Satyadeep Kaw
South Delhi
Summary
Accomplished Business Development and Sales Leader with over 19 years of expertise in driving growth, managing high-performing teams, and delivering innovative solutions across India’s construction industry. Proficient in real estate, infrastructure, and public sector projects, with a proven track record of achieving impactful results for stakeholders and clients.
A key contributor to landmark projects like the Delhi Metro, Jaipur Metro, and USBRL Project, collaborating with premier organizations such as the Corps of Engineers (Indian Army), MES, CPWD, and PSUs like DRDO, BEL, and HAL. Experienced in working with top real estate developers, including DLF, Emaar, Omaxe, Prestige, Lodha, and Adani.
Dedicated to empowering teams to achieve exceptional outcomes through a leadership philosophy that emphasizes collaboration, accountability, and a customer-centric approach. Specializes in advanced solutions for waterproofing, refurbishment, flooring, sealants, admixtures, and adhesives, leveraging cutting-edge technologies to enhance project performance and value.
Passionate about staying ahead of industry trends and driving long-term success. If you seek a results-oriented leader with a track record of innovation and excellence, let’s connect to explore opportunities to contribute to ambitious projects.
Overview
20
20
years of professional experience
Work History
Business Head - India
TIKITAR DANOSA INDIA PRIVATE LIMITED
02.2024 - Current
- Responsible for a Revenue Generation of INR 1000 Million from the Waterproofing, Insulation and other Ancillary Construction Chemicals Products.
- Develop and implement business strategies aligned with organizational goals and market trends
- Identify and capitalize on growth opportunities in existing and emerging markets
- Drive innovation by introducing advanced solutions in construction chemicals
- Lead sales teams to achieve revenue and profitability targets
- Build and nurture relationships with key accounts, developers, contractors, and consultants
- Oversee specification selling to ensure product inclusion in large-scale projects
- Expand market reach by identifying new business channels and sectors
- Recruit, train, and mentor high-performing teams with a focus on accountability and excellence
- Set and monitor KPIs, ensuring alignment with business objectives
- Organize technical training to enhance the expertise of sales and specification teams
- Promote solutions such as waterproofing, flooring, sealants, Insulation, drainage systems, and other construction chemicals
- Stay updated on industry trends, competitor activities, and customer needs
- Collaborate with technical teams to launch innovative, market-driven products
- Maintain strong relationships with consultants, architects, developers, and government bodies
- Represent Tikitar Danosa at key industry events to enhance brand visibility
- Manage budgets, forecasts, and financial plans to ensure profitability
- Streamline processes for improved operational efficiency
- Ensure compliance with legal, regulatory, and ethical standards
- Execute marketing strategies to enhance brand recognition
- Organize workshops, seminars, and training sessions for stakeholders to showcase expertise and solutions
National Business Development Manager & Regional Sales Manager - North
Sika
08.2022 - 01.2024
- Spearheaded the Sales Operations of North Indian States of J&K, Ladakh, Himachal Pradesh, Haryana, Punjab, Rajasthan, Uttarakhand, and Uttar Pradesh.
- Handled the team of 12 Sales Managers for Revenue Generation and Direct Team Handling.
- Generated the revenue of INR 1500 Million from North of India (Excluding Admixtures)
- Key Achievements included cracking the complete Bundelkhand Expressway Order of SBA and waterproofing, SBA in RRTS and Dwarka Expressway Works - 800+ MT, First time entry for Sika in waterproofing with key developers like M3M, DLF, Emaar and the likes.
National Business Development Manager
Sika
08.2020 - 08.2022
- This profile is responsible for the overall business development & Revenue generation of Bitumen Business Products across the broader territories of India
- The role will envisage increasing the revenue and profitability of Sika Bitumen membranes by major focus on SikaBit Range
- The profile will be to ensure double digit growth in volumes in business every year and maintaining profitability with at least 20% contribution of sales from premium brands of Bitumen Business in India for Sika.
- The profile will also ensure working closely with specifications team to ensure inclusion of Bitumen products in Tenders, supporting the direct sales team on Large projects, launch new products based on market demand, developing training modules, training - both internal and external work force and creating pool of applicators, creating training annual calendars, provide enabling sales tools to team for efficient and profitable sales.(Manuals, references , test certificates)
- Develop New Sectors like Bridge Decks, Institutions, Railways, Power Infra, Hospitals with Sika Bitumen Membranes & preparation of technical bid submission for key projects
Regional Manager
Sika
04.2018 - 07.2020
- A result oriented and competent professional with more than 13 years of experience in Business Development, Sales Operations, Relationship Management, Specification Sales, Institutional Sales, Transportation Vertical, Key Account Management and Turnkey Project Management in the Construction industry
- Presently associated with Sika India Private Limited ; New Delhi as Regional Specification Manager
- High level of success in Large Account Management and proficient in nurturing & deepening strong rapport with stakeholders to win confidence, anticipate needs and deliver appropriate product solutions
- Entrusted with the responsibility of handling the entire vertical of Business Development across North India Region with core responsibility to Develop the Key Accounts, Architects and Structural Consultants working in verticals of Power, Defence, DFCC, Railways, Roads, Transportation, Infra, Namami Ganga, Commercial and Real Estate Projects across India
- The impetus is on maximum contribution in terms of Revenue/ Profitability/ Value/ Volume & Largest Network
- Significantly improved market share through enhanced organizational reach, application of robust strategies, effective pricing and excellent client relationship management
- An effective leader with excellent communication and people management skills
General Manager Business Development
SHALIMAR TAR PRODUCTS LIMITED
05.2016 - 02.2018
- A result oriented and competent professional with more than 11 years of experience in Business Development, Sales Operations, Relationship Management, Institutional Sales, Transportation Vertical, Key Account Management and Turnkey Project Management in the Construction industry
- High level of success in Large Account Management and proficient in nurturing & deepening strong rapport with stakeholders to win confidence, anticipate needs and deliver appropriate product solutions
- Entrusted with the responsibility of handling the entire vertical of Business Development across PAN India region with core responsibility to Develop the Key accounts such as Power, Defence, DFCC, Railways, Roads, Transportation Projects across India with maximum contribution in terms of Revenue/ Profitability/ Value/ Volume & Largest Network
- Significantly improved market share through enhanced organizational reach, application of robust strategies, effective pricing and excellent client relationship management
- An effective leader with excellent communication and people management skills
- Handling a team of individuals, responsible for business generation through the above mentioned clientele
Senior Manager - Key Accounts
Sika
12.2015 - 05.2016
- Spearheading the business development profile of Indian Defence Sector across Pan India Basis
- Handling all the major defence accounts like BRO, DRDO, MES, Corps of Engineers, Indian Navy, Indian Air Force and devising Sika specific solutions to these clients
- Handling the key specifiers responsible for specifications in the turnkey defence projects
- Heading the business development activities in new avenues like Smart Cities and CWC Projects sponsored by World Bank
- Responsible for top line revenue of more than INR 220 Million
- Responsible to develop the water services vertical for the company which includes WTPs, STPs, ETPs, Dam Rehabilitation and other Hydro Services
Key Account Manager
Sika
04.2014 - 11.2015
- Spearheading the business development profile of Indian Defence Sector across Pan India Basis
- Handling all the major defence accounts like BRO, DRDO, MES, Corps of Engineers, Indian Navy, Indian Air Force and devising Sika specific solutions to these clients
- Handling the key specifiers responsible for specifications in the turnkey defence projects
- Heading the business development activities in new avenues like Smart Cities and CWC Projects sponsored by World Bank
- Responsible for a top line revenue of more than INR 200 Million
Regional Business Development Manager
Hilti
01.2013 - 04.2014
- Spearheading the team responsible for generation of business for the company from Turnkey projects (Delhi Metro, Jaipur Metro, Rapid Metro Gurgaon, USBRL Rail Project, Rohtang Tunnel) & other high profile Transportation projects of Tunneling and MRTS in the Civil Construction and Infrastructure Space
- Account handling of DMRC, IRCON, DFFCIL, RITES, MES, BRO and other government specifiers for specification in the projects executed by these institutions
Market Segment Manager
Hilti
01.2011 - 01.2013
- Responsible for revenue generation from Transportation/Railway projects and Institutional customers like BRO & MES in Delhi and up country
- Handled Large Accounts like L&T, Afcons, Simplex, IVRCL, Strabag, Pratibha etc
- For business generation from the turnkey projects that they handle
- Executed various seminars, Presentations, Kiosks at various customer sites and project sites
- Developed price/discount strategy based on business dynamics & Negotiated Rate contracts/ trading agreements with large clients
- Receivables & profitability management
- Developed and executed a training program for internal teams on various business applications for application oriented business
- Single handedly developed a 'Metro Catalogue' and 'Product Application Chart' for more Penetration in Metro Projects
Market Segment Executive
Hilti
12.2008 - 01.2011
- Handled the territory of J&K and Punjab, with respect to Defence and Railways customers
- Handled a team of Sales people who were responsible for generating regular business from Military Engineering Services, Railway Projects and Army Engineering Regiments
- Regularly organized Seminars, Presentations and Kiosks at various buying & prospect Customers Sites and Offices
- Directly handled large accounts like USBRL and generated large volumes of business from these accounts in the Tunneling & Bridging projects
- Team development activities like regular trainings on Strategic account Management were imparted to internal team to increase their overall customer handling proficiency
Service Sales Engineer
Otis Elevators India Pvt. Limited
04.2007 - 12.2008
- Highest Revenue generator in Whole of NCR in Lift Mod and SS operations
- Responsible for Revenue generation of Lifts & Lift Accessories from Central Delhi from Customers: (Top notch Hotels, Embassies and all other major Government Buildings like Presidents House, RBI Building etc)
- Follow-up for payments and in warding of consignments in transit
- To organize inspection by respective agencies and actively take part in their visit
Sales Engineer
Keselec Schreder India
03.2006 - 01.2007
Engineer
Procon Instrumentation
06.2005 - 02.2006
Education
BE - Electronics
Shivaji University
Rajaram Bapu Institute Of Technology04.2005
Higher Secondary - Non Medical
Air Force School
Jammu01.2001
Skills
- Financial Analysis
- Key Account Management
- Business Development
- Client relationships management
- Innovation management
- Project management
- Profit improvement
- Business planning
- Budget development
- Customer acquisition
- Sales strategy optimization
- Partnership development
Accomplishments
- Successful implementation of TPO membranes for basements in India.
- Pan India penetration in Adani Realty.
- Supervised team of 20+ staff members.
- Successfully managed the P&L of assigned territories.
- Experience of working on iconic projects like USBRL, Delhi Metro, Jaipur Metro, Bundhelkhand Expressway
- Extensive experience of working with Top Notch Developers
- Got the Waterproofing MOUs signed with two major PAN India Developers
Languages
English
Hindi
Kashmiri
Marathi
Punjabi
Publications
- Hilti's Post Installed Reinforcement
- Connections Strengthening Metro Rail
Personal Information
Title: Business Head - India
Timeline
Business Head - India
TIKITAR DANOSA INDIA PRIVATE LIMITED
02.2024 - Current
National Business Development Manager & Regional Sales Manager - North
Sika
08.2022 - 01.2024
National Business Development Manager
Sika
08.2020 - 08.2022
Regional Manager
Sika
04.2018 - 07.2020
General Manager Business Development
SHALIMAR TAR PRODUCTS LIMITED
05.2016 - 02.2018
Senior Manager - Key Accounts
Sika
12.2015 - 05.2016
Key Account Manager
Sika
04.2014 - 11.2015
Regional Business Development Manager
Hilti
01.2013 - 04.2014
Market Segment Manager
Hilti
01.2011 - 01.2013
Market Segment Executive
Hilti
12.2008 - 01.2011
Service Sales Engineer
Otis Elevators India Pvt. Limited
04.2007 - 12.2008
Sales Engineer
Keselec Schreder India
03.2006 - 01.2007
Engineer
Procon Instrumentation
06.2005 - 02.2006
BE - Electronics
Shivaji University
Higher Secondary - Non Medical
Air Force School
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