Saurabh Kumar

As co-founder, was involved in all spheres of running the business from strategy, brand calls, to daily operational and financial challenges.

The key points on which I added value to the business are mentioned below:

• Ensured positive unit economics by streamlining acquisition and shipping operations
• Tied-up with micro-influencers to generate leads, that formed the basis of D2C business in our organization
• Established and handled end-to-end operations of a 20 member call center for converting leads generated with positive contribution
• Designed and managed the inventory and shipping, invoicing operation with the distributor appointed for day to day operations
• Enrolled doctors to provide strategic directions for the founding team and another set of doctors for consultations.
• Analyzed customer feedback to improve product offering and and add new products.
• Oversaw accounting functions including budgeting, forecasting and financial reporting.

Built a tele-medicine service for rural India by establishing consultation centers and a developed mobile app which was operated by independent health advisors, branded as 'Guide'.

Later, we pivoted to develop this into a remote consultation for doctors, branded as 'The Good Doctor' app

My role here was centered around GTM strategy and implementation of the same. The main contributions were:

• Developed and managed the consultation centers
• Appointed, trained and led the ‘Guides’ to get consultations done regularly with appropriate remunerations and rewards
• Tied up with wholesalers, shipping partners and local medical shops and developed the medicine supply chain for home delivery of medicines in villages
• Enrolled doctors to subscribe to ‘The Good Doctor’ app.

Founded a real estate brokerage company and expanded to build a team of 40 members clocking overall sales of around Rs. 60 Cr.

Headed Delhi and Punjab broking and third party business

• Lead a team of 6 managers to improve sub-broker base and promote third-party product sales
• Appointed 100+ sub brokers
• Achieved highest real estate cross sales with revenue of around 95 lakhs.

I handled both third party sales and brokerage business for Punjab and later Karnataka.

• Achieved highest life insurance sales in Punjab with a team of 18 Sales Managers and 160 sales executives
• Achieved highest brokerage revenue in Karnataka with a team of 4 sales managers

Headed the NRI business in Uttar Pradesh through the branch network of 32 branches and a team of 4 managers and 8 executives for both branch and customer out reach sales.

Handled both dealer sales and marketing operations

• Conceived, designed, developed and launched the smart card based painter loyalty programme pan-India.
• Headed the home painting solutions business as ASM
• Expanded dealers base in Varanasi by appointing 18 dealers during the Management Trainee Stint