Ishita Sachdeva
Senior Marketing Manager
Gurgaon,HR
Summary
Proactive with expertise in developing, deploying and strengthening marketing plans. Analytical approach to revamping marketing plans to meet dynamic needs. Superior ability to direct creative efforts and brand engagement to achieve client targets.
Overview
10
10
years of professional experience
5
5
years of post-secondary education
7
7
Certifications
Work History
Senior Marketing Manager
Prohed Digital Solutions
Gurgaon, Haryana
09.2018 - Current
- Contributed to over 30% pipeline growth in 2020.
- Worked closely with 5+ projects at a time to create and maintain marketing materials for sales presentations and client meetings.
- Responsible for planning, executing & optimizing Performance Marketing campaigns on various media channels which includes Google Search Network, Google Display Network, YouTube, Facebook, Instagram, Twitter.
- Managed INR 3 million monthly budget with full accountability for performance against immediate and long-range business objectives.
- Effectively coordinated with client to provide sales collaterals for lead generation, customer retention for e-commerce and measure campaign results and engagement metrics to optimize for growth.
- Provided research data and market insights to transform revenue growth.
Marketing Associate
Volkshelp
Gurgaon, Haryana
04.2017 - 07.2018
- Executed & optimized campaigns on channels which includes Google Search Network, Google Display Network, YouTube.
- Assisted with capturing and analyzing social media metrics.
- Carried out Landing Page Optimization in order to increase the website conversion rate using 3rd Party tools like Google Optimizely, Hotjar etc.
- Tracked and analyzed Weekly & Monthly Reports using Google Analytics & CRM, Various Reports include: Overall Channel Performance, Adwords Performance, ROI Performance.
Senior Cabin Attendant
Indigo Airlines
Gurgaon, Haryana
09.2014 - 03.2017
- Inspected interior of aircraft prior to, during and after flights to make sure emergency equipment was in place.
- Maintained high standard of cleanliness and personal appearance to promote sense of professionalism and passenger confidence in crew.
- Drove passenger satisfaction by answering questions and providing solutions to issues arising during flights promptly.
- Facilitated boarding process by greeting passengers upon arrival to aircraft and providing direction to seats.
- Served beverages and food items from refreshment cart and provided information about in-flight offerings to passengers.
- Clearly explained and demonstrated safety and emergency procedures to passengers prior to takeoff.
- Facilitated communication between flight deck and cabin crew prior to and during flights to promote smooth operations.
- Explained use of safety equipment, including seatbelts and oxygen masks and delivered in-depth safety presentations to passengers.
Education
Master of Commerce - Accounting And Finance
Panjab University
Chandigarh 07.2012 - 06.2014
Bachelor of Commerce - Accounting And Finance
Kurukshetra University
Kurukshetra 06.2009 - 04.2012
Skills
Client communication
undefinedCertification
Facebook Certified Media Planning Professional
Timeline
Fundamentals of digital marketing
01-2021
Google Ads Search Certification
01-2021
Google Ads Display Certification
01-2021
Shopping ads Certification
01-2021
Google Ads - Measurement Certification
01-2021
Facebook Certified Media Planning Professional
04-2020
Facebook Certified Digital Marketing Associate
09-2019
Senior Marketing Manager
Prohed Digital Solutions
09.2018 - Current
Marketing Associate
Volkshelp
04.2017 - 07.2018
Senior Cabin Attendant
Indigo Airlines
09.2014 - 03.2017
Master of Commerce - Accounting And Finance
Panjab University
07.2012 - 06.2014
Bachelor of Commerce - Accounting And Finance
Kurukshetra University
06.2009 - 04.2012
Similar Profiles
Ravi KesriRavi Kesri
FINANCE MANAGER at PROHED DIGITAL SOLUTIONS PRIVATE LIMITEDFINANCE MANAGER at PROHED DIGITAL SOLUTIONS PRIVATE LIMITED
Atif AliAtif Ali
Mastering Technician at Quiver Digital Solutions India Pvt Ltd.(A Premiere digital services Company)Mastering Technician at Quiver Digital Solutions India Pvt Ltd.(A Premiere digital services Company)
Krunal KathikarKrunal Kathikar
Senior Software Engineer at YASH Technologies | Digital Solutions | IT SolutionsSenior Software Engineer at YASH Technologies | Digital Solutions | IT Solutions