Samata Purkait
Kolkata
Summary
To be a part of an organization where I can contribute to the firm as well as grow along with the organization.
Overview
8
8
years of professional experience
3
3
Languages
Work History
Sales Co-Ordinator; DG Executive (Demand generator executive)
Berger Paints India Ltd
04.2024 - 02.2025
- Supervised and guided field executives, driving consistent sales generation and ensuring achievement of monthly targets.
- Delivered product training programs for Demand Generators (DGs), enhancing product knowledge and improving customer engagement.
- Conducted and participated in monthly budget review meetings to track sales, expenses, and profitability.
- Collaborated with the supply chain and logistics teams to follow up requisitions, monitor dispatches, and ensure timely product availability for clients.
- Successfully organized and managed product launch events, including: Roof Kool n Seal launch trip to Thailand, Flying Club promotional trip to Krabi.
- Supported recruitment and HR activities, including: CV screening and shortlisting of candidates, Managing the onboarding and induction of Demand Generators (DGs), Handling employee documentation, Assisted in hiring and training off-role employees, ensuring smooth integration into the department, Investigated and resolved employee concerns and workplace grievances, maintaining productivity and team morale.
- Coordinated with dealers and distributors to strengthen relationships and ensure smooth channel operations.
- Prepared MIS reports on sales, dispatches, and budgets for senior management review.
Associate content writer
Marpu Foundation
01.2024 - 03.2024
- Virtual
Medical Representative
Biological E ltd.
05.2023 - 10.2023
- Visited Doctors, Pharmacists and hospitals to introduce and promote company products.
- Built and maintained relationships with healthcare professionals to drive prescription generation.
- Maintained records of daily visits, appointments and follow-ups.
Intern
Allahabad Bank
06.2017 - 08.2017
- To explain customers about the features of Savings Account, Fixed deposit & Loan and the procedure of account opening.
Education
MBA -
Institute of Engineering & Management
08.2018
M.Sc. -
University of Calcutta
07.2015
B.Sc. (Zoology honours) -
Asutosh College
06.2013
CLASS XII -
Joynagar Institution
06.2010
Class X -
Ghateswar Valika Vidyalaya
05.2008
Skills
● MS Excel
Interests
Reading Novels
Travelling
Writing
Summer Internship Project
Allahabad Bank, 2 months, 2023-06-20, 2023-08-19, Manirtat, Joynagar, West Bengal, 743337,
Study in needs of customers about the features of Savings Account/ Fixed Deposit / Loans., To explain customers about the features of Savings Account, Fixed deposit & Loan and the procedure of account opening.
Certification And Professional Development
Digital Marketing Certification, NIHT, 2025-03-01, 2025-10-31,
Completed an intensive 6 month programme covering SEO, SEM, Social Media Marketing, Email marketing, Google ads. Gained hands on experience with tools such as Google analytics, Google Ads, Meta ads manager and Canva.
Learned to create data-driven marketing plan and optimize content for better search ranking.
Personal data processing
I hereby declare that the above written particulars are true to the best of my knowledge and belief.
Timeline
Sales Co-Ordinator; DG Executive (Demand generator executive)
Berger Paints India Ltd
04.2024 - 02.2025
Associate content writer
Marpu Foundation
01.2024 - 03.2024
Medical Representative
Biological E ltd.
05.2023 - 10.2023
Intern
Allahabad Bank
06.2017 - 08.2017
MBA -
Institute of Engineering & Management
M.Sc. -
University of Calcutta
B.Sc. (Zoology honours) -
Asutosh College
CLASS XII -
Joynagar Institution
Class X -
Ghateswar Valika Vidyalaya