Travelling
SANGRAM KESHARI GOUDA
Bhubaneswar
Summary
Result-driven B2B Sales Manager with over 14 years of experience in industrial equipment sales, specializing in dairy processing and farm automation solutions. Proven expertise in territory management, distributor development, technical demonstrations, and full-cycle sales execution. Strong background in electrical and thermal systems with hands-on engineering experience. Consistently exceeds sales targets and builds long-term client relationships through consultative selling and after-sales support coordination.
Overview
15
15
years of professional experience
Work History
Area Sales Manager
Prompt Equipments Pvt Ltd
06.2017 - Current
- Lead sales operations for dairy processing and farm automation equipment across Odisha and Eastern India.
- Product range includes Milking Machines, AI Digital Guns, Pregnancy Diagnosis Kits, Heat Detection Tags, Thawing Machines, Milking Parlours, and Farm 365 Animal Data Recorder Software.
- Achieved 100%+ of annual sales targets consistently through strategic lead management and territory penetration.
- Onboarded and managed 15+ channel partners across rural and semi-urban markets, expanding regional footprint by 40%.
- Coordinated closely with service teams for installation, AMC, and customer support.
- Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
- Participated in trade shows and dairy expos to build brand presence and generate leads.
- Monitored competitor activity and market insights to realign pricing and promotional strategies.
Sales Manager
SIDHARATH ENTERPRISES
08.2014 - 05.2017
- Promoted and sold electrical switchgear and instrumentation products across OEMs, EPC contractors, and government projects.
- Built relationships with 30+ new consultants, contractors, and government buyers.
- Delivered product demos and trainings to enhance user adoption and technical understanding.
- Led procurement and supply chain coordination with manufacturers.
Service Engineer
Qualicom Solutions Pvt Ltd
09.2012 - 08.2014
- Installed and maintained Thermax steam boilers, thermic fluid heaters, and hot water generators.
- Reduced downtime by 30% through effective preventive maintenance.
- Supported audits and energy optimization efforts.
- Complied with IBR regulations and plant safety protocols.
Electrical Engineer
G R METALIKS Pvt Ltd
01.2011 - 07.2012
- Operated and maintained HT/LT electrical systems and power panels.
- Handled real-time fault diagnosis and troubleshooting.
- Ensured LOTO compliance and managed energy efficiency initiatives.
Education
B.Tech - Electrical & Electronics Engineering
Anna University
01.2010
Diploma - Electrical Engineering
SCTE&VT
01.2010
Skills
- Industrial B2B Sales
- Dairy & Farm Equipment Solutions
- Territory & Channel Development
- Key Account Management
- Consultative Selling
- Technical Presentations & Demos
- Lead Generation & Conversion
- Post-Sales Service Coordination
- Pricing Strategy & Market Analysis
- Trade Show & Vendor Meet Participation
Languages Known
- English
- Hindi
- Odia
Notice Period
3 Months
Interests
Cooking
Reading books
Work Type
Full TimeWork Location
RemoteAdditional Information
Open To Relocate : Yes
Willing to Travel : Yes
Technical Proficiency: MS Office (Excel, Word, PowerPoint), CRM Tools, Email Communication
Timeline
Area Sales Manager
Prompt Equipments Pvt Ltd
06.2017 - Current
Sales Manager
SIDHARATH ENTERPRISES
08.2014 - 05.2017
Service Engineer
Qualicom Solutions Pvt Ltd
09.2012 - 08.2014
Electrical Engineer
G R METALIKS Pvt Ltd
01.2011 - 07.2012
Diploma - Electrical Engineering
SCTE&VT
B.Tech - Electrical & Electronics Engineering
Anna University
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