient of the Dev Bhoomi Achiever Award, Dev Bhoomi Fashion Model Award, and awards for Voluntary Blood Donation.
4. Public Leadership & Social Impact
  • State-Level Governance & Political Roles: Held key public leadership positions, including State Media In-Charge (INTUC-Congress) and standing as an MLA Candidate for AAP.
  • Women's Rights & CSR Initiatives: Served as State Vice President of the Social Welfare Society for Women Himachal Pradesh, spearheading state-wide grassroots programs for women's empowerment, educational support, and financial aid for underprivileged families.
  • Consumer Advocacy: Held national and state leadership roles as National Organization Secretary for the All India Consumer Welfare Council and member of the Customer Confederation of India (CCI).
  • Youth Empowerment Through Sports: Served as State Vice President of the HP Rafting Association and leadership member of the HP Swimming Association, organizing white-water rafting and sports programs to build leadership skills and employability for young people.

Affiliations

  • State Media In-Charge: INTUC-Congress
  • MLA Candidate: Aam Aadmi Party
  • State Vice President: Social Welfare Society for Women HP
  • National Secretary: All India Consumer Welfare Council
  • Member: Customer Confederation of India (CCI)
  • State Vice President: HP Rafting Association
  • District President: Betia Foundation of India

Additional Information

1. Multilingual Communication Skills
  • Languages: Proficient in English, Hindi, Punjabi, and regional dialects like Pahadi. This enables her to seamlessly bridge communication gaps between high-level corporate/government stakeholders and local regional partners.
2. Passion for Youth & Adventure Sports Projects
  • Active Engagement in Water Sports & Fitness: Beyond her administrative leadership as State Vice President of the HP Rafting Association, Sadhna actively organizes adventure sports initiatives like white-water rafting tournaments and swimming events.
  • Youth Mentorship: She views sports as a vital project platform to instill valuable life skills, leadership, discipline, physical fitness, and employability in young individuals across India.
3. Community Upliftment & Grassroots CSR Projects
  • Dignity & Marriage Support Initiatives: Sadhna personally leads targeted fundraising campaigns, community awareness programs, and local partnerships to alleviate financial burdens for underprivileged families.
  • Voluntary Public Health Drives: Active involvement in public health awareness, including consistent participation in voluntary blood donation drives.
4. Personal Values & Adaptive Work Ethic
  • Optimistic & Fast-Adapting Nature: She approaches every assignment as a personal passion, bringing a highly flexible attitude, a strong capacity for continuous learning, and an optimistic mindset when stepping into new industries or during crises.
  • Fair Governance & Inclusivity: Guided by a personal mission to foster an equitable society, she brings a reputation for transparent, fair decision-making, advocacy for gender equality, and an ability to manage diverse customer bases with empathy and professionalism.

Interests

Spending Quality Time with My Children

Classical Music

Touring

Fashion

Timeline

Chief of State - Anti Corruption Crime Control
02.2025 - Current
Member - Customer Confederation of India (CCI).
01.2024 - Current
National Director - All India Consumer Welfare Council
12.2023 - Current
State General Secetary - Sarv Dharm Sambhavb Rastriye Manch
12.2023 - Current
State Vice President - Himachal Pradesh Rafting Association
09.2023 - Current
President /Founding Member - Sanyukta Vyapaar Sangathan (H.P.)
03.2023 - Current
Proprietor - Sharp Air Purifier and Water Purifier
03.2022 - 08.2023
General Manager - Sadhna Infotech
12.2020 - 01.2022
Vice President - Social Welfare Society For Women's Welfare
01.2019 - Current
Business Development Manager - SPL InfoPathway Pvt. Ltd.
02.2018 - 12.2020
Area Sales Manager - SuperTron Electronics Pvt. Ltd. (Dell)
01.2015 - 01.2017
Business Development Manager - Himtech Image Solutions Pvt. Ltd.
07.2012 - 12.2014
Sales Manager / Authorized Partner - Beyond Computers (Shimla & Nahan)
01.2002 - 01.2012
PIMT Mandi Gobindgarh - MBA, Business Administration
04.2001 -
(RKMV) Rastriye Kanya Maha Vidyale College, Shimla - Bachelor of Arts, Public Administration
04.2001 -

SOCIAL IMPACT & CIVIC GOVERNANCE

  • Women's Empowerment & Dignity: Formulated state-wide grassroots initiatives, financial aid drives, and advocacy programs supporting underprivileged women and youth.
  • Youth Development: Spearheaded state-level youth sports events (water rafting, martial arts, swimming) to drive youth employment, leadership skills, and physical well-being.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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HONORS & AWARDS

Shaan-E-Bharat - National Award for Outstanding Social Contribution, Shaan-E-Himachal - Preeminent State Award for Social Services, Dell Country Head Recognition - Highest Consumer Sales Achievement in HP, Best Social Services State Award - Rajya Striya Yuva Netritav, Dev Bhoomi Achiever Award - Community Leadership & Impact
SADHNA BURMANExecutive Leader & Country Head Candidate | Business Growth, Governance & CSR