Summary
Overview
Work History
Education
Skills
Timeline
Generic

Sharad Mithrani

Faridabad

Summary

AREA SALES MANAGER with 6 Years of experience in FMCG Industry. With proven track records across functions in multiple geographies in India A people-oriented professional offering 6 years of experience in Business Development & Channel Management Experience in FMCG industries, handling Traditional Trade in rural and urban area Developed and implemented Sales and GTM strategies to increase the reach and cover most of the Universe End to end evaluation of business landscape to understand strengths and areas of opportunities Experience in handling a retailer network including direct dealers, sub-dealers, brand-shops and modern trade which covered almost 90% of the universe of the assigned territory. Proficient in Power Point Presentation, Advanced Excel, MS- Word, Power Bi Having domain expertise in Retail and Supply Chain Management Possesses excellent interpersonal, analytical, problem- solving presentation and team building skills. A dynamic go-getter with outstanding success in building & maintaining relationships with corporate decision makers Experience in managing sales Force Automation.

Overview

6
6
years of professional experience

Work History

Area Sales Manager

DS Group
2023.12 - Current
  • Implemented innovative strategies to increase product visibility within the assigned territory
  • Achieved consistent annual revenue growth by continuously monitoring performance metrics
  • Managed a successful sales team, consistently achieving and exceeding monthly sales targets
  • Boosted sales performance by implementing strategic retail plans and optimizing store layouts
  • Increased overall revenue with targeted marketing campaigns and innovative promotional tactics.

Sales Officer

ZYDUS WELLNESS
2021.12 - 2023.11
  • Leading a team of 8 Sales person +4 merchandiser to maximize sales opportunities and have increased sales
  • Custodian of the units BD initiatives, handling commercial challenges, supply chain & demand.

Area Sales Executive

PERFETTI VAN MELLE
2019.05 - 2021.11
  • Developed and managed the network of 100+ sub distributor network inn Binar
  • Established NPD of CENTER FRSH THREE LAYER, CENTER FRESH MINTS and etc
  • Develpomentation and implementation brand like chupa-chup and happeydent activities across chains which helped in establishing the brand in EAST rural zone.

Area Sales Executive

EMAMI AGROTECH
2018.04 - 2019.04
  • Spearheaded business of 5Cr and managed a team of 14 off role employees for 4 districts OF UP
  • Increased distribution reach by 68% and covered almost 90% of the universe in the assigned territory
  • Increased strategic a premium business of the brand by almost 2x to achieve overall growth.

Education

P.G.D.M - Marketing and Operation

LAL BAHADUR SHASTRI INSTITUTE OF MANAGEMENT
New Delhi, India

BBA - General Management

NEW DELHI INSTITUE OF MANAGEMENT-LP UNIVERSTY
New Deini, India

Skills

  • Cross/Up Sales
  • Strategy Planning
  • Market Share/Competitive analysis
  • Channel Management
  • Sales Force Automation

Timeline

Area Sales Manager

DS Group
2023.12 - Current

Sales Officer

ZYDUS WELLNESS
2021.12 - 2023.11

Area Sales Executive

PERFETTI VAN MELLE
2019.05 - 2021.11

Area Sales Executive

EMAMI AGROTECH
2018.04 - 2019.04

P.G.D.M - Marketing and Operation

LAL BAHADUR SHASTRI INSTITUTE OF MANAGEMENT

BBA - General Management

NEW DELHI INSTITUE OF MANAGEMENT-LP UNIVERSTY
Sharad Mithrani