Sanjay Chaudhary

• As a core member of the business team, I manage strategic accounts across the Insurance, Microfinance (MFI), and Non-Banking Financial Company (NBFC) sectors.
• My role focuses on end-to-end account ownership, including revenue growth, cross-sell/up-sell initiatives, client retention, and P&L management.
• I act as the primary liaison for senior stakeholders, ensuring business alignment, while driving operational excellence and product adoption. Key Responsibilities: Manage and grow key client accounts, ensuring profitability, renewals, and expansion of services.
• Lead commercial discussions, including pricing, contracts, and solution structuring, aligned with business objectives. Deliver client success by overseeing onboarding, implementation, and service quality per agreed SLAs. Collaborate cross-functionally with internal teams (Sales, Product, Legal, Finance, Marketing, Tech, and Operations) to ensure seamless execution and delivery. Build strong relationships with C-level and senior decision-makers within client organizations. Conduct competitive analysis and market research to support product positioning and client engagement strategies. Drive strategic initiatives to deepen customer engagement, increase retention, and identify new revenue opportunities

• Building a robust pipeline for B2B partnerships for the Credit Life vertical.
• Identify and check qualification of prospecting partner & and setup meeting with top management or decision maker to explore partnership opportunity.
• Initiate partnership agreement and negotiate T&C as per company policy and compliance. Coordination with legal team for implementation.
• Coordination with cross functional team, Marketing, Finance, Product, customer support to provide best customer satisfaction.
• Manage partner on-boarding and providing clear view on stages of engagement vs planned timelines.
• Ensure partner specific engagement SOPs are followed
• Work closely with Tech team to ensure best in class onboarding experience to partners (Interface between partner tech teams & Bandhan Life tech teams during API integrations).
• Developed strategic initiatives to enhance customer engagement and retention.
• Managed cross-functional teams to implement new insurance products effectively.

Built and managed strategic alliances with NBFCs, fintechs, and payment partners for the Cashbean microfinance product.

Led merchant acquisition, onboarding, and revenue generation through MDR and co-branded offers.

Coordinated cross-functional operations including tech, legal, marketing, and finance for seamless execution.

Managed API integrations and GTM strategies for lending and payment solutions.

Drove affiliate marketing with partners like Mastercard, Amazon, RuPay, and vCommission.

Maintained key fintech relationships (Google, RazorPay, Paytm, etc.) to enhance product reach and performance.

• Oversaw daily operations for financial technology solutions within the Essar Group.
• Managed team performance to ensure compliance with regulatory standards and company policies.
• Developed training programs to enhance staff skills and operational efficiency.
• Collaborated with cross-functional teams to streamline project workflows and deliverables.
• Analyzed market trends to inform strategic planning and product development initiatives.
• Implemented process improvements to enhance customer satisfaction and service delivery.

• Lead the partnership programs for AskMe with all its existing & new clients
• Work closely with top management to achieve team/individual targets
• Find new market & new client as business model required
• Regular meetings and follow up with prospective clients
• Alliances with the retailers & distributors
• Alliances in different city and in different category
• Onboarding new partner & maintain excellent relation with them