Sakthilal S
E-Commerce Operations and Brand Account Management
Delhi
Summary
Dynamic Operations and Supply Chain Specialist with over 6 years of experience in B2B and D2C , Omni specializing in quick commerce. Successfully scaled 2,000 orders within three months at Zepto, Blinkit, and BigBasket through strategic dispatch and effective vendor coordination. Recognized for driving operational efficiency, significantly reducing delivery timelines, and fostering brand growth across digital platforms. Committed to leveraging expertise to enhance supply chain processes and deliver exceptional results.
Overview
9
9
years of professional experience
2
2
Certifications
4
4
Languages
Work History
Senior Executive in Business Operations
Stellaro Brands Private Limited-Ace Vector Group
11.2022 - Current
- Managed and Onboarded 8 D2C Channels end-to-end order fulfillment, from onboarding to last-mile delivery, achieving 95% OTIF (On-Time-In-Full) delivery rate.
- Led B2B Dispatch and Billing for brand 'Rangita', ensuring seamless bulk order fulfillment and timely dispatch through partner platforms, contributing to rapid sales growth.
- Launched and coordinated omni-channel operations across 5+ Rangita stores, driving a surge of 7,000+ incremental orders GMV of 62L within just 3 months. Now leading entire OMNI Ops for all stores.
- Successfully onboarded the brand 'Rangita' on leading quick commerce platforms like Zepto, Blinkit, BigBasket, Slik & Knot, and M-Now, enabling 60-minute delivery and driving a surge of over 2K orders delivered within 2 months.
- Ensured project alignment with all stakeholders, created urgency to deliver faster and meet deadlines.
- Coordinated with warehouse and store teams to streamline the returns process, achieving an SPF claims approval rate of up to 85%.
- Collaborated with internal and external stakeholders across digital strategy, cataloging, marketing, and finance to support business growth from a P&L perspective.
- Collaborated with the Customer Support team to analyze return trends and customer feedback, reducing RTO and return rates for Rangita's Shopify orders by over 15% within one quarter.
- Took initiative to implement new products such as Unireco and AI-driven analytical tools like Dlcuttr and Tensights to enhance quick commerce and e-commerce operations, contributing to next-level business growth.
- Prepared sales reports and conducted inventory and catalog analysis to support Business Managers with actionable insights on brand performance and goal achievement.
Executive
Bata India LTD
04.2021 - 11.2022
- Managed end-to-end e-commerce and omni-channel operations across marketplaces (Amazon, Flipkart, Myntra, Tatacliq, Nykaa, AJIO), brands website (Bata.in), and offline orders booked through stores.
- Handled B2C and B2B supply chain operations, including inventory planning, order fulfillment, and dispatches from 90 COCO stores and 2 warehouses.
- Led payment and reconciliation processes, coordinated with partners for timely settlements, and monitored shortages and debit notes to reduce revenue leakage.
- Handled customer escalations across leading marketplaces including Myntra, Flipkart, Amazon, and TataCliq, ensuring timely resolution and improved customer satisfaction.
- Collaborated with cross-functional teams (customer care, logistics, warehouse) to address complex escalations, reducing turnaround time and enhancing brand trust.
- Proficient in fetching and analyzing reports from multiple platforms including Salesforce, Vinculum, and Increff OMS to monitor order status, customer issues, and SLA compliance.
Associate
Zomato India Pvt LTD
04.2019 - 06.2020
- Handled high-volume customer queries related to orders, refunds, delivery delays, and restaurant issues through chat support.
- Resolved customer complaints with empathy and speed, achieving a customer satisfaction score (CSAT) of 90+ consistently.
- Coordinated with restaurant partners and delivery executives to resolve escalations and ensure real-time issue resolution.
- Used internal tools (Zomato CRM, Zendesk, Freshdesk, Salesforce, etc.) to log tickets, track resolution progress, and generate case summaries.
- Managed end-to-end menu onboarding, updates, and optimization for restaurant partners across India, UAE, and New Zealand markets.
Supply Chain Associate
Monika Enterprises
12.2016 - 07.2018
- Managed end-to-end dispatch operations for cement pulley shipments, ensuring timely and accurate delivery across client locations.
- Handled billing and account statement reconciliation, maintaining accurate financial records and resolving discrepancies with clients.
- Generated and maintained Goods Receipt Note (GRN) reports, tracking inbound/outbound material movement for inventory and audit purposes.
Education
BCA - Computer Applications
Mahan Institute of Technology
04.2001 -
Skills
- E-commerce Operations (B2B & B2C)
- Quick Commerce
- SCM
- SLA Monitoring & Fulfillment Operations
- Inventory & Catalog Management
- Brand Account Management
- Dispatch & Logistics Coordination
- Marketing
- Return & SPF Claims Management
Certification
Certificate in Oracle OSQ Model Database Management 2013-03 - 2014-05 Covered fundamentals of database structures, SQL optimization, OSQ data modeling, and Oracle database administration practices
Interests
E-commerce Trends & Digital Innovation, Travel & Cultural Exploration, Watching Web series, Exploring New AI Tools
Awards
Collaborative Excellence Award Stellaro Brands Private Limited 2024-10 - 2024-12, Collaborative Excellence Award Stellaro Brands Private Limited 2023-10 - 2023-12
Timeline
Senior Executive in Business Operations
Stellaro Brands Private Limited-Ace Vector Group
11.2022 - Current
Executive
Bata India LTD
04.2021 - 11.2022
Associate
Zomato India Pvt LTD
04.2019 - 06.2020
Supply Chain Associate
Monika Enterprises
12.2016 - 07.2018
BCA - Computer Applications
Mahan Institute of Technology
04.2001 -
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