SAYAN MUKHERJEE

Key Responsibilities and Achievements:

• Brand Management and Positioning:
• Successfully drove sales and profitability for international luxury brands like Ray-Ban, Oakley, and more.
• Implemented effective branding and merchandising strategies to elevate brand visibility and customer appeal.
• Leveraged visual merchandising techniques to create engaging and impactful store displays.
• Team Leadership and Development:
• Led and mentored a team of over 100 employees across multiple locations in India.
• Conducted regular training sessions to enhance product knowledge, sales skills, and customer service.
• Fostered a positive and collaborative work environment.
• Financial Management:
• Managed a yearly turnover of over 50 crores.
• Analyzed financial data to identify trends and opportunities for improvement.
• Implemented cost-effective strategies to optimize profitability.
• Customer Experience:
• Prioritized customer satisfaction and implemented initiatives to enhance the overall shopping experience.
• Resolved customer complaints and issues promptly and efficiently.
• Trained staff to deliver exceptional customer service.
• EMERGING LEADER PROGRAME:
• Selected for internal ELP course by TITAN.
• PROPEL 2024 RUNNER UP - WEST REGION

• Handled Lenskart.com, East(Kolkata, North Bengal, ROB)
• Spearhead a team of 80 plus associates and 24 stores by building enthusiasm, listening to feedback, and implementing solutions that ensure we exceed our goals
• Handling 30 cr of yearly business
• Actively monitor key performance metrics of sales team, identify challenges, and create new solutions utilizing proven problem solving techniques
• Recruit and train team members adhering to all company and state guidelines
• Coach team performance daily using proven behavioral-based coaching, motivation, and management methodologies

• Recognized for increasing sales revenue by 40% in Kolkata for SSG including suburb stores
• Established LK in North East single handedly and opened 30 Lk stores in Kolkata at a span of 24 months
• Taking care of Visual Merchandising in Pan East and actively

• Consistently exceeded sales target each year by 15%
• Developed new ideas for increasing sales through company sponsored community events that boosted by 20% in the first month
• Engaged team and motivated with gamification and team-building that resulted in 90% employee satisfaction ratings
• Ensured staff/customers issues resulted in smiles

• WON Best Optometrist Award thrice for highest achiever in CL sales and gave 20% contribution of CL in total store sales
• Exceeded sales targets by 5% in first 6 months
• Voted Best SM in 2013
• Resolved customer complaints without needing to involve trainers and troubleshooters
• Assisted in training of numerous new sales associates