Summary
Overview
Work History
Education
Skills
Awards
Projects
Interests
Timeline
Generic

Saurabh Sehgal

Customer Service Professional | Customer Experience Lead
Ghaziabad

Summary

Dedicated Customer Service professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Overview

20
20
years of professional experience
6
6
years of post-secondary education
2
2
Languages

Work History

Deputy General Manage – Lead - Customer Experience

Vodafoneidea Limited
New Delhi
10.2023 - Current
  • Managing a team of Customer Experience Associates and Team Leaders
  • Identifying breakpoints in existing customer journeys & processes, workflows & automations to get them corrected to deliver greater value to our customers
  • Analyzing repeat customer interactions to identify breakpoints & getting them corrected
  • Enacted contingency plans, escalated and directed system problems and issues and participated in post-mortem analysis to provide input for process improvements.
  • Employed best practices to provide superior service to internal and external customers.
  • Work with leadership team to refine and rigorously monitor KPIs
  • Analyze customer data such as customer usage, customer satisfaction, and customer churn, to identify trends and opportunities
  • Use this analysis to provide recommendations on how to improve the customer experience
  • Analyze team performance data to identify areas of needed improvement and track progress of the team’s efforts
  • Collaborate with internal teams to represent voice of the customer
  • Drive customer experience through monitoring customer’s mood and business reviews
  • Main point of contact for escalated customer complaints, concerns and feedback.

AGM – Customer Experience & Training

Vodafoneidea Limited
New Delhi
07.2020 - 09.2023
  • Analyzing & reporting customer feedback across customer touchpoints – Contact Center, Retail Stores & Digital Platforms
  • Conducting customer feedback analysis to address systemic issues/process changes to be addressed in coordination with cross functional & corporate teams
  • Weekly discussions with cross functional teams on process & system level issues impacting customer experience
  • Holding Customer Experience Meet weekly with Operations Director to brief him on process & system level issues in the presence of all HoDs & Vertical Heads
  • Managing a team of Trainers responsible for training retail manpower
  • Conducting new hired training program for Retail Manpower
  • Planning & preparing training calendar for the month
  • Conducting refreshers based on Training Needs Identification
  • Responsible for facilitating trainings related to new rollouts, any changes in existing processes and products
  • Responsible for driving the usage of Learning Management System and Knowledge Bank
  • Responsible for creation and delivery of capability building program – Building Future Managers
  • Conducting hygiene audits to check compliance of critical processes at retail stores.

Manager – Written Customer Communication

Vodafoneidea Limited
New Delhi
12.2019 - 07.2020
  • Managing QRC received from customers over e-mails and other written communication channels such as letters, social media etc
  • Ensuring that e-mails sent by customer are replied within TAT of 24 hrs
  • Target for TAT: 95% Ensuring that escalations received on Circle Appellate email ID are replied within TAT
  • Also, managing Fastrack desk (escalations sent to Senior Leadership team) where exceptional cases are received & resolved accordingly
  • Leading a team of 8 Fastrack team members - Cross-trained existing employees to maximize team agility and performance.
  • Managing & improving TNPS (Touchpoint Net Promoter Score) for written communication
  • Controlling volumes & cost at written communication channels by highlighting process gaps, investigating and doing process corrections
  • Vendor Management – Emails to customer care & appellate email IDs are replied by Business Partner
  • TAT & TNPS management for these channels in coordination with Business Partner
  • Acting as a SPOC between VodafoneIdea LTD and Business Partner.

Manager – Complaint Resolution

Vodafoneidea Limited
New Delhi
10.2018 - 12.2019
  • Lead International Roaming Desk at VodafoneIdea LTD
  • Responsible for closure of International Roaming complaints within TAT
  • Responsible for improvements in International Roaming related processes to ensure smooth and seamless service to customers going on International Roaming
  • Need to ensure that all front-end teams are updated & briefed on all the changes pertaining to International Roaming products & processes
  • Responsible for keeping the waivers in check through analysis and regular audits on overall circle waivers.

Manager – IVR & Customer Communication

Idea Cellular Limited
New Delhi
07.2014 - 10.2018
  • Responsible for promotional & service communication to customers over various communication channels such as SMS, Auto-Dialers, Flash, WAP Push, PCA, Insta, IVR & E-Mails
  • Responsible for communication for different Marketing & CS verticals
  • Responsible for improving the utilization of communication channel such as improving success % of auto dialers by regularly analyzing the reasons for call failures and eradicating the failures
  • Responsible for conversion optimization by trying different modes of communication & scripts
  • Responsible for scripts creation
  • Responsible to control CPS (Calls Per Subscriber) by promoting & improving the penetration of self-help channels
  • Responsible for communication performance dashboards & MIS are shared with all stakeholders
  • Regular process improvements by way of automations, quality projects & finding ways to improve communication performance
  • Responsible for completing UATs & regular audits of call center IVR
  • Suggesting ways to improve IVR by benchmarking against competition.

Assistant Manager – Segmented Communication

Idea Cellular Limited
New Delhi
06.2012 - 07.2014
  • Responsible for segmented communication to customers over SMS & Auto –Dialers
  • To ensure that all the segmented offers are updated customer wise on all communication & information channels such as CRM, IVR, Self-help tools
  • Ensure that segmented base is regularly refreshed for SMS communication and on all other communication & information channels
  • Responsible for scripts creation for all the communication channels such as SMS, Auto-Dialers and information channels such as CRM, IVR & self help tools
  • Sharing daily MIS & Dashboards on segmented communication all relevant stakeholders in circle & corporate.

Assistant Manager – Complaint Resolution

Idea Cellular Limited
New Delhi
07.2010 - 06.2012
  • Managing Customers Complaints, Requests & Queries for the circle coming from various touch points including call center, IVR, showrooms, emails, letters, faxes etc
  • Reducing & keeping Complaints per ‘000 sub within budgeted guidelines
  • Leading the team of 4 on-roll direct reports
  • Trend analysis on complaints, document root causes & initiate appropriate resolution actions
  • Ensuring smooth audits by regulatory bodies such as QoS audits, Billing & Metering Audits, ISO audits & various internal audits by circle audit team & corporate audit team
  • Process improvements & new process developments through root cause analysis.

Senior Executive – Team Leader

Idea Cellular Limited
New Delhi
08.2008 - 07.2010
  • Responsible for overall complaint resolution within TAT
  • Responsible for Reduction in Complaint/000 Sub
  • Managing calls/sub through alternate channels for customers
  • Responsible for process improvements through RCAs & automations
  • Maintaining & sharing top QRC with management team for formulating the action plans
  • Reducing repeat complaints by auditing the complaints closed by team members & regular feedbacks to agents
  • Coordinating with other verticals & departments for getting the complaints resolved with TAT.

Senior Executive – Team Leader – Call Center

Idea Cellular Limited
New Delhi
07.2006 - 08.2008
  • Single point of contact between Idea and business partner
  • Managed a team of two Asst
  • Managers (Business Partner) and five team leaders (Business Partner) who in turn handled a team of approx
  • Hundred full time employees
  • Sharing MIS on various call center KPIs such as service levels, repeat calls, and top customer issues at call center
  • Analyzing & reviewing various call center agents’ performance parameters such as tagging of customer interaction in CRM, complete & correct resolution to customer etc
  • Conducting periodic audits with outsourced call center teams to ensure adherence to the documented Product, Process, CTQs and SLA
  • Regular dipsticks & health checks on outsourced agency’s ACD data to analyze and bridge the gaps
  • Maintaining service levels & AHT by regular audits & call listening of agents
  • Regular audits & call listening of agents having very high or low AHT to understand the reason for high/low AHT
  • Also ensuring that agents are adequately trained & briefed on any products/process changes

Senior Executive – Resolution

Idea Cellular Limited
New Delhi
12.2005 - 07.2006
  • Responsible for answering customer queries, problems and providing detailed information on new products through e-mail
  • Responsible for answering customer’s e-mails/letters/faxes within SLA
  • Ensuring customer satisfaction by always achieving service quality targets.

Customer Service Representative - Call Center

Idea Cellular Limited
New Delhi
01.2004 - 12.2005
  • Provided support to the customers over the call
  • Responsible for answering customer queries, problems and providing detailed information on new products over the call
  • Assisted in training of new customer service representatives and associates.

Education

Master of Computer Applications - Computers

Sikkim Manipal University (Distance Education)
New Delhi
01.2006 - 01.2010

Diploma In Computer Engineering - Computer Engineering

Board Of Technical Education, Delhi
New Delhi
07.2000 - 07.2003

Little Flowers Public School (CBSE Board)
Delhi
04.2001 - 01.2000

Skills

Verbal and written communication

undefined

Awards

  • Green Belt, Yellow Belt certified professional. Have been member of 2 successful Black Belt projects.
  • 4 times winner of Best Trainer award in FY 22-23.
  • 4 times winner of CXX Excellence Award in FY 22-23.
  • Dream Team award in Mar 2023 for developing “Saksham” program – capability building program for Retail associates.
  • Rockstar Award in Aug 2022 for outstanding contributions in enhancing New Hired Induction Program for Retail associates.
  • Rockstar Of The Quarter Award in May 2020 for JFM quarter.
  • Value Champion Award in March 2018.
  • Excellence award in Oct 2012 – Automated autodialer counter report & rollout of communication policy in the circle.
  • Excellence award in Dec 2011 – Reduction in waiver amount by 40%.
  • Was selected as a Talent Pool Member in Jan 2011.
  • Excellence award in Jan 2010 – Balance Deduction Calls Reduction at CC.
  • “Zen guru” trophy in Dec 2009 - Award for Process Improvements.
  • Excellence award for reducing VAS complaints in May 2009.
  • Star of the month in the month of October 2005.
  • Star performer for the month of April 2005.

Projects

Black belt project (team member) – reducing cps (Calls per Sub) & call center costs, major part of the budget is spent on call center. Reducing CPS directly meant huge reduction in call center costs. We targeted the call center CPS to 0.11 from 0.16 by end of FY 17-18. 


We developed self-help channels (app, IVR, USSD) for customers & educated customers about self-help channels to improve penetration of self-help channels with a simultaneous reduction in CPS. We analyzed last day call center QRC and formulated educational SMS scripts with the information of self-help tool from where customer can get the information without calling at the call center. 


We also developed a Unified SMS script that contained information of multiple self-help channels in one SMS script catering to most of the top 10 call types. Also, did the competition IVR benchmarking and suggested feature recommendations to corporate to incorporate new features in IVR which were available on competition IVR but not in Idea IVR. 


Unlimited Recharges was a new & unique offer which was launched by Idea. Since, it was a new concept for customers, there were frequent customer calls at call center for unlimited recharges. To manage these calls, we developed a node at IVR giving complete information about unlimited recharges, all terms & conditions were also updated on IVR. 


This channel was also aggressively promoted to complete base so that we can educate customers on Unlimited Recharges & prevent calls at call center. With all these interventions we successfully achieved, rather over-achieved the targets. 


We closed the financial year with 0.10 CPS against the target of 0.11. This resulted in massive cost saving of INR 5 Mn. OBD counter report & streamlining VAS communication process, No clear picture on how many SMS, OBD were going to customers per day, how many VAS vendors were sending the communications, what they were selling & what vendors were communicating to customers, there was no clear visibility on all these things. 


Because of all this, we had huge VAS complaints along with our DND base was also increasing at a rapid rate; we were getting around 10K DND activation requests per day. It was a clear loss of communicable base. Besides, we had large volumes at call centers also means we were spending huge costs for these calls at call center. First collated all the CLIs vendors were using to send auto dialers, fixed only 3 vendors for sending auto dialers and allocated the CLIs to vendors and maintained a record with us. 


In addition to this, we also started preparing communication base ourselves on daily basis and allocating the base to vendors. We also got an OBD counter report developed that gave us the count of calls sent. For fixing the SMS problem, we implemented the communication policy where only 2 promotional SMS would be sent per customer per day. We started preparing the communication base for SMS as well which was in compliance with communication policy of 2 SMS per customer per day. This way we were able to resolve the issue related to communication, our DND activation requests came down by almost 40%. Calls at call center also reduced and market perception about Idea also started changing.

Interests

Website Creation

Ecommerce

Digital Marketing

Timeline

Deputy General Manage – Lead - Customer Experience

Vodafoneidea Limited
10.2023 - Current

AGM – Customer Experience & Training

Vodafoneidea Limited
07.2020 - 09.2023

Manager – Written Customer Communication

Vodafoneidea Limited
12.2019 - 07.2020

Manager – Complaint Resolution

Vodafoneidea Limited
10.2018 - 12.2019

Manager – IVR & Customer Communication

Idea Cellular Limited
07.2014 - 10.2018

Assistant Manager – Segmented Communication

Idea Cellular Limited
06.2012 - 07.2014

Assistant Manager – Complaint Resolution

Idea Cellular Limited
07.2010 - 06.2012

Senior Executive – Team Leader

Idea Cellular Limited
08.2008 - 07.2010

Senior Executive – Team Leader – Call Center

Idea Cellular Limited
07.2006 - 08.2008

Master of Computer Applications - Computers

Sikkim Manipal University (Distance Education)
01.2006 - 01.2010

Senior Executive – Resolution

Idea Cellular Limited
12.2005 - 07.2006

Customer Service Representative - Call Center

Idea Cellular Limited
01.2004 - 12.2005

Little Flowers Public School (CBSE Board)
04.2001 - 01.2000

Diploma In Computer Engineering - Computer Engineering

Board Of Technical Education, Delhi
07.2000 - 07.2003
Saurabh SehgalCustomer Service Professional | Customer Experience Lead